I’ve written before about how I think many travel brands could be doing a better job creatively generating revenue. With so many companies having liquidity issues, I don’t understand why we’re not seeing more travel brands incentivizing paying now for travel at a later date.
Alila Ubud is offering rates of 2,500,000IDR (~162USD), as follows:
- Book by May 8, 2020, and stay by December 22, 2020 (pre-payment is required, but you can cancel up to 24 hours before arrival)
- You need to email [email protected] to take advantage of this
- You’ll receive a guaranteed upgrade to a villa at the time of booking
- You’ll receive complimentary daily breakfast, plus complimentary daily lunch or dinner (though the way they phrase it is strange — “daily one-time lunch or one-time dinner for two persons”)
Just how good of a deal is this? The rate of ~162USD per night is roughly in line with their lowest rates.
But the villas are typically priced about 2.5x as much as the standard rooms, and you’re guaranteed to get one of those. Furthermore, you’re getting daily breakfast and either lunch or dinner.
You’d also presumably earn World of Hyatt elite credits, since this is a rate booked directly with a hotel.
The issue here — and probably the reason they’re pricing this so attractively — is that there’s uncertainty. We don’t know when it will be practical to travel again, and for many of us Bali is far away.
I can’t wait to return to Bali sometime soon, though for me I don’t think it’s going to happen this year. If I lived in the region and were planning on visiting Bali this year, I’d jump on this promotion in a heartbeat.
Anyone plan to take advantage of this amazing Alila Ubud promotion?
(Tip of the hat to Loyalty Lobby)