While we’ll have to mark this as ”developing” for now, Alaska Airlines seems to have plans to launch a newly named lounge concept, beyond its existing Alaska Lounges.
Continue reading: Alaska Airlines Hints At New “Atmos” Lounge Concept
Share your questions, experiences, and thoughts below.
@Ben I was at the Aria last month and Chase have a pop up lounge until January with a nod to the new lounge they are opening at LAS next year.
So, like Thermos......but different. I bet they had marketing consultants think long and hard (for a ton of $$) about how to come up with such a spectacularly milquetoast and meaningless trademark to use.
It would make sense for them to launch a premium 'brand' that applies to both lounges and the on-board product (e.g., "Polaris"). For example, I fly in "Atmos class" (and get to use the associated lounge) whether I'm on an Alaska plane from Seattle to Tokyo or a Hawaiian place from Honolulu to Sydney.
https://www.chase.com/travel/guide/experiences/aria-las-vegas-sapphire-lounge
If the LAS lounge gets catering from Momofuku group that would be insane.
Funny, as Atmos was one of the concept monikers for a relaunched premium transcon product at United that was focus-grouped a few years ago
Dolby would perhaps like a word with Alaska, given they've been using Atmos as a brand for their object-based audio for years now.
A proper lounge at SEA is well overdue - the fact that the pathetic BA lounge is the only oneworld-affiliated lounge featuring showers is a sad joke.
Will these premium lounges get AS' flights to the gate any faster?
In the latest DOT report, AS trailed DL's on-time at SEA by 10 points and the same margin in SFO compared to UA
and Ben needs to write about Premia's coming to SEA. doesn't bode well for AS.
Girl stfu, what does that have to do with on time arrivals? Oh right, it doesn’t. You’re just looking for a dumbass reason to bring Delta into the equation.
Since you want to bring Delta into this topic, how about this? Did Delta’s Sky Club and will their upcoming Delta One Lounge make SEA a profitable hub? I’ll answer this for you since SEA is Delta’s failure child that they still have to spoon feed. No. <3
Feel free to provide the data that shows which hubs for ANY airline are unprofitable.
You can't because you don't have it.
However, the DOT DOES provide on-time data for all US airlines and specifically breaks out large hubs which includes SFO and SEA.
DL overperforms AS in SEA by 10 points which is the same margin by which UA outperforms AS in SFO.
It isn't about any airline except AS whose operational performance has fallen.
As for Premia Air, there are people that love to talk about all of the overcapacity in the SEA TPAC market and yet think AS will come out just fine.
the DL/KE JV currently operates all 3 of the flights. Premia and AS will make #4 and 5. AS will have by far the weakest product on their A330.
Premia's entrance to the market is not an insignificant development just days after AS announced its intent to fly to Seoul.
Definitely! The N lounge is nice for a *domestic*, but is still lacking some attributes for an *international* lounge. For example, there are no shower facilities, no a la cart dining, can be overcrowded…If AS was to build a lounge that has all that (plus more?) at both SEA and HNL, it would help elevate their international offerings to the level of the Big Three. Access might be granted only to those flying in international premium cabins, though, so might need to keep that in mind when flying.
Hawaiian would like a word. Absolutely, hands down the worst lounges of any US carrier.
Instead of branding a new Alaska Airlines lounge as “Atmos,” the Alaska Air Group might consider naming the airport lounge “Staph” to commemorate a notable aviation food poisoning outbreak reported by the Alaska Daily News. The article recounts that on or around January 31, 1975, a cook at International Inflight Catering arrived at work in Anchorage with two lesions—staph infections—on his right hand. International Inflight Catering, partially owned by Japan Airlines (JAL), provided meals for their flights. Despite his condition, the cook covered the lesions with bandages and did not inform his supervisors. For a second Airport lounge name option, I suggest “Cdiff,” referring to Clostridioides difficile, a bacterium that causes diarrhea and colitis. Colitis is an inflammation of the colon. Most cases of C. diff infection occur after a passenger finishes a course of prescribed antibiotics or shortly thereafter.