A Look At Starlux Airlines’ Business Class Menu

Update: See here for a review of Starlux Airlines Lounge in Taipei, and see here for my review of Starlux Airlines’ A321neo business class.

Starlux is the new Taipei-based “luxury” airline that is launching operations in January. They just began selling tickets at the beginning of the week, and I’ve already booked my roundtrip ticket on them from Taipei to Penang, which cost ~$1,000 in business class.

It goes without saying that I’m extremely interested in what their soft product is like, and can’t wait for this flight. One thing that makes Starlux unique is that they let you fully pre-order your meals.

We’re not just talking about selecting a main course, but the customization goes beyond that, as you can even select your appetizer (it reminds me of Oman Air’s “Service By Design” concept in first class, though Starlux doesn’t let you customize quite to that level).

So I figured I’d share what the menu looks like for my roundtrip journey from Taipei to Penang.

Starlux Airlines lets you select your meal either at the time you book (starting 60 days in advance), or you can go back into your reservation up until 24 hours before departure to choose what you want to eat.

So let’s take a look at the options:

Starlux Airlines’ Business Class Menu — Taipei To Penang

On the 4hr40min flight from Taipei to Penang departing at 9:20AM, there are three options to choose from:

Exclusive International: Roast Chicken Normandy Style

MISE EN BOUCHE

BREAD SELECTION

STARTER
Cream Pumpkin Soup
OR
Green Kale Salad, Smoked Salmon, Blue Cheese

MAIN
Roast Chicken Normandy Style, Apple Cider Relish, Fondant Potato

SWEET FINISH
Pink Guava Mousse

SEASONAL FRESH FRUIT

FINE CHEESE
Morbier AOP, Brie, Apple Chutney

Exclusive International: Grilled US Short Rib Steak

MISE EN BOUCHE

BREAD SELECTION

STARTER
Cream Pumpkin Soup
OR
Green Kale Salad, Smoked Salmon, Blue Cheese

MAIN
Grilled U.S. Short Rib Steak, Yorkshire Pudding, Roasted Garlic

SWEET FINISH
Pink Guava Mousse

SEASONAL FRESH FRUIT

FINE CHEESE
Morbier AOP, Brie, Apple Chutney

Contemporary Asian: Starlux X Longtail Taipei

MISE EN BOUCHE

DRINK PAIRING
Mekong Mule

STARTER
“Banh mi” Paté, Sourdough, House Pickles

MAIN
Taiwanese Black Pork, Lemongrass, Nuoc Mam, Rice Noodle, Herbs

SWEET FINISH
Kaya Panna Cotta, Soy CaramelSEASONAL FRESH FRUIT

FINE CHEESE
Morbier AOP, Brie, Apple Chutney

Starlux Airlines’ Business Class Menu — Penang To Taipei

On the 4hr45min flight from Penang to Taipei departing at 3PM, there are three menu options to choose from:

Exclusive International: Grilled Australian Beef Tenderloin

MISE EN BOUCHE

BREAD SELECTION

STARTER
Grilled Prawn, Avocado, Citrus Dressing
OR
Button And Shiitake Mushroom Soup

MAIN
Grilled Australian Beef Tenderloin, Cauliflower Puree, Seasonal Vegetables

SWEET FINISH
Pear and Peach Mousse Cake

SEASONAL FRESH FRUIT

FINE CHEESE
Gouda, Fourme d’Ambert Cheese, Prune Chutney

Exclusive International: Spiced Duck Breast, Cranberry Compote

BREAD SELECTION

STARTER
Grilled Prawn, Avocado, Citrus Dressing
OR
Button And Shiitake Mushroom Soup

MAIN
Spiced Duck Breast, Cranberry Compote, Pear

SWEET FINISH
Pear and Peach Mousse Cake

SEASONAL FRESH FRUIT

FINE CHEESE
Gouda, Fourme d’Ambert Cheese, Prune Chutney

Authentic Asian: Grilled Red Snapper, Laksa Noodle Soup

MISE EN BOUCHE

STARTER
Satay Chicken Skewer
Grilled Scallop Cellophane Noodles
Rojak

MAIN
Grilled Red Snapper, Laksa Noodle Soup

SWEET FINISH
Nyonya Cake

FINE CHEESE
Morbier AOP, Brie, Apple Chutney

Bottom Line

I’m impressed by the (hopefully accurate) pictures that they have online of what the food will look like, which you don’t often see from airlines. I also like that you can pre-order your meal fully, which probably comes in handy with just eight business class seats, since I can otherwise seem them running out of options.

