Hyatt has announced plans for its newest luxury hotel development, and… it almost doesn’t look real?
350-room Park Hyatt Jaumur & Andaz Jaumur Marina
Hyatt has revealed plans for two hotels in Jaumur, a marina community in Magna, on the coast of the Gulf of Aqaba. This is part of Saudi Arabia’s ambitious NEOM project. Specifically, the 125-room Park Hyatt Jaumur and 225-room Andaz Jaumur Marina are expected to open in 2027.
Below is a rendering of the property. Like most of Saudi Arabia’s current ambitious tourism projects, I can’t help but wonder what I’m actually looking at, because I really don’t know.
Here’s how Hyatt describes the Jaumur development:
Jaumur offers a visionary blend of land and sea experiences, setting a new standard for coastal luxury living for residents and guests. This exclusive destination features a state-of-the-art 300-berth marina with a gravity-defying cantilever rising above the largest of super yachts, a sculptural landmark that serves as the perfect base for marina attractions. The marina promenade will be a place alive with entertainment, leisure, and cultural experiences alongside the deep-sea diving research centre, dedicated to deep-sea exploration.
Serving to anchor Jaumur as a destination, Park Hyatt Jaumur and Andaz Jaumur Marina are being designed to meet the highest standards of future livability and active lifestyles. Guests will be able to immerse themselves in a unique fusion of land and sea experiences – from hiking, cycling, and water sports hubs for adventure seekers to luxurious beach, art, and yacht clubs, for those seeking relaxation. These offerings provide guests with unparalleled access to one-of-a-kind experiences amid Jaumur’s vibrant community.
And here’s how Hyatt describes the two properties:
Park Hyatt Jaumur will sit at the community’s vibrant epicenter, overlooking the bustling marina. Designed as an oasis of relaxation with 125 rooms, Park Hyatt Jaumur will serve as a home-away-from-home that seamlessly blends the very best entertainment, leisure, and cultural experiences, enabling guests to immerse themselves in unmatched offerings.
Andaz Jaumur Marina, with 225 modern rooms and suites, will be a celebration of art and creativity, capturing the very soul of Jaumur. The hotel will inspire innovation while offering an eclectic allure, making it a luxury lifestyle destination for those seeking an escape from the ordinary. With a focus on personalized experiences, Andaz Jaumur Marina will envelop guests in its unique charm, with each meticulous detail contributing to a signature experience.
I’m happy to see that… *checks notes*… the Andaz “will envelop guests in its unique charm, with each meticulous detail contributing to a signature experience.” That tell us a lot! 😉
I can’t help but find all of this fascinating
I’m intrigued by Saudi Arabia’s attempt to develop its tourism industry. That’s not because I’m a cheerleader for Saudi Arabia, but rather because we’ve never seen a country invest so much money in tourism so quickly, all while admittedly having a bit of a reputation issue in the West.
Saudi Arabia isn’t just developing one small area, but rather the country has endless projects, and the plan is for all of them to be ready in the coming years. So whether it’s the Red Sea Project or NEOM, I’m just amazed by how over-the-top the goals are.
Every single one of these developments looks like something out of a sci-fi movie, no? Like, what’s actually going on here? I suppose nothing is as wild as “The Line,” though that project has been scaled back a bit.
Anyway, I can’t help but keep tabs on this project, and see how it develops. I don’t think there’s any chance the whole thing will develop as quickly as is being promised, or at least not in a way where it looks like the renderings. But I’m curious whether this turns out to be a semi-success, or if a decade down the road, Saudi Arabia will have abandoned projects to a scale we’ve never seen before.
Bottom line
Hyatt has announced plans to open a combined 350-room Park Hyatt and Andaz property in Magna, NEOM’s coastal destination. Like so many things Saudi Arabia is working on, this project almost doesn’t look real, and I’m excited to report back on this in 2027, one way or another.
What do you make of the Park Hyatt & Andaz coming to NEOM?
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