Alaska Mileage Plan Bonus Elite Miles For California Flying

Alaska Mileage Plan Bonus Elite Miles For California Flying

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Alaska Mileage Plan has just launched an offer to earn bonus elite qualifying miles for select travel over the coming weeks. While the airline had an offer for bonus elite miles for much of 2021, this promotion isn’t nearly as generous. However, it should still prove valuable for many Mileage Plan members.

Alaska Mileage Plan offering 50% bonus elite miles

Alaska Mileage Plan is offering 50% bonus elite qualifying miles for California flights:

  • There’s no registration required
  • This is valid for flights between October 1 and November 10, 2022, regardless of when they were booked
  • This is valid for travel to, from, and within California
  • This is valid for Alaska Airlines marketed flights operated by Alaska, Horizon, and Skywest
  • Mileage Plan members can earn a maximum of 10,000 bonus elite qualifying miles with this promotion
  • Bonus elite qualifying miles will post the same time that standard elite qualifying miles post
  • Bonus elite qualifying miles allegedly don’t count toward certain MVP Gold 75K and MVP Gold 100K benefits, such as the 50K bonus miles for reaching MVP Gold 75K status, or American Airlines international upgrade certificates for reaching MVP Gold 100K status
Alaska is offering 50% bonus elite miles

My thoughts on this Alaska Mileage Plan promotion

I think many of us have been curious if airlines would offer any fast track offers for elite status in 2022. After all, business travel hasn’t fully recovered, but at the same time you have so many people who have had their elite status extended, that it almost feels like there are more elite members than ever before.

In theory I get why Alaska Mileage Plan is specifically incentivizing California travel. The airline dominates the Pacific Northwest, while California is much more competitive, with a significant presence from American, Delta, Southwest, United, etc.

That being said, I find the execution of this offer to be quite strange:

  • There’s a travel window of just over a month, with no advance notice of the promotion, so I wonder how much this will actually influence behavior, rather than rewarding what people were going to do anyway
  • This is capped quite low, at 10,000 bonus elite qualifying miles, so I guess that’s designed to stop someone from doing major mileage running (though I’m not sure why)
  • Given the cap of 10,000 bonus elite qualifying miles, it seems really cheap that the bonus elite miles won’t count toward the typical rewards you get for MVP Gold 75K and MVP Gold 100K status; when Alaska offered 50% bonus elite miles for most of 2021, those bonus miles did count toward those rewards
  • You don’t have to register for the offer, which is unusual, since typically you want people to activate an offer to be sure that a promotion is on some level impacting their behavior

So yeah, this is a promotion that some people will no doubt benefit from, and which offers value. However, I feel like this won’t do all that much to incentivize incremental business, which presumably is what any airline is hoping to accomplish with a promotion.

Alaska Lounge SFO

Bottom line

Alaska Mileage Plan is offering 50% bonus elite qualifying miles for the coming weeks on flights to, from, and within California. It’s not surprising to see Alaska incentivize California travel, given what a competitive market it is. However, I do find the execution of this offer to be a bit strange.

To Alaska Mileage Plan loyalists, what do you make of this promotion?

Conversations (14)
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  1. PeterSFO Guest

    Not sure if this is live yet or they are having issues. I just flew out of California on 10/2 and didn't see any bonus qualifying miles posted.

  2. globetrotter Guest

    Pre-Covid, I used to fly from CA to Canada west coast strictly on AS because their flight prices were the least expensive. Starting this year when Canada opened its border to US in May, AS is among the most two expensive airlines to fly with. They need to raise revenues to pay down the debt of buying its competitor. I guess I need to buy miles by year end to reset my miles from being obsolete.

  3. BenjaminGuttery Diamond

    Seems very odd indeed, maybe they are moving to a new Elite Qualification scheme or something next year? On another note: AA needs to make its partners show more clearly what is LP qualifying and what is just "bonus".

