Even though Emirates is generally very well regarded for their premium cabin products, their business class product on the 777 is actually pretty underwhelming. On the 777s, Emirates still has angled business class seats, in a 2-3-2 configuration. Given that the seats are both angled and don't all feature direct aisle access, that's a pretty…
Continue reading: Details Of Emirates’ New 777 Business Class
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Hopefully they would have a reverse herringbone product, but by the looks of it, an Oman 787 style product may be in store.
Since it would be B/E Aerospace and with the 2-3-2 configration and the size of the C cabin, I would believe that Emirates might opt for a diamond-configuration similar what LH has in their 747-400 maindeck.
Ben, do you have any plans to review one of the actual Emirates business class product?
Maybe it will be like JAL business class sky suite on there 777? That's 2-3-2 and all have direct aisle access. Just a thought.
@ Ryan -- There are details. The number of seats will remain the same, the configuration will remain the same, and there's information about some aspects of the seat. They haven't "revealed" the new seat, but there are definitely details.
@Ben - As per seat guru the seat pitch for first class on the 777 is 69" so by Emirates increasing the pitch of business class to 72" wouldn't they be offering a product superior in terms of pitch?
I am confused. When I went to the Emirates website, it claimed most 777s have flat beds in business. Is that misleading? Any clarification would be appreciated.
@ Kate - By flat beds, they didn't mean beds that lie at an 180˚ degree angle. Lucky's first two pictures here are of Emirates' current 777-200LR, 777-200, 777-300 and 777-300ER business class, all of which operate on longhaul routes and all of which are exactly the same. False advertising.
Emirates may also simply just go with what Korean Air currently has on their 777-200s, which isn't good.
@Kate They don't really have 'flat' beds on any of their 777s (not even the new ones so far). They all have an angled lie flat seat. I too was confused about what they claim on the website, but it was clarified when I checked the seats onboard in person.. So yeah, their website is misleading in that regard.
Emirates doesn't give a shit about hard product; just look at that last generation first class they love to tout. All the painted gold in the world wouldn't get me to fly them (again)
At 72" it will be very short if the go with the Apex Suite, JAL is 74" and Korean is 75".
In fact 72" is very short for any product fully flat non angled product, if it was angled I would say that EK was planning to install the angled F seats from their A332's.
The only fully flat 72" product I know of straight way that is BA Club World, at least it would better than BA B777 2-4-2. But that ain't saying much.
I flew on their 777 business class from Dubai to Seattle two years ago. Meh...it was okay....I just wish I had slept more than 2 hours.
I flew Emerates business in the 777 and it was the most underwhelming experience I have ever had and that was 6 years ago in the same configuration. With products such as the new business class cross continent like on virgin Australia domestic I recently flew, they clearly need to up the game.
I generally find the emirates soft n hard product of a superior standard unlike qantas as an example.
The staff are very proactive and the check in and lounge experience and limousine service to boot is above expectation of most j products out there.
I like the cradle effect of the 777 j product when it comes time to sleep.
Some people like some dont.
And when people ask who you flying saying emirates always arouses people's conversation.
Unfortunately the only thing i despise about the emirates experience is the hideous business class lounge arrangement in dubai, omg its just plain revolting.
Thank god for elite level ffp membership which now allows me to utilize first lounge with emirates in dubai.
Happy mardi Gras sydney!
I'm expecting it will be similar to Turkish Airlines 777-300ER Business Class (though they're only at 177 degrees flat). But Australian Business Traveller reported earlier that the seats will have direct-aisle access. So maybe it will be the Apex Suite, your new favorite J Class product.
Hey Lucky - EK new business class is out - I saw the picture - and I'm not amused. Still 2-3-2 with some improvements. I was flying EK very often in the past - since then I really enjoy LH, LX and especially EY very much again (on the right planes) ;-D...
It's nice to read your blog! Thanks for your thoughts! If you like, I can provide some feedbacks as well (got my 1.2 mio. miles on several airlines and I could explain my illness to my wife with your blog ;-D)...
Cheers from Switzerland,
André
I find Emirates in Business Class to be one of the most over-rated products on the market. I have flown them four times over the last several months on the A380 and B777 variations. The B777 Business Class hard product - in a very tight 2-3-2 configuration - is on par with a mid-range carrier and is no longer competitive in today's market. The food is also very mediocre and surprisingly insufficient - small portions of uninspired food.
Emirates has two things going for them: the chauffeur service and hands down the best inflight entertainment system. Still, I find Etihad overall a far superior product in both business and first class.
Very disappointing product. Etihad business class is clearly superior with 1-2-1 layout. Also if you upgrade with Etihad they let you use their lounge. Emirates on the other hand will tell you that you used promotional fare so you can't use their lounges unless you pay another 100 $.
Flew Lgw-Dxb on a380 really good experience in business on upper deck seat wise. Cabin crew average,inexperienced and food was cold and to be honest they try and serve too much on a 6 hour 30 flight.
Connection in Dxb average at best. No moving walkways miles between terminals food in lounge uninspiring.
Next leg was on 777 to Hkt. Massive contrast to a380 ref seats. Bed not flat, a horrible sloping seat which I kept sliding off hence no sleep or very little,and, why did they wake everyone up 2 hours out of Hkt to serve a continental breakfast no-one wanted.