Korean Air A321neo Business Class: Pretty Nice, But…

Korean Air A321neo Business Class: Pretty Nice, But…

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Hello from New Chitose Airport (CTS), in Japan, as I continue my review trip to South Korea and Japan. Sadly I’m only here briefly, but I’ll be returning this winter, to go to Niseko. Okay, first question — aside from the airport name, do I say I’m in Chitose, or Sapporo, or Hokkaido, or…? Lots of options, it seems.

Anyway, following my Korean Air Boeing 787-10 flight across the Pacific, I just flew Korean Air’s Airbus A321neo business class, on the 2hr10min flight from Seoul Incheon (ICN).

I was looking forward to this flight, as the A321neo is Korean Air’s first narrow body jet to have flat beds, and it’s a fairly new addition to the fleet. So while I could have flown on a wide body jet, I instead decided to give this a try.

The flight was pretty good, all things considered. I mean, it certainly blows away anything you’d get in the United States, though that’s not saying a whole lot. The seats were comfortable, the entertainment and Wi-Fi were pretty good, and the crew was friendly. That being said, there are a few areas where Korean Air doesn’t match its rivals in the region.

With that in mind, I wanted to share some initial thoughts on the experience, and then soon I’ll have a full trip report.

Korean Air’s A321neo business class cabin is cozy

Korean Air’s A321neo business class cabin consists of eight seats, spread across two rows, in a 2-2 configuration. The airline offers Collins Aerospace Diamond seats, which are some comfortable yet dense flat bed seats that are perfect for these kinds of jets. Color scheme aside, this is basically identical to Starlux’s A321neo business class cabin.

Korean Air business class cabin Airbus A321neo

I appreciated the large partition between seats, which is something that I wish we also saw on Copa’s 737 MAXs. The seat had all the latest technology, from wireless charging, to bluetooth audio, to a 17″ high definition personal monitor, to AC, USB-A, and USB-C power outlets (though the USB-C outlet was 15W, rather than 60W on the 787).

Korean Air business class seats Airbus A321neo
Korean Air business class seats Airbus A321neo

What I appreciated less was the lack of individual air nozzles, as the cabin was kept quite warm.

Korean Air business class overhead console Airbus A321neo

Ultimately these seats don’t compare favorably to what you’ll find on most Korean Air wide body aircraft. However, they’re way better than what you’ll find on other Korean Air narrow body aircraft, which feature recliner seats, similar to what you might find in domestic first class within the United States.

There were also some amenities to help get more comfortable, like a pillow, blanket, and slippers.

Korean Air business class amenities
Korean Air business class slippers

Korean Air’s A321neo entertainment & Wi-Fi are competitive

Korean Air has greatly improved its entertainment selection over time. Not only is the monitor high definition and is there bluetooth audio, but the selection is quite good as well. No, it’s not to the level of Emirates ICE, but there’s a respectable selection of movies, TV shows, and audio, in addition to the map feature.

Korean Air A321neo business class entertainment system
Korean Air A321neo business class entertainment system

Korean Air is finally introducing Viasat Wi-Fi on its aircraft, with the A321neo being equipped with the service. Unlimited data for the entire flight cost $11.95. Unlike on the long haul flight, the speeds were actually not bad this time around, but they should be even better in the future, when Viasat installs a new satellite over the Pacific.

Korean Air A321neo Wi-Fi pricing

Korean Air’s business class food & drinks are okay

On this flight, there was the choice of a western or Korean business class meal. I selected the Korean option, which was bulgogi with mushrooms served with rice and steamed vegetables.

Korean Air business class meal

Then for dessert, there was some fresh fruit. While probably good for my waistline, it’s interesting how anti-dessert Korean Air seems to be. For example, in the Korean Air Lounge, there wasn’t a single dessert-style item at the buffet, and on this flight, fruit was the only dessert option. That’s not a problem, but just interesting…

Korean Air business class dessert

Now, I have a couple more thoughts. First of all, Korean Air’s short haul alcohol selection is super cheap. There was no champagne on the menu, and there was one white wine and one red wine. The white wine was Maison Castel Grande Reserve Chardonnay, which sounds super fancy, but retails for under $8 per 750ml bottle. But then it’s also served in a small screw top bottle, like you’d maybe get in economy on an airline.

