United Passenger Blasts “Influencer” For Incessant Inflight Filming & Talking

United Passenger Blasts “Influencer” For Incessant Inflight Filming & Talking

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It goes without saying that the whole world of “travel influencing” has changed a lot over the years. I mean, I’ve been doing this the old fashioned way for 20 years, and I’m annoyed I’m having to compete with others to document mediocre airport lounge food spreads. 😉 Along those lines, there’s a thread on Reddit that’s getting quite a bit of attention, with some “passionate” takes.

“Sitting next to a baby would’ve been better”

In the United Airlines section of Reddit, a passenger shared a frustrating experience they had on a recent United inaugural flight, featuring the carrier’s all-new cabins. Here’s the post:

I was so excited to sit in the bulkhead premium plus seat of the inaugural London to San Francisco flight with the new seats, I guess travel bloggers were too.

I have always seen the videos reviewing planes and products but never realize how bad it would be to sit next to one of them. This influencer was documenting for The Points Guy, and while I thought it was cool at first, I didn’t realize this meant he would be talking nearly the entire flight. He would do take after take, call the flight attendant over, and, most egregiously, leave the windows uncovered to get better lighting. I had planned on sleeping, but was always interrupted by his loud talking and filming. I actually think sitting next to a baby would’ve been better.

I considered asking to switch seats, but really I think these influencers and travel sites should buy two seats out if they’re doing this. The crew seemed to know who he was, and what he was doing, welcoming him, and thanking him the end.

So annoying that his flight was likely comped, and I paid extra for a better seat to try to get some rest.

Anyway, just remember that all of these people documenting plane come at the cost of their neighbors! Run away if you have been misfortune of sitting next to one.

As you’d expect, the thread is getting quite the responses on Reddit, because any time that influencers are brought up, people have a lot to say. There are also plenty of people sharing their experiences flying with other influencer types.

What should the limits be on documenting inflight experiences?

As mentioned earlier, over the years we’ve certainly seen a massive increase in the number of people documenting their travel experiences. Sharing short form travel video content is almost the new version of “everyone is asking me about my skincare routine” (no they’re not).

Generally airlines have pretty simple rules about taking pictures or filming onboard. Typically the idea is that you can film and record yourself, but not others (and increasingly, we’re seeing airlines add this to their contract of carriage, and make onboard announcements reminding passengers of this).

But this of course becomes a slippery slope. It’s probably fine to film yourself if someone is just barely in the background. But what happens when you start setting up multiple cameras, and when you film for hours? It’s hard to individually say “you shouldn’t be allowed to talk” or “you shouldn’t be allowed to keep your window shade open,” or whatever. But I also understand when you combine those things, it can start to materially impact the experience of others.

And I’m not saying any of this to rag on whomever was tasked with filming these videos (I’m not sure who this is about). They work for a big VC-funded company that expects certain things from employees, and clearly a semi-professionally produced video is among them. They’re just doing their jobs.

Putting the person in the position of doing that while seated right next to other passengers isn’t exactly easy. I don’t know where the line is with what should and shouldn’t be allowed. I do think that generally once there are multiple cameras and things are starting to be affixed to the windows and fuselage, that usually ups the level of disruption, and starts to make things feel like a film studio.

Obviously this also puts the crew in a tough position. They’re probably told to support the filming and recording as much as possible, and at the same time, how are they supposed to balance that with the comfort of other passengers?

Bottom line

A United Airlines passenger traveling on the carrier’s first flight from London to San Francisco with new cabins ended up in premium economy next to an influencer. He found the entire thing to be very disruptive, between there being multiple cameras, constant talking, etc.

This obviously isn’t about any one person, but it does raise the general question of what level of filming should be allowed in a cabin. On the surface, it’s reasonable to let people document themselves on a plane, but should there be limits? I don’t have the answer, but I find it to be a fair discussion to have.

Where do you stand on this?

