Yesterday I shared my take on the best airline boarding music to enjoy at home. Continuing with the theme of enjoying airline-related things at home, today I wanted to share some of my favorite airline ads that were produced in the past 20 years.
At a time where travel isn’t possible for most, I find these more enjoyable to watch than ever before. It’s hard to really rank these ads since they’re all so different, but here are some of my favorites (and then in the comments section below I’d like to hear which ads you guys like most):
Etihad’s “Flying Reimagined” campaign
Ahhh, remember the time when Etihad was super aspirational and not yet a complete basket case? Yes, it was a good few months. The below ad featuring Nicole Kidman is just so whimsical and fun to watch, and really was the start of Etihad (briefly) being an ultra-luxurious carrier.
American Airlines’ post 9/11 ad campaign
You’re probably surprised I’m including an American Airlines ad on this list, but their post 9/11 ad campaign was phenomenal, and the tagline rings true now more than ever before:
“We are an airline. But it’s become clear we are more.”
As the industry is once again at a turning point, it gives me a little bit of hope.
British Airways’ “To Fly, To Serve” campaign
One aspect of British Airways that I’ve long loved is their advertising. Of their ads, the below one that recounts the advancements in aviation is one of my favorites.
Also, while the below doesn’t really qualify as a traditional advertisement, British Airways’ “Visit Mum” campaign is one of the most touching five minute videos I’ve ever seen. If it doesn’t make you cry I question whether you’re human.
Singapore Airlines’ “The Lengths We Go” campaign
Singapore Airlines is such an iconic brand, and they’ve had so many memorable ad campaigns over the years. Perhaps my favorite is their “The Lengths We Go” campaign — the music, the imagery… wow!
Turkish Airlines’ “Widen Your World” campaign
Let’s be honest — Morgan Freeman could read the ingredients list of a Fiber One bar and I’d be into it. When you combine Turkish Airlines with Morgan Freeman, you get magic.
Emirates’ Jennifer Aniston campaign
As I’m grounded and not able to fly, there’s no product I think of more favorably right now than Emirates’ A380 first class. Emirates’ ad from a few years ago that stars Jennifer Aniston sums up what makes it so incredible.
I think the above is a pretty good sampling of some of my favorite airline ads. From inspirational post-9/11 ads, to ads showcasing the wonder of aviation, to ads focused on specific aspects of airline products, there are quite a few to choose from.
What are your favorite airline ads?