American Airlines will be ending its AirPass program, which is a move I’m kind of surprised by…
In this post:
American AirPass program ends November 30, 2022
The American Airlines AirPass program has been around for many years, and allows travelers to essentially pre-purchase travel at fixed costs. This has been available to both individuals and businesses, and is intended to help with managing travel costs.
You could book at the last minute, and easily change travel plans. It even offered extra perks, ranging from Admirals Club access, to premium seating. If you deposited enough money you could get instant elite status, ranging from AAdvantage Gold status for $10,000, to AAdvantage Executive Platinum status for $30,000. Heck, if you pre-purchased roughly $50,000 worth of travel, you could even get invitation-only Concierge Key status.
There’s an interesting update to the program. As of November 30, 2022, American is no longer selling AirPass memberships. Existing memberships won’t be renewed either, and existing members can spend down their balances or request refunds.
Meanwhile those who had purchased a lifetime AirPass membership will continue to have that honored, since anything else wouldn’t be fair.
I’m curious what American’s motivation here is?
I find American eliminating the AirPass program to be an interesting move. Purchasing travel through AirPass most definitely wasn’t cheap, but the intent was that it was a good way to manage travel costs by always knowing in advance what you’d pay.
With that in mind, I’m curious what American’s motivation is for eliminating AirPass?
- Has interest in the program just dwindled over the years, and not many people were signing up anymore?
- Does American just prefer to negotiate individual corporate contracts, and found that the program wasn’t profitable, even with fares through AirPass being pretty high?
- With American having eliminated change fees on most ticket types, was the fundamental value proposition of the program (flexibility) not there like before?
American is eliminating the AirPass program, so no new memberships are being issued anymore, and those with existing memberships can either spend their existing balance or get a refund. AirPass was never cheap, but was intended to give people consistent pricing.
What do you make of American eliminating AirPass?