Shangri-La Selling Points With 50% Bonus

Filed Under: Hotels

Shangri-La has just rolled out its first-ever promotion on purchased points (at least as far as I know), and this is interesting on a couple of levels.

Buy Shangri-La points for ~8.67 cents each

Between July 15 and July 31, 2020, Shangri-La Golden Circle is offering a 50% bonus on purchased points.

Shangri-La ordinarily charges 13 cents (!!!!) per point, which I think makes Golden Circle points the most expensive travel loyalty program points currency to purchase.

Through this promotion you could purchase a maximum of 15,000 points (including the 50% bonus) for $1,300, which is a cost of ~8.67 cents per Golden Circle point.

A few more things to note if purchasing Golden Circle points:

  • Purchased points will be credited within 48 hours
  • You can only purchase points 30 days after becoming a Golden Circle member
  • Members can purchase up to 10,000 points per calendar year
  • Points purchases are processed by points.com, so don’t qualify as a hotel purchase for the purposes of credit card spending

Shangri-La Colombo

Is buying Shangri-La points worth it?

Obviously not all points currencies are created equal, though Shangri-La is in a league of its own by charging ~8.67 cents per point even during a promotion. For context, here are Shangri-La’s normal redemption rates:

As you can see, Shangri-La’s properties range in price from 1,000 to 20,000 points per night for a standard room. At a rate of ~8.67 cents per point, that’s like paying ~$87 per night at Collection A properties, and ~$1,740 per night at Collection G properties.

There are few circumstances under which it will likely make sense to outright buy points for one of Shangri-La’s higher end properties.

However, if you intend to purchase points in order to top off your account for a redemption, it could make sense. In other words, if you have 19,000 points and buying 1,000 points would get you a free night at a top property, that could be worth it.

Shangri-La Paris

Bottom line

Shangri-La Golden Circle is more of a niche loyalty program, so this won’t be of value to everyone. In general I’m excited to see another program get into the business of selling points.

However, at a standard rate of 13 cents per purchased point, it will take much more than a 50% bonus for me to bite.

Anyone considering buying Shangri-La Golden Circle points?

Comments
  1. Well one use case may be to effectively get 15% discount (not great but hey) on dining and spa. I never use Shangti la points on stays, you have to know how to use your hotel points and Golden circle are best for spa and dining. 500 pts = 50 USD dining or spa voucher. Shangri La has amazing spa and some Michelin star restaurants. These vouchers also work with discounts so that’s probably the only use case I would have for them but may be good to highlight to your readers imho.

  2. Shang points are tricky but very worth it, if you only use them to consume at their restaurants/bar properties. Don’t use them to redeem room stays and don’t use points to buy dining or spa vouchers. Instead use points when paying for F&B bills or in room dining.

  3. Is there a list of properties with their collection designation?

    This might be worth exploring!

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