Korean Air business class wine

Next, while the flight attendant was very friendly, once again, Korean Air just has such bizarre assembly line-style service, which seems to just not be very intuitive. For example, the coffee cup is already placed on your tray when you’re brought the meal, and then halfway through the meal (while there was still a lot of food, and I had a full glass of wine), the flight attendant asked if I wanted some coffee.

I’m not trying to make a big deal of that, but rather I think it just sums up why Korean Air service is such a miss. The service isn’t based around anticipating what passengers might need at a particular point, but rather it’s just like checking boxes off a checklist. It’s a contrast to so many other airlines in the region.

I’d understand that if we were talking about a 45-minute intra-Europe flight with a huge business class cabin. But there were only eight passengers, and there were 90 minutes remaining in the flight, so there was no rush.

Korean Air business class coffee

Bottom line

Korean Air’s A321neo business class is a solid experience, especially on a roughly two hour flight. The cabin is pretty, the entertainment and Wi-Fi are good, and Korean Air crews are friendly.

That being said, I walked away from my short haul flight with the same impression I had on my long haul flight. Korean Air isn’t quite in the top tier of Asian carriers. There’s just something missing with the soft product, which prevents the airline from being in the same league as Asia’s top carriers.

To provide a direct comparison, check out my recent Starlux A330neo business class flight that was of a similar length, also to Japan. Just compare the soft product, from the far superior meal, to the Taittinger champagne, to two red and two white options, to unique cocktail creations, to cappuccinos and iced coffees. It’s just in a totally different league.

What do you make of Korean Air’s A321neo business class?

Conversations (31)
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  1. Andy Diamond

    Well, compred to any airline in the US or in Europe, this is an amazing shorthaul product.

    1. Michael Guest

      Please keep these types of (mostly critical) reviews coming. Korean Air used to be a fantastic airline and it's very clear that the hard product and soft product have degraded over the years. The F experience is fine but business is borderline a joke now. The merger with Asiana will only make things worse. As a Korean American flying to Seoul twice a year, it's disappointing to say that the United Polaris experience is now...

      Please keep these types of (mostly critical) reviews coming. Korean Air used to be a fantastic airline and it's very clear that the hard product and soft product have degraded over the years. The F experience is fine but business is borderline a joke now. The merger with Asiana will only make things worse. As a Korean American flying to Seoul twice a year, it's disappointing to say that the United Polaris experience is now the best bang for your buck, even with its own shortcomings.

      As an aside, comparisons to US or European domestic products miss the point. Asian and Middle East carriers are in a different league. You have to play ball vs your local competitors and Korean Air is more recently striking out.

  2. ImportViking Diamond

    Screw top bottles on wine are no longer really seen as a token of cheapness or lack of quality. In fact, corks made of non-cork, screw top bottles and other materials have developed to such standards that even most wine makers now realize that it actually reduces the risk of the wine getting spoiled due to a faulty natural cork while still doing what the corking itself is intended to do: preserve the contents of...

    Screw top bottles on wine are no longer really seen as a token of cheapness or lack of quality. In fact, corks made of non-cork, screw top bottles and other materials have developed to such standards that even most wine makers now realize that it actually reduces the risk of the wine getting spoiled due to a faulty natural cork while still doing what the corking itself is intended to do: preserve the contents of the container. And that's quite something for a rather conservative industry type like viticulture and wine making.

    So, despite the type of bottle not being the thing you should judge a wine on, the fact that what you got served sales as a cheapo wine in retail surely does. I hope it went well with the meal, even though I would probably have chosen a full bodied red wine to accompany a beef based meal with lots of spices.

  3. YZ Guest

    The comments/complains from the blogger sound like a male Karen.

  4. yoloswag420 Guest

    It would be good to see a high level comparison across regional business classes, both domestic and international.

    For example, Japanese domestic service is very watered down, mainly bc almost all the flights are only 1 to 2 hours long and on certain routes/aircraft they don't even offer a proper business class, just extra legroom seats.

    On the other hand, regional business class also varies widely, for example EVA's 787 from TPE-HKG that you took...

