There’s a major update to how you can book your Breeze Airways tickets, as the airline is expanding the online booking platforms that it partners with.
Continue reading: Breeze Airways Adds Expedia & Priceline As OTA Partners
Share your questions, experiences, and thoughts below.
Hey Ben, thought it would interest you to know that unlike the successful AZ acquisition by the Lufthansa Group, IAG's acquisition of UX has fallen apart in the last few weeks and they have announced that they will be backing out of the deal and paying UX the termination fee.
What they need to do next is get some level of stability/permanence in their network.
I'm hesitant to book Breeze, because a flight that's there this month will be gone the next. Seen it happen to friends, multiple times. Literally seen routes launch then get axed, in the span of weeks.
No way I'd ever feel comfortable booking this airline for anything other than a (very) last minute getaway.
Worth mentioning that the agreement is with "Expedia Group", not just Expedia...Expedia Group owns also owns Orbitz, Travelocity, CheapTickets, and many other sites...so this agreement is far larger in market penetration than just Expedia.com. It is actually possible to buy adverts that actually click-off from Expedia Group's websites directly to the partners website to finish the sale...I've been away from partnering with Expedia Media Solutions since COVID, but those adverts at the time were called "Passport" ads...
Breeze still has stiff headwinds, so we'll see what happens with them....
@Ben, that's good info...thank you. Does the EU not have an equivalent of the DOJ/DOT that blocks mergers that might reduce competition that might result in negative consequences for the citizens of their zone? Just wondering, as the LH group seems so large...then again, AF/KL/now SK isn't far behind, and perhaps larger...
..... to be ALL correct here, i do have to add things to be 100% specific on this post!
"Breeze now partners with two online travel agencies, Priceline & Expedia"
.... that ONLY is correct in terms of there US sites!
NOT correct worldwide!
Expedia Germany, Australia, Thailand, Netherland and more does NOT sell Breeze Airways flights, they are not even shown or available!
So just to stay 100% on the correct things here, those OTA's see, to ONLY be sold on US markets, NOT International.
So you international readers, DON'T overreact on this post, as with some global blocks of airfare sales on international websites of different OTA's, you might fail to find Breeze Airways flights!
Only correcting this, as NOT all international sites have the same content as regional OTA's do!
Well there's the European Commission which was the institution that would oversee this kind of mergers and acquisitions. My guess for the AZ acquisition going forward may have to do with the sensitive financial position they were in and how involved the Italian government was in the airline, where mismanagement caused hundreds of millions (if not billions) in losses. The SK situation is slightly similar, but as far as I know, AFKL will only retain a 20% ownership of the SAS Group, so I don't see that necessarily as a full acquisition since the Swedish and Danish governments retain higher ownership.
I don't know with absolute certainty, but the reluctancy to accept the UX takeover may have been a result of QR having a 25% stake in IAG, so a non-EU entity gaining more control over the EU market beyond Qatar, may not have been seen with good eyes in Brussels.