New Delta Medallion Bag Tags: Metal, Personalized, And “Luxury”

Delta Air Lines has announced that it’s improving elite status this year by… rolling out new bag tags for elite members!

Delta SkyMiles rolls out new luggage tags for elite members

Delta has once again introduced customizable luggage tags for SkyMiles Medallion elite members. I love how the airline describes this initiative:

For Delta’s most loyal customers, the 2025 Medallion Year means new adventures, new memories and new ways to make the most of your Medallion Status. As one of the most valuable elite status programs in the U.S., Medallion Status is designed to reward you more than ever.

Yes, you’ve gotta love how SkyMiles is “one of the most valuable elite status programs” in the United States and “is designed to reward you more than ever” by… letting you customize your bag tags (along with a few other things, like letting you select Choice Benefits via the Delta app).

SkyMiles Medallion elite members can select new, enhanced metal bag tags, and those can be selected by visiting this website, and logging in with your SkyMiles account information. Customization is possible in the form of adding your name, Million Miler status, SkyMiles membership details, and more.

I know some people prefer to just get generic ones, so that they can then turn around and sell them online. 😉

Delta SkyMiles Diamond Medallion bag tag
Delta SkyMiles Million Miler bag tag

Where do you stand on elite status bag tags?

So I’m curious, where do OMAAT readers stand on elite luggage tags, which people often refer to as “brag tags?” It’s funny, back in the day (like, 15 years ago), I used to love putting elite tags on my bags, because I thought they were kind of cool, or something. Nowadays I have zero tags on my bags.

Aside from outright showing off, I guess the alternative explanations for having elite bag tags would be to maybe have something that identifies your bag, or hope that it leads to better treatment when traveling, like when it comes to gate checking bags? Is there something else I’m missing?

I just spent a significant amount of time in Delta lounges and terminals (more on that shortly), and I definitely noticed that Delta seems to have a disproportionate number of elite members who show off their status with bag tags. I’m not sure if that’s just because Delta actually still sends out bag tags, if it’s because people really love the brand, or both.

Bottom line

Delta has rolled out new customizable bag tags for elite members, which the airline views as one of the ways that SkyMiles status is even more rewarding this year. While you might not get many first class upgrades on account of your status, at last you can enjoy the “luxury” of your new bag tags. 😉

Where do you stand on elite bag tags?

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David Guest

The amount of begging and organized stalking that goes on in airports these days, it's probably too much of a risk to advertise on your baggage, that you can bring a guest into an elite lounge at no cost to her.

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Jordan Guest

I hit silver medallion by accident, and I was surprised they even had brag tags at that tier. I took a sharpie and wrote, "HEY LOOK, I HAVE DELTA'S LOWEST LEVEL STATUS!" on it before putting it on my carry-on.

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Fsuga Guest

I laugh and shake my head whenever I see someone with their status tag on a backpack or carry-on. Why? For the absolute love of God, why? Until I read this article, I didn't even know people would buy them on ebay. I'm actually a little upset because I can't tell you how many Diamond and Platinums I have thrown away over the years. I'm fighting the urge to look up the pricing now. I truly can't imagine someone giving a flying F over another person's status. And I truly feel for anyone that gets joy out of having one on their bag.

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AeroB13a Guest

One would normally avoid reading one of Ben’s articles on such a mundane subject as a baggage tag, however, one was intrigued by the number of comments the article received. From a casual readers standpoint, one notes that there are those who wish to promote their ‘status’ by displaying to others their ownership of a limited edition luggage tag. Really? One has been exposed to such a mindset by that ‘C’-list actress who kissed a sprog to marry a Prince. You all know the bolter as Mrs Harry Hewitt, who lives somewhere in California and preaches to the gullible via social media. Surely it is not beyond the bounds of the thinking person to realise that such a baggage tag is only a cheap advertising gimmicks, also they pose an additional security risk, yes? Even Eskimo recognised that a cheap and nasty Costco brand suitcase was less likely to be targeted by thieves. Status and class are all too often misunderstood by many, one can buy a status symbol from the likes of Macy’s, however, it will never improve one’s Class. The likes of Delta must be laughing up their sleeve at such wildly disseminated cheap advertising.

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Bbt Guest

Fools gold. Where it matters Delta is showing a middle fingers to its most frequent customers.

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