Four Seasons has just announced plans for a new hotel, and it’s an interesting one.
Hotel Formentor will become a Four Seasons
Four Seasons and Emin Capital (a private equity firm focused on hospitality and real estate) have announced plans for Four Seasons to manage the former Hotel Formentor in Mallorca, Spain.
The hotel originally opened in 1929, and will undergo an extensive renovation before being rebranded as a Four Seasons in 2023. The hotel will offer 110 rooms and suites, all of which will feature balconies with sea and forest views. The hotel is located on a 3,000 acre plot of the Formentor Peninsula, offering access to a pristine beach, as well as a functioning vineyard just a short drive away.
The hotel is located about an hour from Palma de Mallorca Airport, and will feature several restaurants (including a beachfront restaurant and cafe, a poolside bar, and grill), a spa facility, and seaside activities.
This will be Four Seasons’ second property in Spain, following the opening of the Four Seasons Madrid in September 2020. While Four Seasons unfortunately doesn’t have a points program, you can get elite-like benefits for booking stays through Four Seasons Preferred Partner.
The Four Seasons Madrid recently opened
Luxury hotel conversions are always cool
It’s always cool to see luxury hotel groups take over existing properties and renovate them — these kinds of properties typically have a lot more charm and a better sense of place than newly built properties. This is similar to the Four Seasons opening in Taormina, Sicily, this summer, as the hotel is also the conversion of an existing property.
In the case of this hotel, it looks like some significant renovations might be needed. Hotel Formentor doesn’t look bad, it just looks nowhere close to a Four Seasons, so I’d expect this hotel to be pretty awesome when it finally opens.
Room in the current Hotel Formentor
The hotel seems to have a very special location, since it’s not just your typical Mallorca beach resort, but rather has unique geography.
The Four Seasons Mallorca will be opening in 2023, and it will be in the space of the current Hotel Formentor, which is now undergoing a major renovation. Four Seasons has some pretty cool properties in the pipeline, and this will likely be the most luxurious hotel in Mallorca when it opens.
What do you make of the Four Seasons Mallorca?