  4. Andrew Guest

    Does this count towards a status match/challenge?

    1. BenjaminGuttery Diamond

      Doesn't sound like it, since it doesn't qualify for status at all in the first place.

  5. Buzz Guest

    Last year I stepped on the gas and made sure I hit MVP Gold. This year, my wife and I have just enough to get to MVP so this won’t make a difference. We’ve got SAN-HNL and SAN-MCO already booked in this period but it’s still not enough to go for Gold.

  6. Regis Guest

    Too short, too limited, too many restrictions, too little notice. I don't know why they even bothered. As useless as the flight pass scheme they announced earlier this year.

  7. Highgamma Guest

    I think this boosts the MVP and MVP Gold statuses more than anything. I’ll be requalifying for 100 K in early November without it. This pushes it back to mid-October. It won’t change my plans.

    I have my segments but many 100K will still need to do their 24.

    1. kirker New Member

      I'm surprised there hasn't been more focus on the segment issue. I'm fine with 24 AS segments, but 140 TOTAL segments on AS + partners?? And after a spring & summer from hell with myriad meltdowns of various sorts, including Alaska's pilot strike in April and dozens of daily cancelled flights in their core markets as a result?

      I migrated from AAdvantage to Mileage Plan after AA added a dollar-spend requirement, but 140 total segments...

      I'm surprised there hasn't been more focus on the segment issue. I'm fine with 24 AS segments, but 140 TOTAL segments on AS + partners?? And after a spring & summer from hell with myriad meltdowns of various sorts, including Alaska's pilot strike in April and dozens of daily cancelled flights in their core markets as a result?

      I migrated from AAdvantage to Mileage Plan after AA added a dollar-spend requirement, but 140 total segments (and 24 on AS) is a de facto one. We're three months out till EOY, and I'm in a very odd predicament where I have enough miles to qualify for 100K but only enough segments for base-level MVP. (I do a lot of international flying, usually on AA or BA.)

  8. Mary Guest

    AS used to have a 500 mile minimum for any flight. So, for example, FAT-SAN comes in at 313 miles, but one would get 500 elite miles. Sometime during Covid it changed and it is now simply 313 miles. This "promo" seems much more of a marketing ploy - AS can "say" that they offered one this year, but in terms of the number of miles given, it's really pathetically low. SAC to SAN is probably the longest, and that clocks in at 480 miles.

    1. kirker New Member

      There's also the fact that mileage bonuses don't help those of us who rarely fly short-haul flights, but need a total of 90 segments (on AS + partners) just for 75K, let alone the 140 needed for 100K.

  9. Never In Doubt Guest

    Sweet.

    I was going to have to do a late year mileage run to put me over the threshold. Now my Oct flight will do it.

  10. Rob Carlin Guest

    Does this count towards MVP entry status?

    1. Ben Schlappig OMAAT

      @ Rob Carlin -- Yep, it does!

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PeterSFO Guest

Not sure if this is live yet or they are having issues. I just flew out of California on 10/2 and didn't see any bonus qualifying miles posted.

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kirker New Member

There's also the fact that mileage bonuses don't help those of us who rarely fly short-haul flights, but need a total of 90 segments (on AS + partners) just for 75K, let alone the 140 needed for 100K.

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kirker New Member

I'm surprised there hasn't been more focus on the segment issue. I'm fine with 24 AS segments, but 140 TOTAL segments on AS + partners?? And after a spring & summer from hell with myriad meltdowns of various sorts, including Alaska's pilot strike in April and dozens of daily cancelled flights in their core markets as a result? I migrated from AAdvantage to Mileage Plan after AA added a dollar-spend requirement, but 140 total segments (and 24 on AS) is a de facto one. We're three months out till EOY, and I'm in a very odd predicament where I have enough miles to qualify for 100K but only enough segments for base-level MVP. (I do a lot of international flying, usually on AA or BA.)

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