Over the years, we’ve seen airlines offer luggage tags to elite flyers as a reward for their loyalty. Alaska Airlines is now introducing luggage tags for its loyalest flyers, and they’re pretty special…
Alaska Airlines’ luggage tags made of aircraft fuselage
Alaska Airlines has partnered with PlaneTags to gift special luggage tags to million miler flyers. These aren’t just any luggage tags, but rather they’re hand-cut from the fuselage of vintage Alaska aircraft that have been retired from the fleet.
These will be offered to all Alaska million milers — both current and future — as they’ll receive a one-time code to redeem for a luggage tag, which will be engraved and personalized with their name.
Alaska’s two million milers will get an especially awesome tag. I’ll just copy and paste, since this is pretty cool:
Two million milers get a particularly exceptional tag: They’re hand-cut from an Alaska Golden-nugget era jet. (It’s still being designed.) This Convair CV-240, N51331, was delivered to American Airlines as NC94238 in June 1948. It then spent a short time with TOA Airways as JA5110 before being delivered to Cordova Airlines in May 1965. During the merger of Alaska Airlines and Cordova in 1967, this aircraft became part of our historic “Golden Nugget Service.” Paying tribute to the 1890s gold rush in Alaska, the Nugget Service would also usher in the ‘jet age’ for Alaska and start the legacy that has been cemented today.
The airline plans to create additional bag tags over time as new materials become available, including sections from an upcoming freighter conversion.
For each new series of tags, the airline will set aside a number of them for aviation enthusiasts who want their own piece of aviation history, and they can be purchased through the PlaneTags website.
Alaska Airlines has hugely improved its million miler program
These luggage tags are a cute initiative on Alaska Airlines’ part, and I’m sure among Alaska frequent flyers, these will become quite the “brag tags.” What’s even cooler, though, is how greatly Alaska has improved its million miler program.
The program has made million miler status so much more generous than before, both in terms of the elevated status that it gets you, the ability to nominate a companion to status, and even upgrade priority over other elite members in the same tier. This is exactly what million miler status should look like, so it’s refreshing to see these changes.
I’m sure that’s appreciated by members even more than these bag tags… though these sure are a fun holiday surprise!
Bottom line
Alaska Airlines is rolling out new bag tags for million miler members. Both current and future million miler members will get bag tags made from aircraft parts. Two million miler members will even get bag tags made from the Convair CV-240, which is ridiculously cool.
What do you make of Alaska’s new bag tags?
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