Etihad’s CEO Is Expected To Resign Within Three Months

All three of the Gulf carriers are under immense financial pressure from their respective governments to cut costs. For years the governments in the UAE and Qatar seemed to throw unlimited funds at their state-owned airlines, though that’s quickly changing.

Emirates-A380

In the past few weeks there have been rumors of layoffs at both Emirates and Etihad. Supposedly Emirates is in the process of firing their cabin crew recruiters, which should give you an idea of their hiring forecast.

Arguably Etihad is in a significantly worse financial situation, though. They’ve invested hundreds of millions of dollars in other airlines, including airberlin, Alitalia, Air Serbia, etc., and those investments aren’t paying off.

etihad-airways-partners

As a result, it’s interesting to note that Reuters is reporting that Etihad CEO James Hogan is expected to leave the company within a few months, and apparently there might be a big shakeup with Etihad’s investment strategy:

Dec 20 Abu Dhabi-based Etihad Airways is reviewing its strategy of investing in European airlines and is seeking an exit in a shake-up that could lead to the departure of CEO James Hogan, company and industry sources told Reuters on Tuesday.

Etihad saw a strategy to take equity stakes in carriers like Air Berlin, Alitalia and Air Serbia as a way to expand its European network but losses have mounted with Air Berlin and Alitalia failing to turn a profit.

Hogan’s expected departure, which could come within the next three months according to the sources, and the Etihad restructuring was first reported by German daily Handelsblatt, which cited several sources as saying Etihad wanted to start unwinding its European investments in January.

James Hogan has worked in the airline industry for most of his career, including at British Midland, Gulf Air, and Etihad. He has spent the past 15 years in the Middle East, having been CEO of Gulf Air for four years, and then CEO of Etihad for the balance of his time there.

Etihad-Business-Class-A340 - 4

Bottom line

Even as a passenger it’s not tough to see the financial pressure the Gulf carriers are under. Whether it’s Qatar Airways eliminating a la carte dining from their business class lounge or Krug from their first class lounge, or Etihad downgrading their catering, or Emirates now charging for seat assignments in economy on many fares, it’s clear that the Gulf carriers are under pressure.

If James Hogan does indeed leave within a few months, I’ll be very curious to see who is chosen to replace him. I almost have to wonder if Christoph Mueller might be interested in the job. He has been CEO of several airlines, including Aer Lingus and Malaysia, and recently moved to Dubai to work for Emirates, where he’s the “chief transformation officer.” Perhaps it’s too soon for him to accept such a job, though it also seems like it would be a logical fit for him.

Interesting times!

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Andy Guest

The only thing that surprises me is that this joker has lasted so long. He hasn't got a clue what he is doing commercially as is evident from his track record and the "investments" he has made in various random loss-making airlines across Europe. What on earth was he thinking and how on earth did he persuade the board? The only thing this individual has going for him is his incredible blagging ability, his penchant for rebrands and his breathtaking ability to shower around his investors' cash like confetti. He would make a good leader of the UK's Labour Party!

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Amit Guest

It's sad to see the state of affairs. The major reason for the airline revenues taking a nose dive is the overheads. In the earlier days the industry hired all rounders and had a policy of cross training staff in various departments. Now the focus is shifted to specific fields resulting in increased manpower with much less delivered. Also the soul dependency on computer based hiring process leads to hiring professional with KEY WORDS rather then people with KEY EXPERIENCE. It may sound biased but the fact is a lot of real time deserving talent is NOT even looked at, since their resumes do not contain the key words and hence are filtered out by the Computer. It's time the aviation industry learn to hire the right mix to reduce overheads.

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Sofiane Guest

That's totally wrong! Not good to unveil wrong information to the readers!

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Sofiane Guest

I don't know where lucky saw Qatar Airways has canceled the Krug champagne as I recently flew with them and they offer the Krug champagne. It seems their lounges have even been rated 7 stars! Finally, as a frequent traveler, I noticed their quality standards keeps raising up with a customer service that remains unparalleled. I only fly with Qatar Airways for more than 10 years! I know what I talk about! I am not surprised also that their GCEO Mr Al Baker announced recently their profits with such products delivered to their customers I am not surprised Qatar Airways is in safe hand. I do recommend the airline for those who did not try yet!

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JP Guest

As many have already stated correctly: Hogan should have read the history books about the famous Swiss tragedy called Swissair and its "Hunter strategy CEO" - Philippe Brugisser. A flying bank, one of the worlds richest airlines, and suddenly, they made an announcement on an October day that they could not fly anymore due to financial issues. The debt burden was 15Billion CHF. It does not work to invest into minority holding into airlines which cannot be profitable or make the turnaround. Especially not in Europe, where there is a strong labour union network. I even doubt, whether with a well pre established exit strategy, damage can be averted, in most cases, the minority stakeholder will pump in loads of capital, absorb the losses and get itself into trouble. You pay and you shut up - in simple terms. Lets not forget: Alitalia was in mess and even AirFrance ran away, Air Berlin, former LTU, which was already in Swissair's hands, struggled as a charter airline from the start. So what can we expect? Talking about AirBerlin, leads us to an interesting topic though: Lufthansa, in my view perhaps the best strategically managed airline, has bridged a major gap: by taking over AirBerlin planes, by entering into a codeshare, or perhaps even deeper venture with Etihad, they are getting one of the ME 3 on board. Lets keep in mind: the other two ME carriers, are close to One World, and Star Alliance has no assets in the Middle East. Turkish was a contender, but then again, this did not work out. QR is not only OW but also a stakeholder in IAG, EK is affiliated to OW in indirect terms, given their close cooperation with QF. So it perfectly makes sense for a major Star Alliance player to enter into cooperation with EY, it could lead to something interesting and successful, perhaps, also given that LH is domiciled in the EU, it gives LH the great chance of strategically positioning itself in order to get a stronger influence in other European airlines held in minority by EY, given that EY cannot hold any majority stakes in an EU airline. LH's majority control of such airlines, which are not performing, could lead to major changes in the structure, eventually transform such airlines into profitable ventures, or be taken over totally by LH, which at the same time would eliminate competition.

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