Conversations (87)
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  1. TravelinWilly Diamond

    The review posted:

    https://www.youtube.com/watch?v=Bow_-sRxXNQ

    Looks like Liam is the guilty party. :)

  2. Robb Guest

    Exactly these Tubers are really annoying. Anything for a buck.

  3. Kelly Guest

    Influencers....aren't. A product of social media for some to attempt to become celebrities. You can bet your life that I'd ask the flight crew to have that person cease filming. I certainly will. I don't care who they are. Or, who they think they are.

    American society has become far too focused on 'me-me-me' and many are surprised that a narcissist is in the highest office. Don't be. Influencers are part of the problem, not the solution.

  4. iamhere Guest

    It is time for airlines and hotels to prohibit filming and more importantly enforce it. The problem is that the person doing it in many cases does not know how to be respectful to others there. It has for a while become the norm for people to document everything about their life. Generally speaking it is time people live in the moment again. If someone takes a picture or two that's one thing, but photoing...

    It is time for airlines and hotels to prohibit filming and more importantly enforce it. The problem is that the person doing it in many cases does not know how to be respectful to others there. It has for a while become the norm for people to document everything about their life. Generally speaking it is time people live in the moment again. If someone takes a picture or two that's one thing, but photoing and videoing everything gets annoying. Luckily I have not been put next to an influencer on a flight on in a hotel.

  5. Tom Guest

    Many companies (e.g., restaurants, Disneyland, et al) have rules in place that prohibit filming for commercial purposes without a permit. Surely "professional" influencers that are sponsored or receive any type of remuneration fall into that category.

    1. Fly-right Guest

      Absolutely correct. The airline can comp an extra seat or the influencer can purchase one. No one should have to be subjected to filming on a red eye or at the pleasure of the influencer. This is getting out of hand. How many videos of steak can someone continuously look at anyway.

    2. Fly-right Guest

      To me, influencers are like the guy in front of you driving a Rolls or a Lamborghini. You think WOW! And then look at the plates and see “dealer” or “livery” somehow the mystery is over.

  6. Carl FLA Guest

    I think I would tell them if they're going to talk the whole time I'll at least talk enough at the same time to ruin their audio.

  7. 1990 Guest

    Of course it was TPG... *facepalm*

    OMAAT, DoC far better sources of information; would much rather use your links, Ben!

  8. BZ Guest

    Nicky Kelvin is one of the most obnoxious and vile individuals. Have been on a flight with him and his entitlement and voice was next level. And I was on the other side of the cabin!

  9. NedsKid Diamond

    I've flown on flights with two YouTubers.

    One was in the same row as Josh Cahill. You would not have known he was filming a video. Small handheld camera not mounted (other than being clipped on his backpack strap walking on), microphone I guess on his shirt, you couldn't tell that it was any more than someone taking photos out the window.

    I was on another flight with Sam Chui... on Hawaiian's inaugural...

    I've flown on flights with two YouTubers.

    One was in the same row as Josh Cahill. You would not have known he was filming a video. Small handheld camera not mounted (other than being clipped on his backpack strap walking on), microphone I guess on his shirt, you couldn't tell that it was any more than someone taking photos out the window.

    I was on another flight with Sam Chui... on Hawaiian's inaugural dreamliner flight. He was obnoxious to the point of interfering with service and I think Hawaiian had someone on board as a "minder" who basically gave him free reign. Walking around with a camera, talking loudly, asking for the cabin lighting to be brought up.

  10. Robert Fahr Guest

    I would have been as incensed as the person posting on reddit.

  11. gstork Guest

    I was on a Starlux TPE-LAX flight in business class a few years ago, and Zach Griff from TPG, was also on it. He was on the opposite side of the cabin, and I was surprised how relaxed and calm he seemed. He did have quite a bit of interaction with the cabin staff, and they seemed genuinely interested in his questions. I don't know if I would have been happy if I was sitting...

