Would love everyone's take on the value of airline elite status these days. I've been Star Alliance Gold for over two decades and am debating whether it's worthwhile to try to maintain that (via United). United is making it increasingly difficult. I like the fast-track and lounge access I get with *Gold at many airports (Swiss and LH in particular for Senator lounges), and also wonder whether maintaining United Gold helps with United's lower redemption costs (or whether a credit card is sufficient for that). Curious where the community stands on this?
CXP, thank you for asking this. It's actually a great running question, especially for this community, because we're based all-over and have plenty of collective experience on the topic. Not to mention, things are often changing in this 'hobby' so it is good to share ideas, regularly.
I suspect the answer is going to be 'it depends,' because it's a mostly subjective qualitative valuation (what you need/want, where/how you travel, personal/business, OPM, etc.) as opposed to an objective, quantitative, 'put a literal dollar figure on this' situation, in my opinion.
Because you mentioned Swiss and Lufthansa, I presume you're based in Europe? If so, not sure how the US co-branded credit card angle would work for you; but for US-based flyers, pairing a card with status unlocks solid award discounts. For instance, cardmembers get at least 10% off award flights, and if you hold Premier status plus the card, that bumps to 15%. (Earlier this year, there was a sweet deal on Polaris transcon, usually ~120K, down to a base of ~27K—or ~25.5K with the status discount—one-way, which I happily took advantage of).
I'm based in NYC, where we have most of the US carriers and heavy foreign carrier competition between our three major airports. Currently, I'm oneworld Emerald via American Platinum Pro (have been EXP before), SkyTeam Elite Plus via Delta Platinum (have been a Diamond before), and Star Alliance Gold via United Premier Platinum (have been a 1K before). Previously, I've status matched to jetBlue Mosaic 3 as well.
These days, I feel like the only things that really matter are complimentary seat selection, increased baggage allowance, priority perks (check-in, security, boarding, faster call center response), and lounge access when/where applicable. Otherwise, I no longer expect complimentary upgrades in the US, because they're notoriously unreliable—I've given up on United PlusPoints and American Systemwide Upgrades because I often die on the waitlist even when they were properly applied. By contrast, I've found that Delta's RUCs/GUCs and jetBlue's Move to Mint are a bit better since they tend to actually confirm at booking (when available). Some of the highest tiers (Diamond, 1K) also have some nice perks like Delta's $500 statement credit, or United's 1K complimentary snack/drink, but you'll usually be enjoying those from the Exit Row after your PlusPoints fail to clear. *cough*
I can go on and on about details, nuance, and personal experience, but hope this is at least a good start. Final thought: Don't chase status. Do what you would do regardless, and let status happen if it happens. Enjoy the upside while you can. Safe travels!
Star alliance has been degrading for a while.
if you value lounge access - OW emerald is the best.
it all depends on your specific routes and where you need to go.
im SFO based that is in Sweden a lot. So AS is my go to for BA flights (first wing access$ and add SK for more direct service. Eurobonus is the easiest to get ST elite plus status.
I am based out of PHX (AA and WN hubs). I never bothered chasing airline status until last year, as I'm a leisure flier pretty much all my adult life (very limited business trips, and none worth even mentioning in the last 10 years) and I considered CC spending on an airline card wasteful compared to earning transferrable points. After the Atmos Summit was announced with its actually useful 3x spending categories and spend incentives (i.e. the 100K companion cert), I decided to shift spend over to get status, with my goal being getting OW Sapphire (but actually being on the precipice of OW Emerald as of today).
I'm using the status mainly for extra legroom seats on AS and AA (the partnership is what made it worth the effort IMO) and First Class lounge access. Priority boarding is nice on AS and AA (almost always carry-on only when flying domestic). Extra luggage will almost always be useless to me, as I have never wanted to check more than 1 bag.
I've probably saved a bunch on not paying for extra legroom seats (I'd regularly use airline fee credits to cover those upgrades) with my status, and have also saved money being able to select seats on BA flights I have coming up this winter. I don't expect Domestic First upgrades to clear for me very often, so I'll usually just buy up when the price is right. I'm currently scheduled to try multiple First Class lounges for the first time (QF First LAX, CX First LHR, BA Galleries First LHR and LGW), and after experiencing the Al Safwa DOH and The Wing First HKG, I am excited about those prospects.
