Flying Blue, the frequent flyer program of Air France-KLM, has unveiled an unusual new brand film that I kind of love.
Continue reading: Flying Blue’s Surprising New Brand Film
Share your questions, experiences, and thoughts below.
I see the point, but if someone says that they are "well traveled", I don't think that it should include that they have had amazing experiences from their living room sofa 🙂
An excellent short piece from Flying Blue.
Thanks for putting it out there Ben.
When I received the e-mail from Flying Blue, I though Flying Blue had changed something at the redemption levels.
But no!
So I am disappointed because that's basically just a new ad for how redemtions were in the past and are now with no change.
Love it. See this video for Singapore Airlines
https://www.youtube.com/watch?v=Yy22bD8sGiY
This is a hyper chic video done by Balmain and AirFrance in March. We do great videos!
https://www.youtube.com/watch?v=cGwCafzPivA
I think we are slowly approaching a situation where travel advertising will be treated as a "taboo", similar to the way cigarette advertising is today. A combination of climate related concerns and the pandemic will result in a backlash against travel in general and airlines in particular within certain sectors of the population. When the cries get loud enough, or a government is weak enough, we'll probably see the first crack in the wall and then who knows what will happen.