LifeMiles is one of the most useful frequent flyer programs out there, in my opinion, given that they frequently sell miles at a discount, and have great award redemption rates. So they’re often my go-to program for booking premium cabin Star Alliance awards.
At the moment LifeMiles is offering a discount on award redemptions in select markets when traveling on Star Alliance partners. It’s rare for a frequent flyer program to offer discounted redemptions on partner airlines, so this is worth being aware of, in my opinion.
LifeMiles award sale
At the moment LifeMiles is running a sale on award redemptions. This promotion is valid for redemptions through June 19, 2019, though it’s fine if you actually travel on subsequent dates (all that matters is that you book by then).
The discount is valid for travel between specific city pairs, and you can find all the eligible markets at this link. In many cases the discounts are valid for travel in business class, including for some routes to/from the US.
Just to give some examples, below are some routes to and from the US that are bookable for 64,000 miles one-way in business class, rather than the usual 75,000 miles (again, in each case the direction you’re traveling matters).
Departing the US, you can fly from:
- Chicago to Taipei
- Houston to Taipei
- Los Angeles to Hong Kong
- Los Angeles to Seoul Incheon
- Los Angeles to Shanghai
- Los Angeles to Taipei
- San Francisco to Hong Kong
- Seattle to Taipei
Flying to the US, you can fly from:
- Hong Kong to Los Angeles
- Hong Kong to San Francisco
- Seoul Incheon to Los Angeles
- Shanghai to Los Angeles
- Taipei to Chicago
- Taipei to Houston
- Taipei to Los Angeles
- Taipei to Seattle
Those are just the business class city pairs available to & from the US, though there are plenty of economy redemptions to & from the US, as well as business class redemptions in other markets.
LifeMiles offering a 140% bonus on purchased miles
Not only can you get a discount when redeeming LifeMiles, but you can also get a great discount when buying LifeMiles.
As I wrote about yesterday, at the moment LifeMiles is offering a special increased bonus on purchased LifeMiles for readers of OMAAT. You can buy LifeMiles with up to a 140% bonus, which is a cost of just 1.375 cents per mile.
Here’s what the bonus chart looks like for OMAAT readers who register:
LifeMiles processes mileage purchases directly, meaning that buying miles with them qualifies as airfare spend, which I almost view as a further discount on purchased LifeMiles. Therefore you’ll want to consider using one of the following cards for your purchase, since they offer the following bonus miles for airfare spend:
|Card||Points earned on airfare spend|
|The Platinum Card® from American Express||5x Membership Rewards points per dollar spent|
|Citi Prestige Card||5x ThankYou points per dollar spent|
|American Express® Gold Card||3x Membership Rewards points per dollar spent|
|Chase Sapphire Reserve®||3x Ultimate Rewards points per dollar spent|
|Citi Premier℠ Card||3x ThankYou points per dollar spent|
|Chase Sapphire Preferred® Card||2x Ultimate Rewards points per dollar spent|
So if you pay with The Platinum Card® from American Express then you earn 5x points. I value those points at 1.7 cents each, so to me that’s the equivalent of a further 8.5% return. That means that the real cost of each mile goes down from 1.375 cents to 1.26 cents, which is an even better value (this isn’t cash in your pocket, but rather points in your “pocket” based on my valuation).
Not only is LifeMiles offering up to a 140% bonus on purchased miles, but you can also receive discounts on select redemptions. In some cases business class redemptions between the US and Asia will cost you just 64,000 miles one-way, which is an excellent deal.