JetBlue Will Soon B...
 

JetBlue Will Soon Board Passengers Using Facial Recognition Software

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(@lucky)
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[#6044]
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Often I wonder whether technology makes travel better or worse. Don't get me wrong, on some level it sure makes things easier, but then sometimes you're stuck behind people who take forever to get their mobile boarding pass to work when passing through security, at the gate, etc. Other times you need help at a…

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30 Replies
30 Replies
 JJJ
(@JJJ)
Joined: 10 years ago

Posts: 182

Because boarding passes are something so hard to manage they need to be fixed.


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 CJ
(@CJ)
Joined: 10 years ago

Posts: 45

The machines are taking our jobs!!


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 J
(@J)
Joined: 12 years ago

Posts: 52

Yes, that's what I need. More government intervention in my life.....


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(@Anders)
Joined: 10 years ago

Posts: 38

I would love them to also fix TSA.


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 nick
(@nick)
Joined: 9 years ago

Posts: 1

@J how is this more intervention?


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(@Daniel)
Joined: 14 years ago

Posts: 280

I'm no ludiyea, but why are we reinventing the piece of paper?


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(@Daniel)
Joined: 14 years ago

Posts: 280

*luddite


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Diamond
(@mojoe)
Joined: 5 years ago

Member
Posts: 308

Future cardboard sign on homeless person: "Will check boarding passes and photo IDs for food."


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(@Chris)
Joined: 15 years ago

Posts: 155

It's not only the boarding pass that this replaces, but also the manual passport double check upon boarding. I have a feeling CBP is pushing this because they think this is more accurate than a gate agent checking.


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(@scott-sullivan)
Joined: 5 years ago

Member
Posts: 0

So, what happens in the case of a software failure?


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Diamond
(@mojoe)
Joined: 5 years ago

Member
Posts: 308

Forgot to mention an excellent book/audio-book titled "Rise of the Robots: Technology and the Threat of a Jobless Future". It highlights/confirms what we are already seeing, that technology is now at the point where machines don't merely assist people in doing their jobs, machines/AI can now do them without an operator better and faster than people possible can.

If technology can produce driverless cars and pilotless aircraft, and if thinking machines can diagnose illnesses faster than a doctor can, what are people good for?


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(@jamesb2147)
Joined: 11 years ago

Posts: 22

This means making CBP systems available to JetBlue systems. I'm sure both systems are completely secured against hackers.


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(@donna)
Joined: 5 years ago

Member
Posts: 1579

This is great if it works properly. Imagine the mess if the system is down?


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(@Steven M.)
Joined: 10 years ago

Posts: 443

OMG laughed out loud at all the prior comments

But seriously CBP would LOVE this technology to be widespread because it's a fast and easy way to actually implement exit border controls in the USA as mandated by Congress ... and actually it's about the only way to effectively do it without ripping apart airports and spending billions of dollars the US doesn't have and won't shell out for these modifications. Oh so Congress won't find the money to implement exit border controls and instead will mandate the airlines to pay for these exit border controls through passenger tax levies? Let me find that emoji again


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(@B.V.Dorheim)
Joined: 9 years ago

Posts: 2

Are most people in the U.S. concerned about private businesses capturing and storing our personal biometric data? My past discussions on this issue with Americans and Germans showed significant differences in the basic definition of privacy. Germans, and to a certain extend Europeans in general, are more concerned about private entities and even government agencies obtaining and utilizing personal information.

@Lucky, since you are both German and U.S. citizen, how do you feel about this? (Aside from your obvious excitement about this new technology.)


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Admin
(@lucky)
Joined: 13 years ago

Member
Posts: 39805

@ B.V.Dorheim -- I'm sure this will be a concern for many, though personally it's not something that concerns me much. Ultimately the airline would have all your passport information for an international itinerary anyway, so I'm not sure what the incremental risk is here. However, I know a lot of people share your concerns.


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(@B.V.Dorheim)
Joined: 9 years ago

Posts: 2

@Lucky -- Thanks for your response. As more businesses offer customer experience based on biometric data access, I'm genuinely concerned about their ability to safeguard our information. It doesn't look like the current political environment in the U.S. will make it likely for either the administration or the Congress to propose new security standards for storing, transferring, and sharing individual biometric information. (Also legislations regarding technologies tend to lag far behind innovations in general...) The digitalization of customer services like such is kind of a double-edged sword.


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 Dave
(@Dave)
Joined: 11 years ago

Posts: 33

BA have already roled this out in Terminal 5


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 Dave
(@Dave)
Joined: 11 years ago

Posts: 33

BA have already rolled this out in Terminal 5


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(@kelly-2)
Joined: 5 years ago

Member
Posts: 50

For those who may think this replaces the boarding pass (either paper or electronic), think again. Actually go back to the jetblue info-graphic that Lucky put into his post. How will a passenger get past the TSA Security checkpoint without a boarding pass?

Now, that said, I suppose that's phase 2 or step 2. They are just testing it at the gate, perhaps because they feel that capturing it at the TSA security checkpoint will be easy enough to implement.

Nice idea, and it has potential. However, time savings aren't going to be significant, if any.


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(@andrew)
Joined: 10 years ago

Posts: 0

I'm curious if there will be a feature built into the system that prevents people from boarding if their row hasn't been called yet. JetBlue boards from the rear, so if they call rows 20 and up to board and you're seated in row 15 and not a Mosaic member, will it say "sorry, you can't board yet?" If so, that could be kind of cool -- human agents are inconsistent about enforcing boarding order.


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(@geoshina)
Joined: 5 years ago

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Posts: 0

Gol also made some publicity about doing this in the coming months.


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Diamond
(@stuart-2)
Joined: 5 years ago

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Posts: 0

Kudos to JJJ...honestly, all the needs of the world and this is necessary? How about finding ways to make TSA operate in a way that puts passengers convenience and safety at the forefront. What a waste of time. I will remember this when I can't take my laptop on Emirates.


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Diamond
(@stuart-2)
Joined: 5 years ago

Member
Posts: 0

Oh, and remind me to grow a beard


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 Bob
(@Bob)
Joined: 10 years ago

Posts: 2

Uh The TSA first priority is not safety or convenience. It never will be they have security in their name.


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 Bill
(@Bill)
Joined: 11 years ago

Posts: 620

Is it really that hard to scan a boarding pass that we need to do this? I can see this taking three times as long with some glitch or them fiddling with the cameras etc. What's next? You need to go through facial recognition to leave your home in the morning so the government can track you? I just don't see how this in anyway speeds up the process.


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 Gray
(@Gray)
Joined: 11 years ago

Posts: 375

I'll concede that I'm something of a luddite, but this really feels like two things:
(1) A solution in search of a problem; and
(2) Something that'll work just fine until 50 people are ready to use it and some gremlin causes the system to hiccup and suddenly you've got a total mess.

Frankly, as the BA and DL fiascoes this year have shown, IMHO airlines should be looking for ways to avoid being even more reliant on technology rather than coming up with new and creative Achilles' Heels to add to their systems.


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(@Callum)
Joined: 11 years ago

Posts: 694

Bill - if nothing that "isn't that hard" to do was never improved upon, we would be back in the stone ages...


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 J
(@J)
Joined: 12 years ago

Posts: 52

@nick .... how is it not?


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(@Chuck Lesker)
Joined: 12 years ago

Posts: 202

Will someone whose face is covered for religious reasons be forced to stand exposed in front of everyone? I am not seeing any mention of private booths.


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