Turkish Miles&Smiles Devalues Sweet Spot Domestic Partner Awards

Turkish Miles&Smiles Devalues Sweet Spot Domestic Partner Awards

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The Turkish Airlines Miles&Smiles program has eliminated what I’d consider to be one of the last sweet spots of the program…

Turkish Miles&Smiles hikes domestic partner award rates

In 2024, Turkish Miles&Smiles massively devalued award rates for travel on Turkish Airlines. Fortunately partner award costs weren’t impacted, leaving a limited number of sweet spots.

As flagged by LoyaltyLobby, unfortunately the program has now devalued its single best partner award redemption opportunity, impacting domestic redemptions within any country.

Prior to the change, you could fly one-way domestically within any country for 10,000 miles in economy, 15,000 miles in business class, or 20,000 miles in first class. Being able to spend just 15,000 miles for a domestic United first class flight (since it uses the “I” fare class, which is for business class) was an astonishingly good value, especially when you consider that it could get you as far as Hawaii.

Old Turkish Miles&Smiles award costs

Unfortunately that pricing no longer applies. To start, award costs for domestic travel have been increased by 50% across the board:

  • Economy now costs 15,000 miles, compared to 10,000 miles previously
  • Business class now costs 22,500 miles, compared to 15,000 miles previously
  • First class now costs 30,000 miles, compared to 20,000 miles previously

On top of that, the program has created a special award chart for domestic flights to and from Hawaii, which now have the following pricing:

  • Economy now costs 25,000 miles, compared to 10,000 miles previously
  • Business class now costs 40,000 miles, compared to 15,000 miles previously
  • First class now costs 50,000 miles, compared to 20,000 miles previously
New Turkish Miles&Smiles award costs

This change is disappointing but not surprising

When the Turkish Miles&Smiles program was devalued in early 2024, it became pretty clear that Turkish wasn’t interested in offering compelling redemption values. The program’s approach to devaluing miles was also pretty unsophisticated, if you ask me, since Turkish makes the same saver award space available to members of its own program as it does to members of partner programs.

So if you’re going to partner with transferable points currencies, it seems silly to essentially encourage people not to participate in “your” program.

With that in mind, I was a bit surprised that Turkish didn’t immediately devalue its sweet spot partner awards at the time, so it’s also not surprising to see that happening now. Obviously I hate to see it, but it was also going to happen sooner or later.

I think what’s even worse is that the program hasn’t even announced this change — it simply updated its award chart, without even any note of the pricing having been updated. Also, as a percentage increase, this devaluation is brutal, going from requiring 15,000 miles to 40,000 miles. Then again, even at 40,000 miles, that pricing is still fairly competitive.

There goes a great sweet spot redemption opportunity!

Bottom line

The Turkish Miles&Smiles program has devalued its domestic award redemption rates for travel on partner airlines. The sweet spot of being able to book any one-way domestic award for 10,000 miles in economy or 15,000 miles in business class is gone. Costs have gone up by 50%, and on top of that, Hawaii now has its own award zone, and is even more expensive.

What do you make of this latest Miles&Smiles devaluation?

Conversations (39)
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  1. HSV-Flyer New Member

    How very Turkish of them no advance warning.
    But it's still like your service your food but I quit using Turkish airlines frequent player program.

    1. 1990 Guest

      Yeah, they are known for the ice-cream-cone bait-and-switch thing after all… fun the first time, the tenth time? Not-so-much.

  2. 1990 Guest

    The real question: How do you think this affects Mayor Adams travel plans?

    1. 1990 Guest

      Like, is upcoming trip to Easter Island via Istanbul…

    2. AeroB13a Diamond

      Is that what Xi said Ford?

    3. Michael SEA Gold

      The only island Eric Adams should be staying on is Rikers Island!

    4. 1990 Guest

      Michael, I like your style. Besides, it’s got great views of LGA.

      And, if Eric’s ‘nice,’ Luigi can send him some items from the commissary with all the donations he’s receiving (1 year today, Dec 4, 2024, though, I hear it wasn’t him… he’s got an alibi… or whatever, just sayin’…)

  3. David Guest

    The change was due to the millions of miles they just handed out for free....after pulling the promotion and changing the t&c. You had to have known this was coming. At this point, burn all miles earned with Turkish and flee to LifeMiles or Aeroplan

    1. Eskimo Guest

      TK has modified this program and it's website at least 4 times after it launched.

      4 TIMES!!!!!!

      Hardly any confidence left for TK being trustworthy or intention to run this promo in good faith.

      They f***ed members even before they gave away the million.

      TK has the most untrustworthy FFP.

    2. Mani1999 Guest

      They gave 1 million Miles to more than a thousand people, what more could you ask for from a loyalty scheme

    3. Eskimo Guest

      They had a challenge, a task, they didn't give it away for nothing.

      Then they realized participants are hundred times bigger. So they each time add more deterrence.

      Ending up with a thousand people is probably too much, hence the devaluation.

      How lower could you hate from a loyalty scheme.

    4. 1990 Guest

      Gave? Or did those people 'earn' those miles through a promotion?

  4. Harold Guest

    "since Turkish makes the same saver award space available to members of its own program as it does to members of partner programs."

    Unfortunately this is not true anymore- have seen numerous discrepancies here

    1. Andrew Guest

      Agreed, it seems United has a lot more availability on Turkish than other star alliance partners though.