    I was on a Starlux TPE-LAX flight in business class a few years ago, and Zach Griff from TPG, was also on it. He was on the opposite side of the cabin, and I was surprised how relaxed and calm he seemed. He did have quite a bit of interaction with the cabin staff, and they seemed genuinely interested in his questions. I don't know if I would have been happy if I was sitting closer, but especially considering that it was a long overnight flight departing later in the evening, he didn't seem to be disruptive at all despite the cabin being very quiet due to most of the passengers sleeping shortly after takeoff.

    1. Ryan Guest

      AFAIK, Zach is mainly a blogger (like OMAAT), so he just has to document his trips in writing instead of filming content

  12. GLCTraveler Diamond

    Yes, any more than a 30 second video post made during the flight is annoying as he'll! I thought The Points Guy was a whole lot better than this, but guess not! Maybe that's why I read and appreciate the OMAAT style of reviews and reporting 10:1 over TPG!! Ohh well I guess I'll just keep reading OMAAT!!?

  13. Jackson Brown Guest

    They should have thrown the influencer out of the plane. He could have recorded his plunge to the ground and gotten a million views.

  14. Ivan Guest

    Well I guess I'm going to have to start traveling with a Whoopie Cushion in the event I'm seated next to an influencer running their mouth the entire fligh

    1. JamesW Guest

      Eat the inflight meals, and you won't need the simulated sounds.

  15. Michael Guest

    So we can’t tell them to shut up, but that goes both ways. If you won’t stop talking the whole flight and re-doing takes over and over, then I get to talk over them too. As loud as I can without getting me in trouble with the FAs.
    Him: “Look at this salmon, it’s delicious”, with me saying in the background “man someone destroyed the lavatory toilet!”

  16. Kevin Guest

    I would have asked for a portion of the proceeds, payable up front, from what TPG would make for the insufferable conditions I will be facing. If they are unable to offer, then I demand to have peace and quiet or him not talk, heck, get the whole premium cabin involved as they are going to suffer too.

  17. Jj Guest

    Thankfully he wasn't nextt to nonstop dan, that guy is extremely annoying. Can't stand his videos he's so cringe.

    1. JamesW Guest

      He'd be lifting up the seat, the carpet, and his seatmates looking for dirt.

      Then he'd spend six hours bitching about the poor quality of his vegan entree, and how AWWWWWSCAR had to suffer through pumpkin ravioli.

      Remember when he briefly posted content here, years ago?

  18. Dumnn fucck Guest

    So do they want to 86 her or 187 her?

  19. Aaron Guest

    As someone who also covers flights/hotels with video content, there's definitely a way to do it respectfully. In this case, unless the person is really inefficient at capturing content (or maybe new at their job), feels odd that they'd need to record over the course of the whole 10-hour flight.

    At least for me, I capture everything possible on the ground and in the first hour or so. Of course there's also the meal...

    As someone who also covers flights/hotels with video content, there's definitely a way to do it respectfully. In this case, unless the person is really inefficient at capturing content (or maybe new at their job), feels odd that they'd need to record over the course of the whole 10-hour flight.

    At least for me, I capture everything possible on the ground and in the first hour or so. Of course there's also the meal service to capture (and bed if in business/first) but otherwise, what else is there to shoot mid-flight? I don't personally do this, but I've also seen influencers shoot some on-camera commentary in lavs mid-flight so they don't have to worry about the noise.

    As for the window/light, I'd urge the person to capture a series of as much talking head content as they need earlier in the flight or during the meal. My feeling is that if most window shades are closed and it's an overnight flight, it's generally not very respectful to have the shade open.

    1. Lepe Guest

      Indeed..same as this blog..has become garbage

  20. PM1 Guest

    TPG's call bell challenge works miraculously - FAs show up in a few seconds in economy.

    Last time the call bell was rung at my seat on a Delta flight, an FA came by after a few minutes and talked to me quite aggressively. She demanded to know my emergency and gave me a lecture on not touching the call bell. Only after being shouted at, was I able to explain that a different...

