Nowadays the flying experience is often compared to herding cattle, economy is often referred to as "cattle class," etc. Well, for the first time I can recall, an airline is really going with that as the basis for an ad. WestJet is known for their creative ads, in particular their April Fools' videos and their…
Continue reading: WestJet’s Awesome New Ad Features… Cattle?!
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Not new. AirTran did this before Southwest bought them. It was clearly a dig at Southwest.
https://www.youtube.com/watch?v=f6DdDlPT4Uc
WestJet articles on OMAAT deserve a tag. It's high time this was done. This is too important an airline to be grouped under Other Airlines.
I like both ads, but I have to give the nod to the Air Canada spot. Very Canadian, indeed.
Love the new ad and am so happy to see the cows were the priority during filming!
Personally, I find this ad offensive as it implies that humans are of a higher stature and class than animals, which I disagree with.