  5. Ismael Guest

    Not sure if it really matters. It was virtually impossible to book domestic United tickets using Turkish miles. You might get lucky if after 20 calls you get someone to book it for you, and then it turns out it doesn't get ticketed it to United. I had nightmare experiences with them to the point where I just let my miles expire.

    1. Hiro Diamond

      Second that, and their partner redemption on the TK website is always malfunctioning!

      Basically if you’re not redeeming on TK flights, just forget it.

    2. 1990 Guest

      *cough* by-design *cough*

  6. mike Guest

    (this post is not political, but just thought it was funny).
    Turkish lists Taipei as China but when booking award trips from Taipei, China to Shanghai, China, it's Asia to Asia pricing, and not the domestic within one country pricing... What's up with that.

    1. Samo Diamond

      I was recently submitting a retroclaim for an A3 flight and TK's form lists LCA as being in Turkish Republic of Northern Cyprus :D Mind you, not even TRNC itself claims Larnaca as its territory, it's probably caused by country code CY simply having that label in TK's system.

      There are multiple instances where domestic flights get international pricing in various programs. For example, most SkyTeam programs will apply international pricing to longhaul domestic flights...

      I was recently submitting a retroclaim for an A3 flight and TK's form lists LCA as being in Turkish Republic of Northern Cyprus :D Mind you, not even TRNC itself claims Larnaca as its territory, it's probably caused by country code CY simply having that label in TK's system.

      There are multiple instances where domestic flights get international pricing in various programs. For example, most SkyTeam programs will apply international pricing to longhaul domestic flights in France (Air France itself also generally treats them that way, e.g. in terms of XP they earn). I suppose same approach would make sense in the US where flights between various regions/states of the US could be treated the same way.

    2. 1990 Guest

      Well, they should be more accurate, Taipei, Republic of China, to Shanghai, People’s Republic of China, two separate, independent, sovereign countries, one of which is ‘free,’ and the other occupied by communists.

    3. AeroB13a Diamond

      Sorry Ford, but I cannot believe that Xi said that.

    4. Eskimo Guest

      Taiwan isn't actually as free as your brainwashed propaganda.
      KMT oppressed the natives.

      The current ROC occupied are free. Indigenous are not.

    5. 1990 Guest

      That’s far more nuanced than most know or need to know… like, martial law ended in the late 80s, so, like, such gripes about KMT today really isn’t as relevant; and, if that’s an attempted basis to sow internal divisions, I think the external threats are far greater than any of those worries.

    6. NJ Guest

      Well, the KMT is increasingly pro-mainland China, so I wouldn't exactly trust my life with that party.

    7. Eskimo Guest

      That's because they successfully assimilated them.

      By no means this is trying to divide anyone. This is just trying to pierce through all the propaganda that being in Taiwan is "free".

      But sure, being a weaponized puppet buffer state carries a far greater threat than oppressed natives.

    8. 1990 Guest

      Relative to PRC, you bet Taiwan is free, and relative to a potential violent re-unification, yeah, Taiwan should remain free. We can argue semantics, but, I'm glad we agree that their sovereignty is more important, very much 'real,' and a valid concern for all with a conscience.

  7. Samo Diamond

    I don't get the fuss about TK being bad for redemptions. Sure, the redemptions aren't as cheap as they used to be but they have fantastic availability for promo awards and virtually unlimited availability for upgrades. I just booked VIE-DXB in J for 53k today, whereas the return with Flying Blue cost me 85k.

  8. AeroB13a Diamond

    Looking at the numbers of points scheme members who are reducing the points value, etc, one has to ask the obvious question …. is this the beginning of the end to the practice?

    1. AeroB13a Diamond

      Such an emphatic No is definitely not what Xi said Ford.

  9. 1990 Guest

    Well, you know Turkey... they're used to inflation... and denying the genocides they committed against Greeks and Armenians... free İmamoğlu.

    1. 1990 Guest

      Oh, and don't fall for authoritarian Erdogan's rhetorical nationalist push to 'rename' his country's spelling/pronunciation in English. It's still 'Turkey' and always will be.

  10. Omar Guest

    The domestic chart mostly became useless around 6 months ago when UA stopped releasing saver business awards to partners anyway.

    1. Lee Guest

      As a practical matter, ^^^ this ^^^ is the answer.

  11. JB Guest

    I'm not sure if TK followed through on the 1 million miles challenge reward to all who completed the challenge. But if they did, then I think the number of TK Miles & Smiles millionaires may have also encouraged TK to implement this change.

    1. 1990 Guest

      I wouldn't be surprised if it was just one big bait-and-switch by them... would be on-brand.

    2. Samo Diamond

      Of course they did follow through on it, Flyertalk is full of people who got the million miles. I doubt this motivates this change though, how many of the new millionaires would spend their miles on US flights?

    3. 1990 Guest

      Well, if people say so on FlyerTalk, then it must be true! *slaps knee*

Featured Comments Most helpful comments ( as chosen by the OMAAT community ).

The comments on this page have not been provided, reviewed, approved or otherwise endorsed by any advertiser, and it is not an advertiser's responsibility to ensure posts and/or questions are answered.

1990 Guest

The real question: How do you think this affects Mayor Adams travel plans?

5
Ismael Guest

Not sure if it really matters. It was virtually impossible to book domestic United tickets using Turkish miles. You might get lucky if after 20 calls you get someone to book it for you, and then it turns out it doesn't get ticketed it to United. I had nightmare experiences with them to the point where I just let my miles expire.

3
Omar Guest

The domestic chart mostly became useless around 6 months ago when UA stopped releasing saver business awards to partners anyway.

2
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