One of the things that I love about Amex Membership Rewards is that they offer bonuses on points transfers to their partners with some frequencies. We don’t see these to all partners (for example, it’s rare to see transfer bonuses to Delta SkyMiles or Singapore KrisFlyer), though we do see them to some (it’s common to see them to Air France-KLM Flying Blue, Virgin Atlantic Flying Club, etc.).
One of the things we rarely see is a transfer bonus to Air Canada Aeroplan. However, at the moment there’s a targeted 10-20% bonus on Amex points transfers to Aeroplan.
But hold off before even looking at your account:
- This transfer bonus is targeted, with different accounts targeted for different bonuses (and some not targeted for any bonuses at all)
- There’s no end date for this promotion, so it’s a “flash bonus,” meaning it could be pulled within days
- Typically once you look at the bonus on your account, it won’t appear again, so you need to transfer points right away
That last bullet point is key. So if you want to see if you’re targeted for this bonus, log into your Amex account, and at the top right you may see the transfer bonus as something that’s “suggested for you.”
Furthermore, you can log into your Amex account and go to the Membership Rewards transfer page, which will display the transfer ratio. But don’t click on Aeroplan, because the bonus will likely be pulled after the first time you click on it.
In my case, the transfer ratio was 1,000:1,200, meaning I was targeted for a 20% bonus.
Aeroplan is probably the “unique” Amex Membership Rewards transfer partner that I value most, so I went ahead and transferred a good sum of points, since I know I’ll get around to using them. I transfer points to Aeroplan all the time without a bonus for the purposes of making Star Alliance redemptions, so I might as well take advantage of a bonus when it’s there (even though I’m generally against speculative transfers).
Once I transferred points and went back to the page, I no longer saw the bonus.
This transfer bonus works differently than many other Amex transfer bonuses, as it’s targeted, doesn’t have a published end date, and once you view the offer, it typically disappears. So if you’re not ready to transfer, just go to the Amex homepage to see what offer you’re eligible for.
When you open up the Aeroplan transfer page on Amex’s website, make sure you’re ready to transfer.
Were you targeted for an Aeroplan transfer bonus, and if so, do you plan on taking advantage of it?
(Tip of the hat to @IadisGr8)