Chase Ultimate Rewards Ends Emirates Skywards Points Transfers

No! I will no longer be able to waste my miles on the world’s worst business class!

I mean, business class on the A380 isn’t the worst…

“We’ve seen the airline restrict first class awards to Skywards elite members…”

And Emirates first class awards are nearly impossible to find even months and months out for elite members.

At least for this elite member.

very funny for an airline that gained such a massive halo effect from points people/influencers showing off their first class products to now turn around and say "actually we dont like you guys using points" lmao.

Obviously short term they will be fine but wonder how this effects their brand without the constant social media free advertising they have been getting

I think Chase is handling this the right way. Allowing each partner to have a different conversion ratio (other than 1:1) is a recipe for each partner wanting to negotiate. By Chase saying NO to Emirates, their other partners are more likely to stay in line. If Chase is OK to lose Emirates, I'm sure they will be OK to lose a lesser partner. The partners will figure that out quickly. Everyone wants to negotiate until they realize they can't.

Just glad I was able to redeem ~3 yrs ago, just before they went Rambo on restricting and devaluing their FF program.

I've never transferred credit card miles to Emirates - not w/ the surcharges. I DO regret not using Alaska miles in the past for Emirates premium cabins when that was available.

Kudos to Chase for recognizing that miles and points are a kind of high art — and that simplicity and intelligibility are keycomponent of elegance and prestige. Very Steve Jobs. Contrast with AMEX charging excise fees for Delta transfers, etc. Very MS DOS.

This sucks. All devaluations and closed doors suck. Anyone who says "well, Skywards F redemptions were restricted to Skywards elite and came with huge surcharges"... Ok, so it didn't fit for your use case. Others could still find huge value in it.

People in this hobby are so obsessed with absolute value. I will still pay $1100 per pax in surcharges for a once-in-a-life redemption for someone I love. It doesn't always have to be about AvGeeks maximizing their CPM.

Any idea how Bilt is continuing to maintain 1:1 when the big three appear to have been unable to?

They’re willing to pay up for whatever Emirates is asking……for now (same thing with Alaska). It probably helps that since they don’t have sign up bonuses it’s not like people are transferring to Emirates in large quantities.

Shouldn’t the title be “to end”? My guess is you wrote “ends” to make it easier to recycle the article when transfers actually end.

or perhaps their contract doesn't expire until later.

"Ends" is accurate here. Chase is ending Emirates points transfers. That is accurate.

I doubt Emirates cares. If your product is good, it will speak for itself without the need to bend over to influencers or bloggers.

I doubt simplicity is their motivation. They just finished taking the simplest high end card, the CSR, which covered any travel or dining anywhere in the world with 3x points along with a straight 1.5x redemption for any travel purchase, and turning it into a complicated coupon book that people need to use a spreadsheet to keep track of. Not very Steve Jobs of them.

Same.

Not quite — the word “ends” usually implies something is finishing today (or has already finished). Since the transfer option is still available until October 16, the phrasing should make clear that the end date is in the future.

These are some headlines that would be correct:

“Chase Ultimate Rewards to End Emirates Skywards Points Transfers”

“Chase Ultimate Rewards Ending Emirates Skywards Points Transfers”

“Chase Ultimate Rewards Will End Emirates Skywards Points Transfers”

Their business class on the A380 is better than several First class international flight on all the US based Airlines I have flown on.