    TPG's call bell challenge works miraculously - FAs show up in a few seconds in economy.

    Last time the call bell was rung at my seat on a Delta flight, an FA came by after a few minutes and talked to me quite aggressively. She demanded to know my emergency and gave me a lecture on not touching the call bell. Only after being shouted at, was I able to explain that a different FA did it so she could remember my seat for missing service. Did that lead to an apology? Not at all - the FA walked off in a huff.

    1. Alert Guest

      Good for you to explain it to FA . FA wanted to intimidate .

  21. John Guest

    As an aside: I give Ben full marks for NOT showing pics of himself eating plane food (or lounge food for that matter) for all these years. Why do 'influencers' think we need to see them shoveling food into their gaping mouths in close-up in 4K clarity? It's gross. And influencers are just awful, in general.

  22. Alex Guest

    If airlines would be smart they do it themselves, professionally, boarding to touch down and then prohibit any kind of filming, a picture or 2 is fine but no filming or talking. Very simple, the point is that an airplane should not become a Filmset, otherwise pay me for filling the seats not other way around

  23. Bob Guest

    I'm actually surprised since it's tpg and not a obnoxious solo YouTuber. Tpg has resources and I would assume protocol for their employees. If this was my job I would open by telling the person next to me this is what I will be doing on this flight. And as a thank you for understanding here's a gift card(or some gesture) for disturbing you. Tpg makes enough money to do at least that.

    1. DenB Diamond

      No. "this is what I'll be doing" doesn't make the behaviour acceptable, or inoffensive. The depth of TPG's pockets isn't relevant.

  24. Bob Guest

    It's not just influencers anymore. We've developed this weird sense of entitlement especially if it involves our job. If it's our job then somehow we believe it's absolutely ok to ignore everybody else's experience. I saw this first hand at a Starbucks from 2 people arguing. Guy A yelled at guy B for talking loudly on the phone. Guy B shot back, this is work related it's important, some of us have work (his phone...

    It's not just influencers anymore. We've developed this weird sense of entitlement especially if it involves our job. If it's our job then somehow we believe it's absolutely ok to ignore everybody else's experience. I saw this first hand at a Starbucks from 2 people arguing. Guy A yelled at guy B for talking loudly on the phone. Guy B shot back, this is work related it's important, some of us have work (his phone call was not life n death, just usual office bs). So guy B thinks just because it's his office calling he can talk at the top of his voice inside instead of going outside, the door was literally 2 feet away. Now as for Guy A... He wasn't even a customer. I actually watched him come into the SB, asked for a paper cup, walked over to the counter with the milk, cream and sugar and just pour himself some milk. Sat down and that was his drink. And he had the nerve to shush someone albeit person B deserved it. I'm watching this train wreck and thought we deserve a giant meteor come flying through and wipe out humanity because we have devolved so rapidly.

    1. evilpoodle Gold

      Yeah, I don't get why "they're only doing their job" needs to be said at all in situations like this. If their job is being performed in a public space, their right to swing their arm ends where someone else's face begins.

  25. Crosscourt Guest

    Bloody idiots these influencers and why does these rubbish happen so much more on us carriers? Attention seekers.

  26. Carter Guest

    This person is Nicky Kelvin! He got the business plus seat and in this inaugural flight also. And works for TPG. He can get loud not gonna lie. He is doing his job yes. But sometimes does get carried away. If you told him nicely, he would actually speak much softer. I make this type of videos also, so if nobody says anything, then it’s perceived as “acceptable”. So we need to constantly be reminding each other to shhh a little.

    1. DenB Diamond

      "Perceived?" It's not bad manners if nobody complains?

      Newsflash: that argument is nonsense.

  27. MissingScurrah Diamond

    This is why I prefer to watch post-narrated videos. Every review I see with someone talking into a microphone live during the flight is just so cringe. The other passengers don't want to hear that all flight long.

