JetBlue is joining the list of airlines (including American Airlines and Southwest Airlines) offering promotions to incentivize people to book future travel right now. This is in addition to JetBlue announcing plans to extend Mosaic status.
JetBlue offering double points
JetBlue has a new promotion offering double points for all new flight bookings:
- This is valid for bookings made between May 14 and June 15, 2020
- This is valid for travel between May 14 and the end of the schedule (which extends into early 2021)
- Bonus points don’t count towards Mosaic status, and there’s no limit to how many bonus points you can earn
How many bonus points can you earn?
With JetBlue you ordinarily earn:
- 3x points on Blue, Blue Plus, Blue Extra, and Mint fares
- 1x points on Blue Basic fares
- You ordinarily earn a 100% bonus for booking directly through JetBlue
- Mosaic members earn an additional 3x points per dollar spent
With this promotion you’d earn the following (assuming you’re booking directly through JetBlue and aren’t a Mosaic member):
- An extra 3x points on Blue, Blue Plus, Blue Extra, and Mint fares, for a total of 9x points
- An extra 1x points on Blue Basic fares, for a total of 3x points
This doesn’t account for the points you earn for being a Mosaic member, or through credit card spending.
Personally I value TrueBlue points at ~1.3 cents each, so to me this is an incremental 1.3-3.9% return on JetBlue spending, which isn’t that exciting.
JetBlue also waiving change fees
Clearly JetBlue is trying to incentivize future bookings. In addition to being able to earn bonus points, JetBlue is also waiving change and cancellation fees for all new bookings made by May 31, 2020, for travel through January 4, 2021.
Some people may find it worthwhile to speculatively make bookings to earn bonus points and have that flexibility.
Do note that if you cancel your flight you won’t get cash back, but rather will get credit in your JetBlue travel bank to use towards future travel.
I expect we’ll see lots more promotions from airlines in the coming months, as a way of incentivizing future bookings. JetBlue is offering an incremental 1-3x bonus points per dollar spent on airfare, which I value at a 1.3-3.9% return.
Maybe this will be worth it for some, especially in conjunction with JetBlue’s flexible booking policy. I at least appreciate that JetBlue is offering bonus points for bookings through the end of the year and beyond, rather than just for travel this summer (on the plus side, if you are traveling this summer, the airline is blocking seats).
Will you take advantage of JetBlue’s double points promo?