Choice Privileges has just launched its next major promotion, which is valid for stays over the next couple of months. While probably not a reason to switch any stays to Choice, it’s worth taking advantage of if you were planning such a stay anyway.
In this post:
Choice Privileges 2023 winter promotion
Choice Privileges is offering double points with every stay. Here are the basic terms to be aware of:
- Registration is required prior to check-out of your first stay
- Stays must be completed between January 17 and March 6, 2023
- Only bookings made directly with Choice (through the app, website, or by phone) qualify
- A qualifying stay is one that is eligible to earn Choice Privileges points, except stays booked at rates below 40USD per night, reward night stays, etc.
- Stays at WoodSpring Suites and Ascend Hotel Collection all-inclusive resorts don’t qualify toward this offer
- You must set your earnings preference to Choice Privileges points in order to qualify
- Points should post within 72 hours of an eligible check-out
- Choice properties in the following countries are excluded from this promotion: Norway, Sweden, Denmark, Finland, Iceland, Lithuania, Estonia, and Latvia


How much are Choice points worth?
Everyone will value points differently, though personally I conservatively value Choice Privileges points at ~0.6 cents each. Choice Privileges ordinarily awards 10x points per dollar spent, so through this offer you’d get an additional 10x points per dollar spent, for an incremental 6% return (or total return of 12%). That doesn’t include elite bonuses or credit card rewards for hotel spending.
Choice Privileges doesn’t have a formal award chart, but in general award pricing ranges from 6,000 to 35,000 points per night. In Asia-Pacific, some properties cost up to 75,000 points per night. On top of that, Choice Privileges has a partnership with Preferred Hotels & Resorts, which is a group of over 500 luxury independent properties around the globe.
You can redeem Choice Privileges points for stays here, and the hotels cost anywhere from 25,000 to 55,000 points per night. You can find participating hotels and award costs here, though note that you have to call Choice Privileges to actually redeem points this way. There are some participating hotels where you can get significant value redeeming this way.

Bottom line
Choice Privileges has launched its first promotion of 2023, valid for stays over the coming weeks. Through March 7, 2023, you can earn double points on all stays, which is an opportunity to earn an incremental 10x points per dollar spent. This is a promotion that’s worth taking advantage of if you have any upcoming stays, though it’s also not a reason to switch any of your stays to Choice, in my opinion.
Do you plan on taking advantage of Choice’s first promotion of 2023?
The only Choice properties that are worth staying at are the ones excluded: the Choice properties in the Nordic countries, which despite sharing the name and having the same brands is effectively its own hotel chain. With Marriott and Hyatt largely absent from the Nordic countries, Nordic Choice has some great options. I wish Hyatt would buy the chain. I have to imagine Nordic Choice and Scandic are ripe for acquisition.
And I wish they don't. I would still like to have a local backup program.
As you can see how Hyatt is overrated from another post. Choice is probably the most underrated program, not just for Nordic. However for Nordics, they aren't ripe for acquisition, they are ripe for devaluation.
Notably in USA where holding status doesn't really give you many extra benefits. Especially the more budget friendly chains.
If you'll be travelling the...
And I wish they don't. I would still like to have a local backup program.
As you can see how Hyatt is overrated from another post. Choice is probably the most underrated program, not just for Nordic. However for Nordics, they aren't ripe for acquisition, they are ripe for devaluation.
Notably in USA where holding status doesn't really give you many extra benefits. Especially the more budget friendly chains.
If you'll be travelling the world, programs like Choice or Wyndham actually have decent properties and great redemptions. So lets not have Hyatt or Marriott ruin it.
Can't agree more.
Too many hoops (steps,) to get double points for Feb 29th & 29th stay.