    1. MPFMI24 Member

      That’s why I only review on a semi-regular basis YT videos from Kevin, The Flip Flop Traveller. His videos are thorough, informational but always edited with voiceover post-trip.

  28. Amyjo Guest

    Ban them, still pix and only a short 10 second vid at most.

  29. Maryland Guest

    One thing to photograph and film. Audio should be done in a studio voice-over if you're a pro. How much would you like to bet that that crew was also given incentive money

  30. Eskimo Guest

    This is what happens when you put 2 entitled jerks together.

  31. Zymm Guest

    It's public transit, they give you eye shades and earplugs for a reason.

    1. UncleRonnie Diamond

      Not everyone wants to sleep on a day flight TATL.

    2. Alex Guest

      Not really public transit if they can ban u for life

  32. PeteAU Guest

    Ok, the window shades problem is easily rectified by wearing an eye-mask, so that complaint can be dismissed. The rest, though, is absolutely valid and reflects a growing general dissatisfaction with intrusive and/or overbearing behaviour from influencer types. Their crowd has worn-out its welcome.

  33. Raylan Guest

    The line is remarkably easy to draw - videos are fine until push-back provided no pax / employees are on video. Still photos only thereafter with the same caveat.

    Contracts of Carriage disallow videoconferencing by and large; a narrated video is the functional equivalent so should be similarly prohibited. And honestly, I would be fine with nonspoken videos in flight but don’t trust anyone to abide by it, so would prefer a brighter line to be drawn.

  34. Eddie Guest

    I was the author of that post. In the thread lots of people talk about influencers who do it better (quietly filming, voiceovers after, filming before and after rather than during). I talked to the guy at first, he was doing this on behalf of thepointsguy. But it would be interesting to publish an article on best practices from other travel bloggers so others can learn. I posted bc I do enjoy plane reviews, just didn’t realize the impact it would have on neighbors.

  35. BSBohana Guest

    Just do your comments on his comments and keep talking the whole time. Do a review of what a pain he is. Just talk and have fun. When you can't fight them, join them.

  36. frrp Diamond

    If I was sat next to an annoying influenza that never shut up and was being a disturbance, just start making noise everytime he tries to record something. Presumably his mic would keep picking it up and he'd have nothing to turn in at the end.

    1. Eskimo Guest

      That's why everyone should get vaccinated every year.

      You never know what you sit next to.
      Most people get the kind that makes you sick. Still annoying but probably not as much as the variant that never shut up.

  37. JB Guest

    The influencer in this Reddit post was referring to someone from TPG (the person who posted this said so in the comments section).

    This wasn't some small solo influencer, rather it was actually someone doing their "job". And the person posting about this wrote, it seemed that the UA crew knew who he was, helped him out throughout the flight, and said "Thank you" to him at the end of the flight for the...

    The influencer in this Reddit post was referring to someone from TPG (the person who posted this said so in the comments section).

    This wasn't some small solo influencer, rather it was actually someone doing their "job". And the person posting about this wrote, it seemed that the UA crew knew who he was, helped him out throughout the flight, and said "Thank you" to him at the end of the flight for the review (on behalf of the company).

    One of the big discussions from this post is how while this person was doing their job, it was taking away from the experience for the person sitting next to them (since the TPG guy was talking loudly throughout the flight while recording, doing multiple takes, etc., which prevented the passenger next to him from being able to relax, get some sleep, or enjoy the experience fully in a peaceful environment, despite paying more for a premium seat).

  38. DenB Diamond

    Is it engagement, if it's an argument about engagement?

  39. UncleRonnie Diamond

    Call-bell challenge: Press the bell repeatedly and often and see how quickly the FA comes over to tell him to STFU.

  40. DenB Diamond

    "Just doing his job" simply carries no weight. As in, NONE.