    It would be good to see a high level comparison across regional business classes, both domestic and international.

    For example, Japanese domestic service is very watered down, mainly bc almost all the flights are only 1 to 2 hours long and on certain routes/aircraft they don't even offer a proper business class, just extra legroom seats.

    On the other hand, regional business class also varies widely, for example EVA's 787 from TPE-HKG that you took recently, Starlux's A330neo and A321neos, etc.

    I think it could be a good article and also contrast how different the experience is with US domestic vs European business etc.

  5. Ethan Guest

    Japan and Korean carriers have a much lighter F&B on super short route, for Korea, like PVG - ICN, ICN - FUK, for Japan, PVG - KIX, GMP - HND. No choice of meal, alcohol options drastically reduced. While I agree ICN - CTS shouldn't be one of them (probably due to KE cost cutting), when having normal short-haul F&B selection, like PVG - HND, I actually find the offering better than most non-ultra-luxury carriers (like Starlux)'s short haul offering.

  6. NFSF Diamond

    Any why the flight path hugs the coast of Japan instead of flying in a straight line to CTS?

    1. Ed Guest

      North Korean, between the random unannounced missile tests and a history of kidnapping Japanese and South Koreans - you’d want to be as unambiguously in Japanese airspace as possible.

  7. Todd Guest

    You are never happy are you? Any business class or first class seat or even premium economy is better than economy. Why don’t you do a review on a economy seat for 16 hours

    1. Duck Ling Guest

      I wouldn't want to read a review that is all 'everything is great'. I want to know what was great, what was good, what could be better.

      It's also handy to be able to compare products against the competition on the same route.

      Urgh economy seat for 16hrs. I just sat in one last month for 18hr5min (airborne) around 19hr total (Qantas Perth - London). I feel your pain!

    2. Steven L. Diamond

      If you want an economy class review, go watch Simply Aviation; they do excellent work. Complaining about a review of a business class flight on a blog that consists heavily of business and first class flight reviews is hilarious ajusshi

  8. Trey Guest

    I'd be fine w/ these seats on a narrow body intra-Asia or transcon US flight. Aisle access is overrated and limits number seats available for miles or lower fare. You're not gonna get up more than 2 times AT MOST on a 4-5 hr flight. Plus if you're traveling w/ someone, this is better than 1-1 seating.

    1. yoloswag420 Guest

      These style of seats do exist on UA and DL 757s, however these A321neo products are much more modern, and I'd certainly prefer them to generic recliners.

      There are so many long transcon routes in the US that get shafted. Most notably SEA.

  9. Duck Ling Guest

    Hey Ben,

    'Next, while the flight attendant was very friendly, once again, Korean Air just has such bizarre assembly line-style service, which seems to just not be very intuitive. For example, the coffee cup is already placed on your tray when you’re brought the meal, and then halfway through the meal (while there was still a lot of food, and I had a full glass of wine), the flight attendant asked if I wanted some...

    Hey Ben,

    'Next, while the flight attendant was very friendly, once again, Korean Air just has such bizarre assembly line-style service, which seems to just not be very intuitive. For example, the coffee cup is already placed on your tray when you’re brought the meal, and then halfway through the meal (while there was still a lot of food, and I had a full glass of wine), the flight attendant asked if I wanted some coffee.'

    I get it, but TBH I think a lot of this is cultural. In many Asian societies especially in the work place it is about following the rules. There would absolutely be 'service guidelines' with step 1, 2, 3 etc written down and the FA's would not be empowered to anticipate customers individual needs by deviating from the script.

    One aspect you will often see Asian carriers get high marks for is consistency - whilst the assembly line method isn't particularly engaging to the local frequent flyers the consistency is what matters. Knowing every flight will more or less be a mirror of the one before and what comes when.

    But as you experience, it can be a double edged sword.

    1. Joe Jones Guest

      I think the point is that the assembly line is stupidly designed, not that strict consistency is a bad thing.

  10. NS Diamond

    Hard-product wise, KE A21Ns are excellent. Personally I prefer Collins Diamond seats on narrow-bodies than say, Thompson Vantage seats (too narrow footwells and in general, feeling very cramped) I've flown the type in economy class twice between Seoul and Busan, and it beats the airline's 737s in every way (obviously?). Wider seat, good legroom, excellent IFE (in both terms of hardware and software) and Wi-Fi, all of which are unfortunately not applicable to all KE...

