Hilton Honors & AutoCamp Launch Intriguing Partnership

Hilton Honors & AutoCamp Launch Intriguing Partnership

15

Earlier this year, Hilton announced plans to launch a partnership with AutoCamp. We’re starting to see the integration of this now, so I wanted to cover all the details of this interesting partnership.

Basics of the Hilton & AutoCamp partnership

Hilton Honors has launched an exclusive partnership with outdoor hospitality company AutoCamp, so that loyalty program members can earn and redeem points for a different kind of lodging experience.

For those not familiar with AutoCamp, think of it as an elevated “glamping” concept. AutoCamp properties have a variety of accommodation options, ranging from luxury tents to Airstreams. Each AutoCamp location also has The Clubhouse and The Kitchen, which are the social hubs of the property, serving food and drinks, as well as offering grab-and-go merchandise and retail options.

AutoCamp Catskills

AutoCamp properties also have plenty of other common areas, from communal fire pits, to trails, to swimming pools (at some locations), to group meeting spaces, and more. Suffice it to say that this isn’t your traditional campground.

AutoCamp Zion

AutoCamp has eight locations, including in Asheville, Cape Cod, Catskills, Joshua Tree, Russian River, Sequoia, and Yosemite.

Current AutoCamp locations

Here’s how Chris Silcock, Hilton’s President of Global Brands and Commercial Services, describes this:

“We know today’s travelers are craving adventures when planning their next trip, and that’s why we look for innovative and like-minded partners like AutoCamp. This is the first time a major hospitality brand and outdoor lodging company have come together in this way to create even more choices for travelers while redefining the outdoor hospitality experience.”

AutoCamp Cape Cod joins Hilton Honors

Hilton Honors and AutoCamp have finally kicked off their partnership, as the first AutoCamp property is now bookable through Hilton booking channels, including Hilton’s website and app. Specifically, you’re now able to earn and redeem points for stays at AutoCamp Cape Cod.

AutoCamp Cape Cod

You’ll see the property bookable just like any other Hilton property, and you can either pay cash and earn points, or even redeem points. The Hilton Honors points redemption value is okay, but nothing great, as I value the points at ~0.5 cents each.

AutoCamp Cape Cod

If you’re booking a cash stay, you can earn points and elite nights, just as you could at other Hilton Honors properties. There are also some elite perks:

  • Hilton Honors Silver members receive two eco-friendly waters
  • Hilton Honors Gold members receive one bundle of firewood, two eco-friendly waters, and a space available upgrade
  • Hilton Honors Diamond members receive one s’mores kit per stay, one bundle of firewood, two eco-friendly waters, and a space available upgrade

Note that for the time being, you can’t earn Hilton Honors points for ancillary spending at AutoCamp properties, but that’s expected to change in the coming weeks. Furthermore, additional AutoCamp properties should also be bookable through Hilton channels in the coming weeks.

AutoCamp Cape Cod

My take on Hilton’s AutoCamp collaboration

I’ve gotta say, this new Hilton Honors partnership is making me interested in trying AutoCamp. I’m not someone who is usually into “camping” (or even glamping, perhaps aside from a safari, if you want to call it that).

However, AutoCamp looks like a very cool concept that I’d absolutely consider, and most importantly, the company has properties in some destinations that I’d love to visit. As you can see, AutoCamp isn’t cheap, but then again, it seems to offer a unique experience.

Big picture, I can’t help but find it noteworthy how much the major hotel groups are nowadays focused on their non-core brands. For years, we saw the major hotel groups have endless brand inflation, launching new brand after new brand. While they’re still doing that, they’re now seeking new things to monetize.

We’re increasingly seeing the major hotel groups essentially act as travel agents for competing concepts. The major hotel groups are getting a commission, and in turn, they’re offering some rewards to their loyalty program members. This is true in so many forms, ranging from Hyatt buying Mr & Mrs Smith, to Homes & Villas by Marriott, to Hilton’s new Small Luxury Hotels of the World collaboration.

Bottom line

Hilton and AutoCamp have launched a partnership, giving Hilton Honors members the opportunity to earn and redeem points for stays at “glamping” properties. The first AutoCamp property has now been rolled out to Hilton booking channels, and remaining properties should be introduced in the coming weeks.

What do you make of the new Hilton & AutoCamp partnership?

Conversations (15)
The comments on this page have not been provided, reviewed, approved or otherwise endorsed by any advertiser, and it is not an advertiser's responsibility to ensure posts and/or questions are answered.
Type your response here.

If you'd like to participate in the discussion, please adhere to our commenting guidelines. Anyone can comment, and your email address will not be published. Register to save your unique username and earn special OMAAT reputation perks!

  1. Ricardo Guest

    Going to their Catskills location at the end of this month.
    It is not integrated yet, but hoping it will be so I can book the say.
    Got to love the perks they are offering though!

  2. Hilton user Guest

    If you compare the price on the hilton site vs autocamp there is a significant price difference for the same tome frame and location almost $40 a night for some dates. I wonder if the price match policy will apply.

  3. Antwerp Guest

    It's all about appealing to a set that imagines "Glamping" is a thing. It's not. And it will die quietly in a few years. I stayed in one of these in Northern California last year to see what the hoopla was. It was horrid. As someone who has spent his life in deep wilderness experiences I found it less authentic than a luxury hotel in that they are faking the entire thing.

    They stuff...

