American’s Summer Business Class Award Sale To Europe

Occasionally we see airlines offer award sales, where they discount the number of miles required for a redemption. However, in my experience these types of sales almost always apply to saver level award availability, which are the highly capacity controlled award tickets at the lowest cost.

That’s why American’s new (official put unpublished) promotion is an interesting one.

American is discounting AAnytime awards to Europe

American is discounting business select business class AAnytime Awards for travel to Europe in summer. This promotion is valid:

  • For travel to Europe between August 1 and August 28, 2019
  • For travel from Europe between August 1 and September 18, 2019

For example, here’s American’s normal award chart for travel in first & business class:

As you can see, ordinarily business class AAnytime awards between the US and Europe start at 110,000 miles, compared to the saver cost of 57,500 miles.

However, during the promotion period AAnytime business class awards start at 85,000 miles one-way, which is a discount of 25,000 miles over the usual lowest AAnytime award price.

Below are some examples, looking at the Los Angeles to London route.

Not all awards that previously cost 110,000 miles will now cost 85,000 miles, though some will.

Is this even a good deal?

On some level I find this promotion to be almost insulting. The airline makes virtually no saver level business class award seats available, but now they’re discounting the more expensive awards. How about just making some more saver seats available to begin with?

At the same time, being realistic, it’s not like American would have made any significant amount of saver space available anyway.

So when you consider that, 85,000 miles isn’t an unreasonable price to pay for a business class award for peak summer travel. Heck, that’s not much more than what Delta would charge for a “saver” level ticket.

It’s one thing if American consistently made saver seats available, but they don’t. So I suspect most of these seats would have cost 110,000 miles rather than 57,500 miles otherwise.

American’s 787-9 business class

Bottom line

It’s not often we see airlines discount non-saver awards, so this is a pretty good offer. While I wouldn’t say that 85,000 miles one-way in business class is a steal, it does put awards into a more reasonable range if your travel dates are fixed and there’s availability.

Anyone plan to take advantage of American’s AAnytime business class award sale?

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JoshLondon Guest

This is just an easy way to avoid releasing award availability to partners. It's nice for AA's customers but they're doing it at a time with relatively low premium demand.

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Simon Guest

So you go from calling this offer “almost insulting” in one paragraph to “a good offer” in another paragraph. Seriously, make up your mind

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Joe Guest

I'm fortunate in that 6 months ago I booked my trip to London from sfo on business for 57.5k. Aside from the old tired looking plane and an entire flight crew who seemed very unhappy, 57k almost feels like it was already not worth it. But lucky for me I did the booking when I did because there was nothing in the last 2 months for less than 110k.

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Nun Member

It’s a trap! What will AA do if these fly off the shelves at 85k?

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Adam Guest

It IS insulting. The fact that I am somehow still an Executive Platinum with them is astonishing mostly to me.

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