Late last year Emirates unveiled a killer new first class suite, currently only available on select Boeing 777 aircraft. This new first class is brilliant, and based on my flight in this cabin in January from Dubai to Brussels, I think it’s the world’s best first class. Not only is the product beautiful and the…
Continue reading: Emirates’ A380s Won’t Get New First Class Suites Until At Least 2021
Share your questions, experiences, and thoughts below.
news and pics of LH's new business class for A320/321neo are out on other blogs. They simply trashed LH, just as bad as you did with BA's club europe seats.
Will you trash it too or do we still have a particular soft spot for anything German?
Does anyone know if Emirates are releasing award space for any of the new first yet?
I don't think it's quite the same as Polaris. I'm not an Emirates fan by any means, but I think their current first class still holds up pretty well, even if it does look a little dated (and in my opinion, gaudy), whereas United current business is completely dated and lacking the features expected of a top-notch international business class product (i.e., direct aisle access, no middle seat), so they need the upgrade to Polaris much faster.
Also I live in London, and when Polaris was initially launched I recall lots of adverts about it (I particularly recall at Waterloo station the long passage where the travelators are, the entire length of the passage had Polaris ads). I've not seen many ads about the new Emirates first, I don't think they've been as vocal about its launch.
Will the 787-10 be single aisle to accommodate? The 777x can’t come soon enough either. Most of the best first classes are on the 777, so it will be nice when they get that model on the same level as 787s and 350s
Perhaps Lucky can give these beds in the cargo hold a try 🙂 Initially mistook it for an April Fool joke!
http://money.cnn.com/2018/04/11/news/airbus-cargo-hold-beds/index.html
This isn’t a bad thing. Emirates A380 first class is an excellent yet different product, and I love the on onboard bar and shower way more than I would the additional privacy. You may feel different, preferring the enclosed suite. However, we can both select the product we like better, and options are good. And miles above Polaris (no pun intended).
Which would be the first US-based destination served by the new first class? I hear it's Chicago, is it right? If so - when?
@ T. -- While that has been rumored, I wouldn't count on it. They have so few planes with the new first class, so I doubt we'll see any US service with the new 777 anytime soon.
Wow. 30 million per aircraft to reconfigure the existing fleet? They will never recover that investment in the remaining years these aircraft will be in service. This would be a very easy decision for any publicly held company. The ROI simply isn’t there. The money could, and should, be spent elsewhere.
Gregg - exactly. Take $30m and put it in an investment fund and see what it’s worth over 10 years.
That’s what EK has to make *additionally* to its current first class to justify a retrofit.
Never gonna happen
Oh!!..sad, I love this new suite!..this suite and the shower onboard whatever aircraft type..would always make me consider booking EK...SQ dropped the ball with its new product..AF's F hard product needs a suite like this new EK product and will be very strong competitor..CX should not disappoint and look to EK..make it finally fully closed! Whatever F product is coming out in the near future EK new fully closed suite, regarding the hard product, is the benchmark in the industry!!
@Brad +1
Hyping a product years in advance of actually providing it seems to be the new playbook. Seems like a sham - trick people into believing they’re getting a new hard product by providing a few soft product perks and a big ad campaign. As we seen from Polaris, many of the soft product offerings have been either discontinued or are “on demand,” all the while, the hard product is sparse.
Having flown in the new product, I take exception with the assertion that, "There's only one problem with Emirates' new first class". For those who like over-the-top bling and only travel by themselves, I can see where they enjoy the continuation of the rampant glitz and sparkle inside smallish chair-suites that Emirates is offering on limited flights. The airlines are forcing us into large cabins of cramped business class seats by limiting/reducing the amount of comfortable, spacious and tasteful first class seating available. By distracting us with sparkly baubles they hope we won't notice how fast First Class is getting axed from fleets.
Not a bad thing AT ALL - I much prefer the current first class with shower, bar, etc etc...