    Hard-product wise, KE A21Ns are excellent. Personally I prefer Collins Diamond seats on narrow-bodies than say, Thompson Vantage seats (too narrow footwells and in general, feeling very cramped) I've flown the type in economy class twice between Seoul and Busan, and it beats the airline's 737s in every way (obviously?). Wider seat, good legroom, excellent IFE (in both terms of hardware and software) and Wi-Fi, all of which are unfortunately not applicable to all KE 737s besides B38M.

    What's most interesting to me, though is that those jets have air nozzles in economy class but not in business class - I've seen the cases where it's the other way around, but never this way around.

    I understand the demand scheme for short-haul business class are different in other regions, but European airlines still opting for a blocked economy class seat and North American airlines installing seats more akin to international premium economy on their narrow-body jets, are just shame compared to those Asian airlines installing a long-haul seats for all classes on their narrow-bodies.

  11. DJC Guest

    You are in Chitose at the airport, in Sapporo in the city and in Hokkaido if you are outside Sapporo. Source: Lived in Japan for decades.

    Chitose is an awesome airport, pro tip if stuck there without lounge access the combini past security sells beer and alcohol which you can take to the gate.

    1. NS Diamond

      You are in Chitose at the airport, in Sapporo in the city and in Hokkaido if you are outside Sapporo. Source: Lived in Japan for decades.

      You're still in Hokkaido even if you're inside Sapporo. Sapporo is a city (to be specific, city designated by government ordinance (政令指定都市)), which is one unit lower from and included in prefectural units. You might have confused with the likes of Tokyo, Osaka and Kyoto where all three...

      You are in Chitose at the airport, in Sapporo in the city and in Hokkaido if you are outside Sapporo. Source: Lived in Japan for decades.

      You're still in Hokkaido even if you're inside Sapporo. Sapporo is a city (to be specific, city designated by government ordinance (政令指定都市)), which is one unit lower from and included in prefectural units. You might have confused with the likes of Tokyo, Osaka and Kyoto where all three of them have a prefectural status (Tokyo being to (都), Osaka and Kyoto being fu (府)).

    2. Jason Guest

      Koreans love dessert and have shops all over the place dedicated to it. Tons and tons of varieties. Next time spend some time there and you'll see. Korean desserts such as the shaved ice are amazing and the variety is endless.

    3. Aaron Guest

      I mean, Hokkaido is the whole island, so you're in Hokkaido wherever you are on that island.

    4. St James Guest

      The point DJC is making is moreso the city-inaka divide. Sapporo and Chitose are very different worlds to the rest of Hokkaido.

      You cannot say you've done Hokkaido if all you've seen is Sapporo.

    5. Steven L. Diamond

      "Sapporo and Chitose are very different worlds to the rest of Hokkaido."

      The same could be said of Tokyo vs. the rest of Japan, or even Tokyo, Kyoto, and Osaka vs. the rest of Japan for that matter. Have you ever chided someone who's never left the Golden Route with "Well actually you can't say that you've done Japan yet"?

  12. VT-CIE Diamond

    I’ve been looking forward to try the KE A321neo from ICN to HKG in the next few months, and this gives a really good overview on how Korean Air’s latest narrowbody product looks like, given that it’s historically been a 737 operator. (It’s sad that KE stopped flying the A220 to HKG, as it’s such a nice, spiffy little plane which is extremely hard to find outside the US, Canada and Europe. But that’s probably...

    I’ve been looking forward to try the KE A321neo from ICN to HKG in the next few months, and this gives a really good overview on how Korean Air’s latest narrowbody product looks like, given that it’s historically been a 737 operator. (It’s sad that KE stopped flying the A220 to HKG, as it’s such a nice, spiffy little plane which is extremely hard to find outside the US, Canada and Europe. But that’s probably for the better, since the A220 isn’t as nice inside, with no seatback IFE!)

