Former Alitalia Employees Have Flash Mob Protest, Strip Off Uniforms

On October 14, 2021, Alitalia ceased operations after struggling for years. The airline was replaced by ITA Airways, Italy’s new national carrier. ITA Airways is significantly smaller than Alitalia was, and as a result a lot of former Alitalia employees are out of jobs. Well, some of those employees organized quite an interesting protest today.

Alitalia flight attendants perform flash mob protest

Dozens of former Alitalia flight attendants had a flash mob protest at Rome’s Capitoline Hill today, and it was quite a performance.

They started by taking off their overcoats to reveal their full Alitalia uniforms. They then removed their jackets, then skirts, and then high-heeled shoes, before eventually just being in undergarments (or night gowns, or something).

The barefoot ex-flight attendants stood in silence, and then shouted “we are Alitalia!” You can see much of the protest for yourself below.

Forgetting the message of the protest for a moment, I’ve gotta say, this was pretty well done.

What were former Alitalia flight attendants protesting?

ITA Airways has taken on some former Alitalia flight attendants, though most former Alitalia employees are unfortunately unemployed:

  • While ITA Airways bought the Alitalia brand, the airline is only hiring fewer than 3,000 of Alitalia’s former 10,000 employees
  • It’s reported that those who have been hired at ITA Airways are being paid significantly less than they were at Alitalia
  • The union wants the government to extend unemployment benefits for former Alitalia employees for up to five years

I mean, I see both sides here. I feel bad for former Alitalia employees, especially since the airline industry is heavily seniority based, so often employees can’t find comparable jobs at other airlines. Furthermore, it’s not the fault of the employees that the company was so poorly mismanaged for so many years.

However, one of Alitalia’s big problems was an uncompetitive labor arrangement, both in terms of the number of employees and the pay. While I feel bad for all the Alitalia employees who lost their jobs, were they expecting that the airline could just continue to lose money forever and receive endless government funding, or…?

Bottom line

Around 50 former Alitalia flight attendants had a flash mob protest in Rome today, which was quite well done. The employees were expressing frustration over losing their jobs, and also over the significantly lower pay rates at ITA Airways. I’m not sure this will accomplish all that much, but…

What do you make of this Alitalia protest?

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Jo Guest

Something so sad about their exhibition. I booked Alitalia one time for a RTW trip deal some of us were in on in 2014. It was nerve racking dealing with them maybe going under at any moment. They held on for many years after though. I can say I took Alitalia, Eastern Airlines, Continental, and a few other now defunct airlines........

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Ben Guest

Watched the video. They left their undergarments on. Huh?!? If they were really serious about getting attention they would have gone fully nude. This reminds me of the Seinfeld episode where George goes "streaking" in a body suit. It just doesn't have the service effect. I don't feel union members that lose their job. You can only push so hard before you fall off a cliff. I.E. Hostess Brands

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Aviator Guest

We flew Alitalia to Rome from JFK 2 years ago and it was the worst flight experience. The flight non-attendants were surly, disengaged, unhelpful and displayed in spades that basically, we customers were ruining their overpaid day. I'm surprised Alitalia lasted as long as it did. What a disaster of an airline.

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Johhny Guest

Alitalia lost my bag for over 90 days. That day, 124 passengers on our flight had missing bags. Ultimately, it is the management who is held accountable however, it is partially the employees who sabatoge or feel a sense of entitlement that cause an airline to collapse. Why would you start a new game with the same players if you keep coming out last?

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Tom Guest

Hopefully the new ITA seleced those employees who did not participate in the numerous past strikes. I sense that many of the participants in this latest demonstration have a past track record of supporting these kind of events rather than showing up for work. A demand to be paid numerous years of severance pay reflects this past unrealistic sense of entitlement that helped bring Alitalia down.

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