    It's all about appealing to a set that imagines "Glamping" is a thing. It's not. And it will die quietly in a few years. I stayed in one of these in Northern California last year to see what the hoopla was. It was horrid. As someone who has spent his life in deep wilderness experiences I found it less authentic than a luxury hotel in that they are faking the entire thing.

    They stuff in as many tented glamping spots as they can. All right next to each other in sets of four within a mini compound. The central dining area is a mess with limited options. It is filled with screaming kids.

    As well I tried the Airstream option in Marfa at El Cosmico out of curiosity. It's a mess. It was truly awful.

    Look, people, if you want to camp get into the wilderness and do so. If you want some comfort book a great hotel within it. Either/or. But avoid this watered down solution. And if you don't believe me try it once, you will see.

    1. My PNR is GR8VAG Guest

      To the contrary I’ve heard good things about glamping.

      Your perspective is black and white. There are many perspectives like yours. Some people say they’d only ever live in a dense city or in the middle of nowhere - but the suburbs work for a lot of people.

      Glamping is the suburbs.

  4. iamhere Guest

    "We’re increasingly seeing the major hotel groups essentially act as travel agents for competing concepts." - It seems you need to review even the brands that are managed by the major groups and the shift that has taken place in recent years. I can provide a link to an informational video, if requested.

  5. Saurabh Guest

    I have tried the Autocamp in Yosemite. It was a very unique experience!! But it was a bit over-rated for the quality of services available. Back then during peak season I almost paid $650 per night for a 'tent'... (+ firewood, smores, etc.)

    But in absence of any other competitors, I may still try one of their other locations just because of the uniqueness of the experience.

  6. Jay Guest

    what kind of upgrades could I get as a Diamond??

    1. My PNR is GR8VAG Guest

      Probably the same as the kind you'd get at Hilton hotels: diddly squat, as per Diamond terms, which guarantee nothing. Can't make this stuff up. I like Hyatt's suite night awards - not to mention the higher value of Hyatt points (1 Hyatt point = $0.03) compared to 1 Hilton point = $0.003.

    2. DCS Diamond

      Keep on drinking the now stale "Hyatt is the greatest" kool-aid, but since you think you are quite smart, let me ask you a question that will prove otherwise.

      Which of these is the cheaper gasoline price:

      ¢0.5/gallon or ¢0.13 cent/liter ?

      Inquiring minds wanna know!

    3. My PNR is GR8VAG Guest

      You see we’re talking about hotel points, not gasoline. A more suitable hypothetical would be do you want to pay 50 cents and get a gallon of gas, or a liter of gas.

    4. DCS Diamond

      A more suitable hypothetical would be do you want to pay 50 cents and get a gallon of gas, or a liter of gas.

      That is not only irrelevant, it shows that you are clueless.

      Without any proof, you claimed the value of a Hyatt point to be higher than that of a Hilton point "(1 Hyatt point = $0.03) compared to 1 Hilton point = $0.003."
      The way you reached that conclusion...

      A more suitable hypothetical would be do you want to pay 50 cents and get a gallon of gas, or a liter of gas.

      That is not only irrelevant, it shows that you are clueless.

      Without any proof, you claimed the value of a Hyatt point to be higher than that of a Hilton point "(1 Hyatt point = $0.03) compared to 1 Hilton point = $0.003."
      The way you reached that conclusion was by simply comparing $0.03 vs. $0.003. However, you not comparing just the $ values of generic "points", which do not exist as every loyalty point is issued by a program.

      Thus, while it would be true that $03/"point" is a higher value than $0.003/"point" (the denominators are the same)

      How do you know whether $03/Hyatt point is higher than $0.003/Hilton point (hint: the denominators are not the same!)

      It is like comparing ¢0.5/gallon vs. ¢0.13/liter and saying that ¢0.5/gallon would cost more because ¢0.5 is greater than ¢0.13.

      Well, what do you know? ¢0.5/gallon would get you exactly the same amount of gas as ¢0.13/liter !!!

      Just like ¢1.5/Hyatt point vs ¢0.5/Hilton point, using the actual values of the two currencies, are worth exactly the same !

      See, you failed kindergarten-level math.

      G'day.

  7. Thomas Guest

    I honestly really like Hilton’s unique new partnerships—I’ve driven by the Cape Cod location all the time and would love to try one at some point

  8. dfw88 Guest

    The map and the link both show 9 properties, but you wrote "eight" and then just listed eight. May want to fix that and include the one you missed: "Hill Country, TX"

    1. Thomas Guest

      The Hill Country location is opening next year which may be why it wasn’t included, but is definitely in the works!

  9. Super Diamond

    Next partnership: "Rent your neighbor's pool, an experience by IHG"

Featured Comments Most helpful comments ( as chosen by the OMAAT community ).

The comments on this page have not been provided, reviewed, approved or otherwise endorsed by any advertiser, and it is not an advertiser's responsibility to ensure posts and/or questions are answered.

Thomas Guest

I honestly really like Hilton’s unique new partnerships—I’ve driven by the Cape Cod location all the time and would love to try one at some point

2
dfw88 Guest

The map and the link both show 9 properties, but you wrote "eight" and then just listed eight. May want to fix that and include the one you missed: "Hill Country, TX"

1
Super Diamond

Next partnership: "Rent your neighbor's pool, an experience by IHG"

1
Meet Ben Schlappig, OMAAT Founder
5,163,247 Miles Traveled

32,614,600 Words Written

35,045 Posts Published