Small Luxury Hotels of the World (SLH) is a group of over 500 independent boutique luxury properties in 80 countries.
While SLH has their own loyalty program, they also have a partnership with Hyatt, allowing World of Hyatt members to earn and redeem points for stays at SLH properties. On top of that, World of Hyatt members receive select benefits for these stays.
Well, SLH continues to have their own loyalty program, known as “Invited,” and they’ve just announced some changes to it. SLH’s Invited program will be changing as of September 10, 2019.
So, what’s changing?
New Tiers: Intrigued, Inspired, And Indulged
Previously SLH’s Invited program had the following three tiers:
- Invited status, which you get with your first stay
- Inspire status, which you get with 1-5 stays
- Indulged status, which you get with 6+ stays
Going forward, the Invited program will have the following three tiers:
- Intrigued status, which you get for 0-3 nights
- Inspired status, which you get for 4-12 nights
- Indulged status, which you get for 13+ nights
As you can see, status qualification is going from being based on stays to being based on nights. Whether or not that’s good news depends on your typical stay patterns.
MUSE Saint Tropez, an SLH property
Changes To Tier Benefits
As you might expect with tiers shifting, the benefits associated with these tiers are changing as well, and the shifts are bad.
Here are the old SLH Invited benefits:
Then here are the new benefits as of September 10:
- With the old program you received complimentary breakfast just for signing up, while with the new program you only receive it with Inspired status, after four nights
- All tiers continue to get late check-out subject to availability, but it’s now only until 2PM rather than 3PM
Nimb Hotel Copenhagen, an SLH property
My Take On These Changes
SLH’s loyalty program has been one of the better ones out there as far as independent programs go. Getting free breakfast just for signing up is a nice perk.
So it’s a bummer to see them eliminate free breakfast even with your first stay, though more than that I find this move to be curious.
All World of Hyatt members (including non-elite members) who book an SLH property through Hyatt receive the following benefits:
- Complimentary wifi
- Daily complimentary continental breakfast
- Room upgrade (one category at check-in, if available)
- Early check-in (noon, based upon availability at check-in)
- Late check-out (2:00PM, based upon availability at check-in
So now SLH is treating base World of Hyatt members better than base members of their own program. While the marketing partnership between the two companies has been successful as far as I know, you’d still think SLH would want to encourage people to book directly whenever possible.
This makes me wonder if we could see changes to the World of Hyatt benefits offered at SLH properties.
Château la Chenevière Port-en-Bessin, an SLH property
What do you make of these changes to SLH’s Invited program?