Hey, I guess it was inevitable that an airline would start charging baggage fees for first class passengers.
Starting July 10, Alaska Airlines will start charging upgraded first class passengers for checked bags.

Elites will be exempt from this since they get free checked bags, but if you’re an MVP Gold member you get four confirmed upgrades per year that can also be used on family members. Now you’ll be stuck paying baggage fees if you choose to upgrade a family member, or for that matter if you use miles to upgrade.
While Alaska also offers paid upgrades, it’s my understanding that they only happen at the gate, so those passengers were already paying baggage fees.
For an airline that claims to be “North of Expected,” this strikes me as an awfully desperate move.
It’ll be interesting to see whether other airlines follow.
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