    While not a patch on Starlux’s A321neo, of course, KE certainly beats the non-lie-flat seats on CX’s A321neo — though I’ll certainly prefer the latter in Economy for its unrivalled entertainment and 4K IFE screen. I still think back fondly to my Cathay A321neo flight to Hanoi at the fag end of 2023, which was superlative in every way (not to mention Barbie in 4K!).

    Speaking of Asian narrowbodies, I do hope that you’ll give SQ’s 737 MAX a try soon, as that’s probably the standout best in Southeast Asia — and maybe pair it with Vistara’s A321neo, as I’ve often asked before, before it disappears. These two are Asian lie-flat products worth reviewing, with ANA and China Airlines’ A321neos also coming to mind. I hope EVA Air also brings its world-beating widebody service to its upcoming A321neos!

    1. Mason Guest

      I guess you're sad about KE ditching out 737s, because then you can't "visualise yourself flying Qsuites or Air France or JAL or something of that kind! ;)" anymore onboard their 737.

    2. VT-CIE Diamond

      For the record, KE isn’t ditching the 737 at all, so get your facts straight. Quite to the contrary, it operates the 737 MAX 8 alongside the A321neo, A220 and existing 737s, unlike SkyTeam partner China Airlines, which is replacing all its 737-800s with A321neos and not 737 MAXes.

    3. NS Diamond

      These two are Asian lie-flat products worth reviewing, with ANA and China Airlines’ A321neos also coming to mind.

      ANA A21Ns don't have flat-bed business class. Those don't have a business class, but rather a "Premium Class" (ANA domestic business class), with recliner seats and exclusively flies within Japan.

    4. VT-CIE Diamond

      Ah, my apologies. I guess I got my Asian narrowbody premium products mixed up, given that so many of them now operate the A321neo, as well as EVA and JAL in the future. It shows just how competitive Northeast Asian airlines are in every way, though I do wish SQ also operated the A320/1neo. Thanks for the tip!

    5. NS Diamond

      @VT-CIE - to me, it feels like A21Ns are becoming more popular in Asia than the basic variant of the family, A20N, at least when it comes to major full-service carriers. I guess it's in favour of installing more advanced seats in premium cabin (which takes up more space) while still maintaining economy class capacity - doing so requires more space, and not easy for A20N which whose fuselage is on the shorter side.

      ...

      @VT-CIE - to me, it feels like A21Ns are becoming more popular in Asia than the basic variant of the family, A20N, at least when it comes to major full-service carriers. I guess it's in favour of installing more advanced seats in premium cabin (which takes up more space) while still maintaining economy class capacity - doing so requires more space, and not easy for A20N which whose fuselage is on the shorter side.

      JAL A21Ns on order are expected to replace the airline's 767s used on Japan domestic flights, but since the airline has some international version B738s I guess the airline could order extra A21Ns to fly internationally (could be a good replacement for its Sky Suite II 767s). EVA Air seems pretty likely to install flat-bed seats so since the other two Taiwanese major carriers have A21Ns with flat-bed seats already.

  13. Mike O. Guest

    Hopefully you get to try CXs A321neos. Have you tried Collins' Air Rest? I think you might've on Oman Air at some point. The only thing missing on their neos would probably be wireless charging.

    Just my 2 cents, but I find airline branding on everything from slippers to blankets especially if it's bold and in your face to be tacky.

    1. TMS Guest

      Comparing Korean Air to Starlux is like comparing apples to oranges. While Starlux is ultra luxurious, Korean Air is more in line with other national and independent carriers. Safe & happy travels!

  14. Fred Farkle Guest

    Excellent review. This is the sort of content that really helps. Thanks.

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Trey Guest

I'd be fine w/ these seats on a narrow body intra-Asia or transcon US flight. Aisle access is overrated and limits number seats available for miles or lower fare. You're not gonna get up more than 2 times AT MOST on a 4-5 hr flight. Plus if you're traveling w/ someone, this is better than 1-1 seating.

5
Joe Jones Guest

I think the point is that the assembly line is stupidly designed, not that strict consistency is a bad thing.

3
Jason Guest

Koreans love dessert and have shops all over the place dedicated to it. Tons and tons of varieties. Next time spend some time there and you'll see. Korean desserts such as the shaved ice are amazing and the variety is endless.

2
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