The much anticipated Four Seasons Napa Valley has officially opened after a significant delay, and will no doubt quickly become one of the region’s best luxury hotels.
Continue reading: Now Open: Four Seasons Napa Valley (How To Book)
Share your questions, experiences, and thoughts below.
If someone can afford $1,800 per night I don't think they are worried about a free upgrade or a free breakfast so I don't think they need to do the hotels travel agency. Things that your husband is providing I think it's just a ruse on your part to get people over to your husband's business which is okay but at least be honest about it and upfront about it like I said if you can afford $1,800 a night for a room you're not worried about a free breakfast or those other things just my two cents it's like someone that buys a $50,000 new car or whatever and gas goes up $0.25 a gallon LOL LOL thank you
@ Daniel -- I'm sorry, but I strongly disagree, and that doesn't match my experience or Ford's. Most people who are paying a lot to stay somewhere still want to maximize value. Why would they want to turn down a $100 daily breakfast, a $200 room upgrade, and a $100 credit per stay, when it doesn't cost them anything extra? That simply doesn't make sense...
And keep in mind, not everyone spending this much for a hotel has endless money and spends like there's no tomorrow. There are all kinds of people celebrating special occasions, who splurge on stays like this.
People dont get rich by throwing away money or spending more for something than they dont have to. What logic do you have to not go through an agent for a booking like this? Why would a rich person pay extra, receive less benefits, and have to spend the time themselves to make the booking rather than have someone else do it. Haha.
Lucky, would love your thoughts on how these high luxury room rates will impact redemptions. How long can Hyatt for example offer redemptions at Alila Napa Valley for 30,000 (or even 35,000, Cat 7 peak, or 45,000, Cat 8 peak if they change categories) when rooms routinely cost $1,500 a night. Same with other brands. Something has to give. Maximizing Chase Freedom for a couple of quarters, then get a night at a $1,500 or $2,000 hotel seems too easy
@Daniel I speak from a lot of experience working with ultra-high net worth clients in both the financial and hospitality/travel industries - there is nothing the ultra wealthy appreciate (and expect) more than free stuff. It's ironic, but the more money you have, the more you tend to get for free. My clients love knowing they've received a complimentary upgrade, and likewise, will complain if they don't receive certain amenities/perks that they are used to.
LOL, comparing to a $50,000 car.
By any chance your parents are worth $2 million and you fly Frontier?
You know, wealthy people do complain about gas prices.
But unlike you, who thinks you have to pay $3-4 more at the pump. That $0.25 per gallon will affect 1-2% of their millions in investments. Or to dumb down for you, that $0.25 will cost them several of your $50k car.
You probably confuse wealthy with gold diggers.
The us hotel just sold for $175M. Second highest ever for a hotel. So yeah, don’t expect room rates to drop.
Some of the richest people I know will absolutely not stay at $1800/ night room unless they are there with their family. A billionaire I know would not spend $1k on a Moncler jacket. That’s like normally people would not spend .01 on a jacket. It pains him to spend that much and had not been his wife insists on places like Four Seasons Napa, you will find him at motel 6. So yes, he would absolutely not want to pay for $50 per person daily breakfasts and he would absolutely take advantage of $100 spa credit that comes with a virtuoso booking…. Well, his wife would. Rich people love freebies….sometimes more than your avg Joe!
I drove by the property sev months ago before opening - the curb appeal was non-existent, & the location is odd. I couldn’t believe THAT was a 4S! The Alila on the other hand was gorgeous & easy walking distance to plenty of services & other restaurants.
Not meaning to be snarky at all, but if someone is reaching out to you from this blog they are by definition not in the top tier but more wealthy value hunters (and that's OK!). So both of you can be right. There are different segments of customers for every product and that's why they offer the program not expecting 100% of their clients to use it, but more to attract those at the margin.
Those who are even more value oriented know these programs are rarely the cheapest way to book top tier hotels. But it's an easy way to get some perks if you were going to book from the hotel's website anyway.
Ben, the Montage you mention is in Healdsburg, which is Sonoma County, not Napa Valley, as you say. Healdsburg (and Sonoma in general) is amazing and I would highly recommend it, but just pointing out that it's not in Napa Valley.
I think you're losing the distinction between people who have worked for their money and those who were given the money. You may be right with regard to people who were born or married into money, but those of us who have worked for our money tend to be pretty thoughtful about not wasting it when it's just as easy to save a buck. Two rounds of breakfast at a four seasons can easily be $150-200. In Napa, that's a very nice bottle of wine. Why wouldn't I want that?
FWIW, I drive an extra 1/2 mile to put gas in my $95K car for $0.20 less per gallon.
In Calif it is $5.29 a gallon or more now!!! that is something we should all complain about!!!
Ben - regarding getting to Napa, OAK is generally more convenient than SFO if the flight routing works. It's probably 20-30 minutes closer with no traffic, but if you're coming at high traffic times, it can save you an hour or more.