Have a travel related question? Post it here, and I’ll do my best to answer it as quickly as possible.
While anyone can comment on regular blog post, registration is required in order to post a question in this space. Creating your account is free, and you'll be able to see when your question is answered, as well as like comments from other users. And of course, you'll earn status points for offering helpful answers!
This space is intended to be more of a community as well, so please jump in and share tips!
New Subscriber Question
Pretty simple, you use the term “hard product and soft product in the Hainan Business Class piece.”
Can you define there terms from the author’s point of view?
Thanks I just want to make sure I am understanding what you mean versus what I think you mean!!
hi Bob, hard product usually refers to the physical plant–seats, furnishings, quality of accessories. etc. Soft product refers to service, including in-flight, pre-boarding, and arrival services.
Your feedback is important in helping us keep our community safe.