I'm a sucker for airline and hotel marketing of all kinds. I love a well executed company wide-campaign, like Air France's "France Is In The Air" campaign. But I also love when an individual hotel makes more amateur(ish) videos. For example, in March the Westin Charlotte made a video to the tune of Pharrell's "Happy:"
Continue reading: Mandarin Oriental Bangkok Is “Happy”
Share your questions, experiences, and thoughts below.
Well, the classical music to Happy thing in the Bangkok video is nothing compared to a 90th birthday party video I saw last March when I was in DC. It was a slide show video with pictures of the birthday boy (he might be a little old, but…) and the background music was classical music from 1924, with Thrift Shop (by Macklemore) cutting in at certain intervals. Everyone got a laugh.
I will give my vote to MO, it is my favourite hotel, and let's go off topic for a bit haha although there are things about it I do not like, for eg the bed is too hard, and I do not like the idea of having to take a boat to go to the sauna... being a bit farther from the chaos is a good thing tho. The limo service is awesome and reasonably priced and the drivers and great, I always get the same one and they drive me even if I am not staying there 🙂 The food is crazy good. If you have not tried it, you should.
The people at the MO Bangkok or more happy because the NCPO (the Junta) has decreed it 🙂
-David
Bangkok for sure. My first thought though was how much did these properties pay in royalties for music usage rights for a hit song. Because of course they are using the music legally!