    There are explicit rules, and then, additionally, there are cultural expectations for behaviour when one is close to other people. I expect everyone near me to adhere 100% to the first, and to nearly flawlessly adhere to the second. If I were sitting next to the guy, I'd make a deal with him: I'll tolerate your "doing your job" behaviour for two 45-minute periods...

    "Just doing his job" simply carries no weight. As in, NONE.

    There are explicit rules, and then, additionally, there are cultural expectations for behaviour when one is close to other people. I expect everyone near me to adhere 100% to the first, and to nearly flawlessly adhere to the second. If I were sitting next to the guy, I'd make a deal with him: I'll tolerate your "doing your job" behaviour for two 45-minute periods of your choosing during the flight, and at all other times you will behave as a normal non-"influencer" person, not disturbing my enjoyment, not lowering the value of my purchase.

    The alternative I offer would be music from my phone's speaker when you are recording audio, flash from my camera when you are shooting video. You can complain to the flight attendant, who can then resolve the dispute between us. Good luck with that.

    If people crowding the gate before their group is called are "gate lice" then these wretched people are "cabin roaches".

    1. Sel, D. Guest

      Correct. I was surprised by Lucky’s soft take. If it’s your job to be a disturbance, you’re still a disturbance. I think 99% of the readers here would agree.

    2. AmyJo Guest

      Hookers and drug dealers are just doing their job too, yet we somehow prohibit that!

    3. Sarah R. Guest

      Agree 100%. A cabin is a shared, community space - respectful behaviour required.

  41. Jj Guest

    Easy to mock but I am guessing everyone here has watched at least one (and likely dozens) of these types of videos. Easy as it is to blame the “influencers,” if you’ve consumed their content, you’re part of the problem. Lately when I watch YouTube I’ve been thinking about what it’s like to actually create this stuff. It makes me increasingly uncomfortable watching anything filmed in a public place. Even for the influencer, it can’t...

    Easy to mock but I am guessing everyone here has watched at least one (and likely dozens) of these types of videos. Easy as it is to blame the “influencers,” if you’ve consumed their content, you’re part of the problem. Lately when I watch YouTube I’ve been thinking about what it’s like to actually create this stuff. It makes me increasingly uncomfortable watching anything filmed in a public place. Even for the influencer, it can’t be fun walking into a lav with a go pro.

    1. PeteAU Guest

      I find video trip reports excruciating, and I've long since stopped watching them. Give me text and stills any day.

  42. JD Guest

    Ben, I’m not defending this influencer (or any for that matter) and from what we’ve read all these years, you try your best to blend in but anyone who posts content online has to do what they’ve got to do for engagement. Similar to your clickbait titles on some of your posts. Y’all are also just trying to get a check at the end of the day.

    1. meg Member

      Ben has really put significant miles on his influencer-hate trope. His blog is newer than YouTube, yet he consistently acts like he’s old media - as a blogger. Bloggers are influencers themselves, even if on a different medium than the short form video that is popular as of late. He’s really turning in Gary Leff with the low-brow attacks that feel like thinly-veiled frustration at not getting the views he once did and being annoyed...

      Ben has really put significant miles on his influencer-hate trope. His blog is newer than YouTube, yet he consistently acts like he’s old media - as a blogger. Bloggers are influencers themselves, even if on a different medium than the short form video that is popular as of late. He’s really turning in Gary Leff with the low-brow attacks that feel like thinly-veiled frustration at not getting the views he once did and being annoyed at those who are landing those eyeballs the way audiences find relevant these days.

    2. DJ Guest

      Well said. He’s openly written about the type of content that gets the most views on his site and it’s never his airline or hotel reviews (which are well thought out and I love reading them) but it’s always the clickbait articles. The views and clicks are obviously out of his control but to act holier than thou is hypocritical.

    3. Ziggy Member

      "[A]nyone who posts content online has to do what they’ve got to do for engagement" is quite a ridiculous position to take.

      If an "influencer" (oh how I hate that word) started doing cartwheels down the aisle of the aircraft as they were filmed for "content" would that be ok?

