Delta Cuts Basic Economy Mileage Earning

Expect the buy-ups to MC to be moderated, encouraging PAX to spend incremental revenue.

The whole point of Basic Economy is to have prices that seem competitive when looked at in aggregators, but making the whole proposition so unattractive that you shell out for an inflated price on regular economy. Next they’ll make you sit in the cargo hold, or charge for lav access.

As most people reading this blog are gonna know, Delta has its strengths when compared to other US carriers.

Even prior to this change, the FFP was a bit of a mixed bag, though. With the EQD waivers, I slightly favored the status qualification process over AA and UA. MQM still had a real meaning. And yeah, nobody loves flying Basic Eco. But if you were missing 10k MQM or whatever, you could do a TATL return in Basic Eco on the cheap. That's gone now.

I also think it is very surprising they eliminate redeemable mile earning. Users of the DL FFP often complain about poor redemption value. You know, some of your fellow bloggers ridiculed what Delta calls a SkyMiles award promotion the other day. This announcement means they are enhancing not just on the "burn" but also on the "earn" side.

Not happy about this at all.

Ironically, starting in 2022, Basic Economy fares are once again elite qualifying on AA.

wonder how long until AA copies this

I think you might be breaking things down a bit too much. It is true that the airlines sort of suggest to you in the booking process "you do not want to book basic eco...it's too restrictive." However, the big legacy carriers have also implemented some changes over the last few years which make basic eco less punitive.

A correction: United awards full PQP for basic economy but no PQF. The 50% earning you quoted above applied to PQMs from before the switch to PQPs.

Somewhat comparable to hotel resort fees. They get your attention with low fares but you are forced to pay extra at checkout. Jet Blue's basic economy comes without overhead bin space. Who travels carrying only a backpack that fits underneath the seat in front of you?

Never booked it since the price difference is usually very small. I think these are attractive for people that fly for leisure and have no intent to have status or will ever have enough miles to use it for any redemption.

I’ve never bought a basic economy fare, but this seems like a pretty poor move on Delta’s part, airlines should be trying to get more casual customers engaged in the loyalty programs

So the end game for basic ec is finally revealed. When basic economy was launched, it was basically the lowest main cabin price, so little change, the service was broadly the same, and so it essentially represented the lowest main cabin price. Now with all the benefits gone, Delta will turn even more people to buying main cabin. In so doing, Delta has essentially managed to raise the average ticket price that will be paid. Great way to increase average revenue per customer without really changing prices

Good! Hopefully this leads to fewer BE tickets being purchased and the entire concept goes away. If you're a kettle wanting to travel at Spirit prices then you should receive Spirit service. Now if we can reverse the FCM trend and people stop paying Delta a premium for that pathetic FC service they might start serving real meals again, bring back PDB and actually hire some FA that are more concerned with service rather than being on their power trip barking nonstop mask reminders that would be just peachy.

I have never bought an Economy seat at Delta. I’m guessing Delta did some homework and found out that none of their Sky Miles members (especially Medallions) are buying them either. For flights 3 hours or less, I almost always buy a Main and then take the upgrade to Comfort+. For longer flights, I usually buy Comfort+ and hope for an upgrade to first (happens about 25% of the time). I too will be interested to know what other medallions think about this? I bet we’ll hear they don’t buy Economy either?

If you think that cost cutting moves like removing marketing and promotional incentives to buy low cost Delta fares are a way for Delta to reduce first class monetization (which reduces revenue) and improve first class service levels (which increases cost), I have an excellent bridge to sell you in Brooklyn.

This is about improving their bottom line and thinking “these customers will take it and keep flying us”. Which is the same reason airlines reduce first class service or upgrade space.

Agree this sucks on the 'earn' side. I bought the BE quite a lot actually. Normally $30 per ticket cheaper than main, but earned the same amount of miles as main. So for a family of 4 on a RT ticket it'd save about $240 vs main cabin.

I see this as Delta slowly re-introducing change fees to all tickets. The phony advertising from the various airlines saying 'Change fees gone forever'. I think everyone knew it was only until the pandemic subsided...

Had Gold status years ago with DL, but now I'm not finding value in any FF program...

Even as a pax who never flies BE, I think this is a lousy shift (and didn't realize AA had changed from 50% EQM/S to 0% as well on basic).

I used to buy and fly in BE all of the time, complete with our AMEX Platinum Cards for SkyClub Access. I would always check in late so a gate agents could assign us seats and there wasn't a single time (we asked at the gate a few times) that we weren't able to sit together, never got upgraded to Comfort Plus, got upgraded to Economy Plus and Main Cabin Extra on United and Americans Basic Economy Tickets at the gate plenty of times though. Don't know how much I care about the SkyMiles and if this will change my habits.

Bottom Line. Don’t fly to earn elite status or miles. Just sit at home and figure out what Credit Card works out the best for Status and Miles. Its not a frequent flyer program anymore.