That being said, otherwise the menu sounds good/fine, and not like anything that noteworthy? As I’ve said from the beginning, the issue is that both China Airlines and EVA Air are exceptional, so it’ll be tough for Starlux Airlines to stand out that much out of Taipei.

I know I’ll be ordering the laksa on the return, though I’m not sure about the outbound. I don’t eat pork, I generally try to avoid beef (especially short rib), so I guess that leaves chicken normandy?

What do you make of Starlux Airlines’ business class menu?

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Will Guest

@D4towards I fly them almost weekly... Their aircraft, especially those configured for regional flights are so incredibly uncomfortable, which is a widely agreed observation. The seats are very hard and padding very thin. The only decent plane is the renovated A330, which is just a small few out of their fleet CI planned, announced but suddenly stopped the renovation of A330. I am glad you seem to like CI. I recommend you try the likes of Korean Air, Delta, Cathay and even American Airlines and you will realize how much more comfortable their seats are. When there are other experience to reference, I think you would agree with my observations. Also, CI's new A350/B777 has rows and rows and rows of Family Couch economy seat but they are rarely sold as such, which means the flap is not deployed (not flipped out) and thus reducing lower leg room by 2-3 inches on those economy row, which were only 31 inches to start with. Sadly, those are the mid-cabin "preferred" seats given to frequent flyers. Also, CI makes way way too many announcements that prevent you to get any decent rest. Everything is announced in Mandarin, English, destination language, and Taiwanese. I speak several languages, so I usually get sick of hearing the announcement 3 or 4 times...on every announcement. On a short flight like HKGTPE, you have about 10 mins of quiet time... Even more silly, they keep playing Taiwanese custom/immigration videos when they land into a foreign country, which means they are providing completely irrelevant information to their passengers 50% of the times. CI is known to have prettier cabin crew over that of EVA, some of them are not nice and kind of rude - the more you fly the more you will notice this. By all means, CI is not bottom of the barrel, but it's definitely not exceptional. EVA is far superior than CI.

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D4towards Guest

@will I flew CI on HKGTPE and LAXTPE several times on economy. It was ok, I didn’t feel their seats particularly uncomfortable. Service was nice and food was acceptable. The cabin crew was never rude.

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Uncle Sam Guest

@stratified US aid is the only reason you know what an airport even looks like. Or have the freedom to write that snivelingly ignorant post.

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Will Guest

China Airlines is exceptional?! Is @lucky drunk or buzzed everything he flies China Airlines? Flight after flight, China Airlines is just barely OK at best. They are always late that they might as well change their slogan to "always late", such that the the "apologize for the delay" PA is so fluently practiced by the crew. Their planes are very very old except a few 777/350. On the older widebodies, the 330 and 4 747s, which is the backbone of CI, seats are incredibly cramped together. Giant AVOD boxes on every row, wipe out easily 1/3 of your foot space. Seatbacks are rock hard and they are some of the most uncomfortable seats in the sky. Just it happens, I flew on their 737 a week ago (as the only CI fleet type that I haven't flown) and it was incredibly uncomfortable... Even an American Airlines' retrofitted 737 is more comfortable. On the newer 777/350, they oddly decide to go opposite of most airlines by designing and keeping the cabin extremely dark with depressing lighting and color, like a flying dungeon. To make the matter worse, crews are training to close the window shades constantly... Try to fill out a custom/landing form, well ya can't , cause you can't see the form clearly. The newer 777/350 also sports the latest pro-airline slim seats, with terrible and atrocious back and lumbar support. I leave everyone of those flights with sore neck or back... China Airlines is exceptional,..., exceptionally terrible and painful, maybe...

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stratifier Guest

@NRT - American aid and presence in Asia post-WW2 basically set a brainwashing tone in Asia that the West is always better and always more progressive. My parents' generation have all experienced fawning over canned peaches and things like that.. Uncle Sam and the West in general, all peddled that thing about superiority, as did the local authorities who want their money. So if you're from the West and you don't like this, the blame firmly rests on you guys and your elder statesmen/businessmen... :P I avoid both EVA and China Airlines (they both feel like amateurs) so I look forward to Starlux. How viable Starlux is doesn't matter. At worst it'll be absorbed into EVA which gives the guy a way back in. The hypothetical best scenario is he's the upper hand in a merger with EVA. Whichever way he wants to play this, he'll want to have an airline. Kudos to him.

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