Visa Is Eliminating Signature Requirements In North America

Over the past couple of months we’ve seen American Express, Mastercard, and Discover announce that they’re eliminating the signature requirement for purchases in many regions. The logic is to speed up the amount of time that it takes to complete a purchase, in hopes of getting consumers to favor a card that expedites the purchase process. Signature requirements are useless nowadays, given that they’re not actually verified at the time a purchase is made. If you’ve ever dealt with credit card fraud, you’re not even asked to look at receipts and confirm if a signature is from you. So it’s an outdated concept that really is just a security theatre of sorts.

Given that three of the four biggest payment processors have announced that they’re eliminating the signature requirement, I was curious to see when Visa would follow. Well, they’ve finally done so, with a few caveats.

Beginning in April 2018, Visa is making the signature requirement optional for all chip-enabled merchants in North America. Per the press release:

To continue the ongoing migration to EMV chip, and to bring increased security and convenience to the point of sale, Visa is making the signature requirement optional for all EMV contact or contactless chip-enabled merchants in North America, beginning April 2018. Simultaneously, Visa continues to invest in emerging capabilities that leverage advanced analytics and biometrics to define the future of payments security.

“Visa is committed to delivering secure, fast and convenient payments at the point of sale,” said Dan Sanford, vice president, consumer products, Visa. “Our focus is on continually evolving the market towards dynamic authentication methods such as EMV chip, as well as investing in emerging capabilities that leverage advanced analytics and biometrics. We believe making the signature requirement optional for EMV chip-enabled merchants is the responsible next step to enhance security and convenience at the point of sale.”

As you can see, merchants will still have the option of collecting signatures. Furthermore, they’re specifically only offering this for chip-enabled merchants, though that should cover a majority of merchants nowadays.

I certainly welcome this change!

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Joseph N. Guest

OMG, don't any of you watch American Greed? John Bolaris had over $40k of fraudulent charges put on his American Express card. American Express refused to reverse the charges and sent him to collections. All his cards were cancelled. The only thing that saved him was that the signatures on the slips obviously didn't match. https://www.youtube.com/watch?v=SJcOZp7H_7E

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AlexS Diamond

I've always wanted Chip+PIN. I even write my banks periodically letting them know that it's a major PITA to use their cards in other countries, which makes me more likely to use something other than their card. I never understood the "confuse consumers" or "more difficult for consumers" argument -- anyone who has used a debit card in the USA has had to use a PIN and I don't see consumers protesting that. The whole Chip+Signature thing seemed so half-assed to me. Why go to a system that no one else uses when there's already a perfectly good system out there, with cheap equipment to boot. The Signature part of credit cards always seemed strange to me. I could understand it back in the 1960s when you got your slips or copies of your slips sent back to you, but that's 50+ years ago. I know of several merchants where cashiers immediately toss signed slips into the wastebasket.

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Londonbus Guest

@Jim - Consumers may not be liable for fraudulent transactions but they pay for it. You don't think banks don't pass the costs on in their interest or fees? The requirement for signatures vanished in the UK when Chip and Pin came in in 2005. @AussieBen - In the UK we've had Faster Payments (pretty much instantaneous bank transfers) for the last decade. Cheques are moving to imaging and by the summer of 2018 all cheques will clear by 2359 on the day after they're paid in.

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Dave Guest

@Peter, Canada is a rip off country. Canadians say it more than Americans. Canadians know that milk is about double the US price. Gas is more expensive. Buy anything from Amazon and you'll see the difference. See all the Canadians in Bellingham, WA or Buffalo, NY buy things but Americans do not go to Surrey, BC or Hamilton, ON to buy groceries, hardware, or clothes. Canadian credit cards almost always charge a foreign transaction fee but American cards do not more often than they do. Airfare is generally cheaper in the US so Canadians fly from border airports, but not vice versa. Rip off country is correct.

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NoH8Nate New Member

@Jim. If you’re in need of a credit card that has a pin, patelco offers a mastercard world (2% cash back too) that has a pin on the card. Every time I use it here I’m required to enter my pin. It would be great for those types of purchases you mentioned. The drawback is, they charge a 1% foreign transaction fee, which isn’t too bad. There are also more MasterCard credit cards that require pins for purchases (Target being a big one and Walmart’s MC also shifting to a pin) https://www.patelco.org/Loans-And-Credit/Credit-Cards/MasterCard/PointsRewardsWorld/#Details

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