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Alaska Airlines has just launched a new bonus on purchased miles. They’re offering a “mystery bonus,” so different accounts will be eligible for different offers — you’ll want to log into your Alaska account to see what you’re eligible for.
Alaska’s latest bonus on purchased miles is valid through October 4, 2018 (which is quite a while), and it looks like this time around they’re offering up to a 50% bonus on purchased miles, which is huge.
For targeted members, this bonus is tiered as follows:
- Buy 10,000-19,000 miles, receive a 20% bonus
- Buy 20,000-39,000 miles, receive a 35% bonus
- Buy 40,000-60,000 miles, receive a 50% bonus
What’s the cost to purchase miles through this promo?
Historically Alaska Mileage Plan seems to offer anywhere between 35% and 50% bonuses on purchased miles.
A 40% bonus is most common, while 50% bonuses are quite rare, so I’d say this offer is excellent, assuming you’re targeted for it. If you buy miles with a 50% bonus you’ll end up paying ~1.97 cents per mile. If you maxed out the promo, you would receive 90,000 miles for $1,773.75.
While the maximum number of miles you can purchase per transaction is 60,000 pre-bonus, you can buy as many sets of miles as you’d like. So you could buy a million miles if you wanted to, for example.
Who should buy Alaska miles with a 50% bonus?
In the past I wrote a post entitled “6 Reasons Buying Alaska Miles Is A Good Deal.” Check out that post for full details, though just to summarize, here are some of the things which make Mileage Plan miles so valuable:
- You’re allowed a free stopover, even on a one-way award
- There’s no limit to how many miles you can buy per promotion, so this is great for people just getting started in the hobby (you can buy up to 60,000 miles pre-bonus per transaction, but can make as many transactions as you’d like)
- Alaska has some unique airline partners, like Fiji Airways, Hainan Airlines, Icelandair, etc.
- Alaska miles are especially useful for travel in Cathay Pacific business class, where there are often five business class seats available per flight; the ability to do a “free” stopover in Hong Kong enroute to elsewhere is awesome as well
- Now that American greatly devalued first class redemptions on partner airlines, redeeming Alaska miles for Cathay Pacific first class is the best way to book that award (though do note that Alaska may not have access to all Cathay Pacific seats)
- Alaska partners with Japan Airlines, so redeeming Alaska miles for JAL first & business class is an exceptional value
- Redemption rates in Emirates business class are reasonable, which is a great way to get to many regions, including India, Africa, Asia, etc.
Redeeming Alaska miles for Emirates business class is still a great value
To give a few examples of some of the great uses of Mileage Plan miles (all of which allow stopovers on one way awards):
- Cathay Pacific first class from the US to Asia for 70,000 miles
- Cathay Pacific business class from the US to Australia for 60,000 miles
- LAN business class from the US to South America for 45,000 miles
- Hainan business class from the US to Asia for 50,000 miles
- Fiji Airways business class from the US to Australia/New Zealand for 55,000 miles
- Icelandair business class from the US to Europe for 55,000 miles
- Korean Air business class from the US to Southeast Asia for 60,000 miles (roundtrip required)
Alaska miles are the best way to redeem for Cathay Pacific first class
Who can buy Alaska miles?
As long as you’ve been a member of Alaska Mileage Plan for at least 10 days, you can purchase miles during this promotion.
Given the promotion is valid for several weeks, I’d recommend joining Mileage Plan today, and then you have time to think about whether or not to make a purchase.
Redeem Alaska miles for Japan Airlines first class
Which credit card should you use?
Alaska mileage purchases are processed by points.com, meaning they don’t count as airfare spend for the purposes of your credit card. If you buy miles you’ll want to first use a card where you’re meeting minimum spend, and then use a card which maximizes your return on everyday, non-bonused spend:
Redeem Alaska miles for Hainan Airlines business class
Under certain circumstances, buying Alaska miles could represent an excellent value, especially for redemptions in first class on Cathay Pacific, Japan Airlines, Qantas (if you can find availability), etc.
While I wouldn’t buy miles without a use in mind, there are so many great ways to redeem Alaska miles. I really can’t overstate how valuable the stopovers on one way award are, not to mention some of the unique airline partners that Alaska has.
If you are going to buy Alaska miles, it’s tough to beat doing so while they’re offering a 50% bonus.
What kind of a bonus were you targeted for on purchased Alaska miles?