      How about if they started singing loudly as they sat in their seat and did a live stream? Also ok?

      Of course it's not....

      "[A]nyone who posts content online has to do what they’ve got to do for engagement" is quite a ridiculous position to take.

      If an "influencer" (oh how I hate that word) started doing cartwheels down the aisle of the aircraft as they were filmed for "content" would that be ok?

      How about if they started singing loudly as they sat in their seat and did a live stream? Also ok?

      Of course it's not. It's absolutely not ok to do whatever you think is needed to generate content.

      This is all part of the "me, me, me" and the "look at me! look at me!" society we've created where fewer and fewer people seem to care about how their behavior affects those around them and the sooner we (as a society) put an end to it, the better.

  43. GV Guest

    Take out your smartphone or tablet and have it read out a novel to you over the speakers whenever the influencer is talking. Problem will be solved soon.

  44. Gene Guest

    The real problem here is that the complainer shouldn't expect any peace when flying in any cabin containing the word "economy." Also surprising to see an influencer in economy.

    1. James K. Guest

      TPG presumably wants a report on the Premium Economy experience. He's not an influencer - he's an employee

    2. Jake212 Guest

      @Gene - Don’t kid yourself and think this behavior only happens in cabins with the word “economy.” This happens in La Premier cabins, too.

    3. Gene Guest

      No doubt, but at least you should have the space and privacy to minimum the annoyance in La Premier.

  45. yoloswag420 Guest

    A good ole trick from the Gary Leff playbook.

    Take Reddit stories and turn them into articles for engagement bait.

    1. James K. Guest

      And look! You commented! It worked!

      If you're a long-time reader, just move on if you don't like it. This is the man's livelihood and in the era of AI, it ain't what it used to be. Posts like this can drive traffic and keep the lights on at OMAAT enterprises. That's what funds the trip reports, the insightful takes, and all the stuff we love. Don't begrudge him his paycheck.

    2. yoloswag420 Guest

      I never said it didn't work or that I didn't like it.

      You seem to be projecting those feelings outwardly though!

    3. Jake212 Guest

      @Julia - Well said!

      @James K. - OMAAT enterprises? I’m sorry, what? Please share all these OMAAT enterprises you speak of.

    4. Julia Guest

      No one is above critique and nobody is owed a paycheck. If anything this pushback is for his own good. People are here reading OMAAT and not View from the Wing because they want different content than the slop Gary puts out.

      Critical feedback like this actually helps him curate his content. Blind sycophantical defense like yours is what actually hurts his livelihood in the long-run, if that's what you care so much about.

    5. James K. Guest

      You're misunderstanding the economics of this if you think 'curating his content' is what pays the bills. That works for a SUBSCRIBER model. But OMAAT doesn't have a subscriber model, it's a free-to-access website.

      That means that people like me, who reads every article he writes (and would absolutely pay if he moved to Substack) don't really help overmuch. What helps is lots and lots of eyeballs. And one post that goes viral gets...

      You're misunderstanding the economics of this if you think 'curating his content' is what pays the bills. That works for a SUBSCRIBER model. But OMAAT doesn't have a subscriber model, it's a free-to-access website.

      That means that people like me, who reads every article he writes (and would absolutely pay if he moved to Substack) don't really help overmuch. What helps is lots and lots of eyeballs. And one post that goes viral gets more hits = more clicks = more money than all the trip reports and stuff we love put together.