A year or a year and a half ago, when planes were mostly empty and there was no real inflight service, buying basic economy on Delta was a bargain since at the time the seats were also blocked. This was especially true for aircraft with a 2×2 configuration.

well, this is probably about me, and many other non-US skyteam flyers, who knew that delta's program is the sweetest spot to gain status. I have been platinum for years, with roughly $2000 per year spent on skyteam flights. No MQD requirements for non-US flyers, 100% status miles on Delta's close partners including AF/KL, it meant that I can earn platinum status with yearly 5 EU-US west coast returns in basic economy, which is usually around 400USD each. Totally understandable that they finally chagned this. I'll look after for other sweet spots, still there are many out there.

And they wonder why I fly Sun Country, Southwest, American, ANYONE else but Delta despite being stuck in Minneapolis. I hope they lose 25% of their loyal customers!

A few things:
1. I would imagine most elites don't buy BE seats and those passengers that do aren't interested in loyalty programs
2. As travel rebounds and eventually some return of business travel change fees will rebound again. Starting out on restrictive fares and for smaller amounts but will ultimately be back to $200
3. AA will mostly certainly copy DL.

So from here on, only occasions I will buy a delta ticket, would be when I have a delta GC I got for 20%+ off, or buy with miles.

It's completely irrational to claim dollars from Basic ticket is somehow worth no loyalty reward. The skymiles program is getting worse by the day.

Is "AA will most certainly copy DL" supposed to be the defense for this pathetic move by DL?

I am gold medallion with delta for 3 years, I only buy BE. Nothing in main worth 50 bucks price difference for me.

Airlines want to curate their elite members , and reward high yield loyal customers. It is unfair to have two customers with the same status competing head to head on upgrades and preferred seats , when one spends more money on your business and then other one is just a frequent flyer/ job related = cheapest ticket.

There is another problem with frequent flyers in BE - most of those benefits cost money. No matter how much one flies with Delta in BE, ultimately it's unrealistic to provide good benefits on those fares. Some argue that even on BE, one may overal spend a lot of money per year with Delta - that's true, but that means flying a lot, therefore using benefits a lot.

It's unrealistic to spend dozens of dollars on FFP benefits for someone who pays 50 dollars for their ticket.

There are three options here:
- Cut benefits
- Make status harder to get
- Don't provide elite benefits on BE fares

Delta Airlines, once again showing complete arrogance and contempt towards your everyday consumer. The last time I check your airline needs all dollars coming in not just your medallion or first class passengers. As much as I enjoy my experience with this airline it's obvious we are invisible to them. I wish I knew they would make these changes to the sky miles program because I would not have gotten a Delta branded credit card. It is a shame that it is more expensive to fly out of Delta home than any other location they service. It looks like the campaign to save the airline from the hostel take-over was not a benefit to the consumer. Atlanta needs more airlines to service Atlanta, competition brings the prices in line for your price conscious consumer.

You earn miles on $18 Spirit fares between Tampa and Atlanta. Perfect for someone who only travels with a backpack. And there is a way to avoid the middle seats on a full flight; wait to check in until a couple minutes before the one hour cutoff.

Very disappointed in Delta with this one. I have been a member of their program for many years. This is elitist and does not reward loyal flyers despite socio-economic background. Not everyone can regularly afford a standard international base fare of 900+ dollars, nor should anyone have to. Moreover, it shouldn't be necessary to buy a credit card, either (even though I have personally chosen to have one). On recent flights, their new "Premium Select" seats have been all but empty aside from the handful of Comfort+ upgrades. Hope things revert back, but I suppose bottom line dictates all.

Boo
I have no reason to remain loyal to Delta like when I would accumulate miles.
2 calls to Delta for help in the last 2 weeks resulted in an 80 minute wait and 118 minute wait.
Not acceptable. Going forward when booking an economy fair i will shop the other airlines and have no loyalty to Delta.

Only discovered today that Delta doesn't aware freq flyer miles for economy. I didn't have a choice on seats, since my company purchased them and does not allow employees to fly anything but cargo. What is worse is that several of my co-workers were on other Delta flights going to the same destination and had their connecting flights canceled about 1hr before take off. They ended up spending the night in other places and didn't get to the destination until a day or so later. It was a nightmare. So despite being a loyal Delta fan for like 20yrs, I'm deleting my account and no longer going to ask for any flights on Delta. Delta really knows how to roll out the bad customer service and apparently is only for the elite crowd now.

For real. I got in contact with corporate about this. I didn’t know until 3 months into this year already accumulating about 10,000 miles with delta to find out I don’t get anything for it. I asked them why they chose to have the worst policy in the business and why would I even choose to fly with delta anymore when Alaska and southwest actually care about there customers

It's all good. Delta is now on par with Spirit, Frontier, and Allegiant. There is no reason to be loyal to Delta, as Delta does not reciprocate loyalty to those who fly with them.

Delta frequent flyer program shows not to run a business to keep customers happy. Untrue don’t care they make money either way. Totally embarrassing not to give points for for $500 flight even if it’s basic economy.