Surprising: Delta Makes A 180, Cuts Delta 360 Pre-Boarding

Delta Air Lines will tweak its boarding process a bit as of late next week, with one change I wasn’t expecting to see.

Delta will start boarding Delta 360s with Zone 2

Delta 360 is Delta’s invitation only elite status. It’s even more exclusive than American Concierge Key or United Global Services, with a pretty small membership base. The status comes with several perks, including better soft treatment across the board.

In May 2024, Delta overhauled its boarding process, and as part of this, the airline introduced pre-boarding for its Delta 360 members, which wasn’t previously offered. Specifically, under the current system, pre-boarding is available for customers needing extra time and assistance, active military members, and Delta 360 members, and then boarding for premium cabin passengers starts.

However, it seems that this didn’t last for long, as the policy will be changing after roughly a year. Starting on May 16, 2025, Delta 360 members will board in Zone 2, with Diamond Medallion members, after first class. The airline hasn’t given any reason for this policy change, other than to say that pre-boarding is being reserved for those who need extra time, and active duty military.

Delta will no longer pre-board Delta 360 members

I’m curious what prompted this policy change

Each airline takes a slightly different approach toward boarding, so it’s not like there’s a right or wrong system. Here in the United States, boarding has largely become not just about efficiency, but about monetizing the process, and recognizing elites and credit card holders.

So it’s interesting to contrast the policies of the other two “major” US airlines when it comes to elite boarding vs. premium cabin boarding:

  • American boards Concierge Key members, and then premium cabin passengers
  • United boards Global Services members, then Premier 1K members, then anyone with a pulse, and then premium cabin passengers (okay, I’m kidding slightly on the pulse part, but United has a lot of pre-boarding groups)

Delta will be alone in not pre-boarding its invitation only elite members. And it’s not even that Delta 360 members will board with first class, but they’ll even board after first class.

One certainly wonders what is prompting this policy change. Did it just cause more confusion than it was worth, with many people not knowing what Delta 360 is? Or what other possible explanation is there?

Personally, I think the best solution is probably somewhere in the middle. I’m not a fan of endless boarding groups, though at least boarding Delta 360 members with premium cabin passengers seems fair, no?

Delta is countering the trend with this boarding change

Bottom line

As of May 16, 2025, Delta will be downgrading boarding for its Delta 360 members. While they can currently pre-board ahead of first class passengers, they’ll soon only be allowed to board after first class, with Diamond Medallion members.

I don’t have a terribly strong opinion on whether certain elite members should board ahead of first class, though I am a bit surprised to see this cut after just a year, since this priority boarding benefit was only added in May 2024. It’s quite a contrast to what you see at United, in terms of priority.

What do you make of Delta downgrading boarding for Delta 360 members?

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Kimberley Ferguson Guest

I feel upset! I’ve been a 360 member for almost 6 years and spend a lot of time and money on Delta flights. It’s bad enough that you spend time away from family and friends (because let’s be honest, most of us achieve this status via work related travel) but reducing stress and friction when flying is a key element in customer loyalty. Boarding with screaming babies and strollers after First is NOT a way to reward customer loyalty and there’s no way you can convince me it’s a way to improve or speed up the boarding process. Shame on Delta

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AD Diamond

So... what I've noticed on my most recent flights is that agents are boarding zones one and two at the same time. I think they don't want to hear about it when there are 360s in economy. But, honestly, how many are? I'm Diamond and my upgrade experience has - knock on wood - gotten pretty good.

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Cynthia Guest

I just flew 2 legs of a trip on Delta first class yesterday. They boarded the diamond medallion members first, along with active military and those needing extra time. Then they boarded first class and premium members. Thought it was interesting as I’d never noticed / seen that before!

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Miami305 Diamond

Tell your most important customers, that spend the most with your airline, that, when they occasionally book a coach ticket, they are no better than lower level elites and just above the credit card folks. Not very smart.

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Gretchen Guest

Will someone be so kind to explain EXACTLY WHAT Delta 360 is and how the privileged few attain that status? Nobody seems to know, and most don't care, but I am not getting the kerfuffle over boarding!

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