      And posts about moral dilemmas, outrageous flight behavior, etc are what drive traffic. Here's a list of his most popular articles of 2024

      Frontier Airlines Pilot Arrested On Aircraft At Houston Airport
      Scary: Spirit Airlines Flight Prepares For Water Landing
      Terrifying: Southwest 737 Descends To 150 Feet Above Tampa Bay
      Delta Flight Attendant Stabs Colleague, Charged With Attempted Murder
      Pilot Caught Secretly Working For Two Airlines
      Air France A350 Business Class: Best In Europe?
      JFK ATC Loses Cool With Air France Pilot, Crosses Line
      A TAP Airbus A321’s Wild, Nose First Landing In Madeira
      Delta Diamond Snitches On Flight Attendants, Faces Backlash
      Houston-Bound British Airways 787 Returns To London After Nine Hours

      Literally one out of ten (the AF 350 one) is the type of stuff I am here for. The other 9/10 are 'keep the lights on' posts.

      So if you love this site like I do, do not delude yourself about how it makes money, and don't begrudge him his paycheck pieces.

      And @Jake - I was being facetious with OMAAT Enterprises

    6. Julia Guest

      10 articles do not make up the majority of his clicks and views lol. And those articles are literally not the same as this, which is low-effort content leeching from Reddit.

      If long-term readers dislike his content and start going away that affects all of his impression metrics, you seem to have this delulu idea that slop content is good for his revenue long-term.

      That's exactly what goes wrong for so many publications and content...

      10 articles do not make up the majority of his clicks and views lol. And those articles are literally not the same as this, which is low-effort content leeching from Reddit.

      If long-term readers dislike his content and start going away that affects all of his impression metrics, you seem to have this delulu idea that slop content is good for his revenue long-term.

      That's exactly what goes wrong for so many publications and content creators. When you destroy your brand and start drifting away from content that your base enjoys, you lose that reliable revenue and you start to shrink.

    7. James K. Guest

      Julia *he explains patiently* if those are the Top 10, then that is indicative of which type of articles get the most clicks, right? We would expect the Top 20 and Top 50 to be along the same lines.

      If you or I stop reading, he will lose one page click per article. If an article goes viral, it gets a 100,000 clicks. 1,000,000 clicks! That, as I said, keeps the lights on.

      ...

      Julia *he explains patiently* if those are the Top 10, then that is indicative of which type of articles get the most clicks, right? We would expect the Top 20 and Top 50 to be along the same lines.

      If you or I stop reading, he will lose one page click per article. If an article goes viral, it gets a 100,000 clicks. 1,000,000 clicks! That, as I said, keeps the lights on.

      So yes, slop content is good for his revenue long-term. Lucky has spoken candidly about how it's not how it used to be. Trip reports are his lowest ROI. They take way too much time to make and rarely break out of the blog ghetto to generate much revenue. Articles like this subsidize those.

      As long as we get both, then you have to accept it unless you plan to personally send him money. You don't have to like it, but at least try to understand the business model.

    8. Julia Guest

      Do you really think that he won't lose long-term readership by churning out slop content only? If you're so concerned about his financials, it seems incredibly myopic, it's how a lot of businesses fail by trading short-term gains for long-term churn.

    9. BSBohana Guest

      his livelihood is a space invader

    10. Luke Guest

      Better this than a post hyping the next slugfest on Spirit…oops, I mean Frontier.

Featured Comments Most helpful comments ( as chosen by the OMAAT community ).

The comments on this page have not been provided, reviewed, approved or otherwise endorsed by any advertiser, and it is not an advertiser's responsibility to ensure posts and/or questions are answered.

MissingScurrah Diamond

This is why I prefer to watch post-narrated videos. Every review I see with someone talking into a microphone live during the flight is just so cringe. The other passengers don't want to hear that all flight long.

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James K. Guest

And look! You commented! It worked! If you're a long-time reader, just move on if you don't like it. This is the man's livelihood and in the era of AI, it ain't what it used to be. Posts like this can drive traffic and keep the lights on at OMAAT enterprises. That's what funds the trip reports, the insightful takes, and all the stuff we love. Don't begrudge him his paycheck.

6
PeteAU Guest

I find video trip reports excruciating, and I've long since stopped watching them. Give me text and stills any day.

5
Meet Ben Schlappig, OMAAT Founder
5,883,136 Miles Traveled

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