I would say with absolute certainty I would not be bothering if I didn't get the 3x points on dining and foreign transactions (+ the Bilt relationship) with the Atmos Summit, and I would also not bother if the partnership between AS and AA (with the reciprocal upgrade benefits) didn't exist, since long term I'll be flying AA much more often over AS. But overall, I would say it's been worth the effort, not only for the status benefits, but with the points earnings, as I've used Atmos points to book multiple flights over the past year (all earning status points too).
I still got Star Alliance Gold through Asiana. Being based in Germany, I always found it convenient.
Got it for quite a few years through 2-3 yearly privately paid business class trips on Air China (pre-pandemic) or EVA Air (post-pandemic) to Taiwan, then used lounge access for domestic economy flights (mostly business trips).
For quite a while I was thinking whether I should try a status match (Turkish Airlines would probably be easy to maintain), but nowadays I usually take the train for domestic travel, and get lounge access anyways for the long haul trips. Not really worth getting out of my way for the occasional intra-European weekend trip.
Now I'm stuck with quite a few Asiana miles, mostly worthless due to lacking award availability, which I can soon convert to Korean Air Skypass miles to enjoy equally lacking award availability there... 😉
Lounge access was always the only benefit I cared about with the status. Premium credit cards in Germany are not really exciting (usually overpriced and lacking benefits compared to US cards), so airline status here is still the best way.
I think status has become less valuable as a source of special treatment, but more valuable as a way of avoiding all the little annoyances airlines have monetized. Free seats, bags, priority boarding and the occasional lounge visit aren’t terribly exciting individually, but collectively they make travel noticeably easier. The irony is that we’re increasingly chasing status to get back things that used to come with the ticket.
I've become acutely aware of this calculation. My situation is a little unusual. I've qualified for QF status every year for quite some time and on VA for the last few (platinum for a couple then graceful degradation to silver now). QF is useful everywhere, VA pretty much only in Australia. I've stopped deluding myself that I can realistically earn or maintain status in more than one programme. I've just qualified for QF lifetime gold, so now my decision is whether to push for platinum in any given year or for status in another programme. OW sapphire is certainly not nothing, but emerald is a laudable aim.
I've settled on taking the flight I want, leaning towards OW, but letting the chips fall where they will. I have SQ and AF/KLM as my picks for the other two alliances, and will use them and a couple of other OW programmes for awards with points/miles from wherever. I'll still probably aim for QF platinum but won't stress about it, and will consider where I can use points/miles as well as where I can earn status. If in the process I earn status anywhere else, I'll treat that as a bonus.
I agree with some of you in thinking OW is the best value status, and more so when I'm flying US domestic. The other alliances seem to have reasonable reciprocal perks outside the US but less so domestically there, America's Best Airline™ particularly so. The difference between the alliances, while real, is small enough that where you are and which one you're pushed towards can be a significant factor. For me, that's Qantas.
As to whether the whole effort is worth it, you can pay for many of the things that status brings, and that makes status less significant on international travel, and the hollowing out of many benefits from US programmes reduces the incentive to earn status on them. As has been noted, much of the value is in smoothing the process and removing, or reducing the small inconveniences. There can also be significant value if you have to deal with IROPS, and for that it might be the airline rather than the alliance that matters.
I've firmly decided that status is worth pursuing. Domestic perks are worth it (lounge access is one of those here) and the international benefits, not insignificantly US domestic lounge access, add to the value proposition. But there is no right of wrong answer. And 'worth pursuing' doesn't always mean pulling out all stops. But paying cash for one ticket to get you over the line when it could have been an award ticket probably is.
When I first began flying a lot for work, I valued status for the upgrades. It was a tiebreaker that led me to fly UA to get 1K (and GPUs, then PlusPoints), other things being equal, for that. Since those evaporated, I do not chase status, but will use CCs strategically to help me get some. The main advantage is free seat selection. For numerous international flights with multiple connections, that can be worth thousands. As noted, OW Emerald is good for certain lounges, and I value it for the BA F lounge at LHR T5, where I often have long layovers. I value it even more as the Galleries lounges have become so crowded. Using the LH Senator lounges as a *G is also nice. Priority boarding and more checked bags is nice, but as I am usually flying in F or business, status doesn't really add that much anymore. And I haven't really noticed a huge difference in treatment in IRROPS between status and being in F or business (though a few times on UA I saw colleagues without status on the same flights getting a little less compensation and lesser hotels).
@CXP; how far are you from being a Million Miler? that should give you lifetime *G with UA. I have *G with UA and really like the earlier boarding, more luggage, better seats and lounge access on international flights. I buy my own upgrades when I feel like spending more. I expect zero upgrades from UA today.