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Through April 30, 2018, IHG Rewards Club is offering the Accelerate promotion, which is the name of their promotion where members receive custom bonuses that are encouraged to get them to stay more. Yesterday IHG announced an add-on to this for Kimpton stays, for select members. While the promotion terms don’t say anything about the promotion being targeted, I suspect it is, given that not all members have received the email, no registration is required, and there’s no landing page for the promotion.
Specifically, you can earn 10,000 IHG Rewards Club bonus points after one Kimpton stay by June 30, 2018. Here’s the email I received:
IHG® Rewards Club and Accelerate just got even better! With Kimpton® Hotels in the family, you now have another exciting, one-of-a-kind way to stay and earn points.
To celebrate, you can earn additional bonus points when you enjoy the boutique luxury experience of a Kimpton hotel. As part of Accelerate, you’ll receive 10,000 bonus points with your next Kimpton stay anytime from now until April 30th. That’s on top of the 72,700 points you can already earn with Accelerate.
Explore our newest brand and the experiences awaiting you. With Accelerate and Kimpton Hotels, your dream trip could be just around the corner.
As as the beginning of this year, Kimpton Karma Rewards has been folded into the IHG Rewards Club program, so clearly they’re trying to get members to give Kimpton a try.
What’s funny about the timing of this is that my last Kimpton stay was over four years ago. Yesterday evening I booked a Kimpton stay, and about 10 minutes later I (and lots of others) received this offer. Since it’s just a one night Kimpton stay, this will end up being pretty rewarding. For reference, here’s my Accelerate offer:
Since this is my first paid IHG stay during the promotion period and I’ll pay with my IHG® Rewards Club Select Credit Card, that means I’ll earn 3,500 bonus points, plus the 10,000 bonus points for it being a Kimpton, plus the points I’d usually earn. That’s not bad for a one night stay!
I value IHG Rewards Club points at ~0.5 cents each, so to me the 10,000 point Kimpton bonus is worth ~$50 alone, and in total I’ll be earning nearly $100 worth of points for this stay.
So be sure to check your email to see if you’re eligible for this Kimpton bonus, since it could make a stay at one of their hotels especially lucrative.
The one thing I don’t get is why they’re connecting this to the Accelerate promotion, because I feel like it only adds confusion. It’s not added to the dashboard, and it’s not clear if this counts as a “task” for the purpose of the achievement bonus.
Were you targeted for this IHG Kimpton bonus, and if so, do you plan on taking advantage of it?