Among network carriers, long haul markets tend to be dominated by joint venture agreements. With this, airlines are allowed to coordinate fares and schedules, to create as comprehensive of a network as possible. The downside is that these joint ventures are the equivalent of eliminating a competitor, since multiple airlines are essentially merging parts of…
Continue reading: Alaska May Join American & Japan Airlines Transpacific Joint Venture
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I think you missed Finnair in the Atlantic JV
Excellent. Tuesday, September 29, 2026, is becoming ‘Alaska Day’… keep the good news, coming, friends!
(Ben, where’s your new BofA-AS transfers post? Looking like my warning of ‘exclusivity’ is coming true… a la Citi-AA… uh oh, Ankur…)
Let’s hope that new AS Aurora lounge allows oneworld Emeralds!
He would anyways be Titanium, which already has access, so actually the shift wouldn't matter if they did allow OWEs into it.
The joint venture is fine by me. I just wish that it didn’t involve American Airlines so much. Perhaps I’m being unfair to AA but they have left a vile taste in my mouth.
I Love it especially if it opens up more direct flights to places like Singapore and maybe even Indonesia (thinking DPS). The Cook Islands would also be nice if they add New Zealand or Australia. Just keep the business class points requirements reasonable on any new flight offerings. Don’t only expand Seattle. Look at new origins to Asia.
"American just isn’t really trying to compete across the Pacific, so competitively, it seems beneficial for American’s partners to at least have more service"
I'm not really sure this is true. I guess it's which side of the coin you're looking at though...
AA is definitely trying to compete across the Pacific.. by adding the largest hub (by flights) to their Pacific JV. It's possible to compete without spending much money when your partner has a great TPAC hub and wants to join you. 😉
Once you have something like SEA to route passengers, adding LAX to supplement those flights by AA is an easier task.
AA will go from the worst position across the Pacific to... easily the largest immunized revenue carrier on the West Coast with a hub that can grow into a Pacific Juggernaut if Alaska wants...
I won't go all crazy fanboy and suggest they'll pass United in any way within any time period, but SEA is the hub you want if anyone ever wanted to challenge United at SFO. Delta wanted it but now will be forced into a distant third place in terms of TPAC hubs in the US for the JVs.
Delta will be in the very unenviable position of a distant second place in SEA (they already are but now AS will have AA customers and JL to bulk up the SEA TPAC strategy) but also in LAX and a VERY distant third place on the West Coast, if AA/AS can get a domestic Revenue JV as well. Seems like AA/AS need to have the domestic revenue JV since AA and AS will be staring at each other's domestic connecting fares.
American serves a lot of destinations in the US that Alaska just doesn't.
That 85% figure is shocking. Is there any other country for which the number is similar, or is this just another case of the US choosing to ignore established good practice in market regulation and consumer rights?
Alaska please stop blocking Japan Airlines award redemption availability and redemption in favor of posting only the AS flights to Japan and Korea.
Shameful, as the AS award redemption points rate are way too high and service on AS is way too low (soft products)
In the Presser for the JVs, the text included LEVEL, but not the tail graphic. I understand LEVEL is an IB-owned LCC subsidiary, but does this mean there will be points-earning or redemption possibiliities? LEVEL isn't even part of OW (like Aer Lingus), but it would be great to see. LEVEL is the only carrier flying non-stop from the US West Coast to Barcelona, which saw higher tourism traffic than MAD. Still, I understand the JV may want AS to fly SEA-MAD over SEA-BCN, but this will be very interesting to watch. Still wanting AS to do SEA-BCN over SEA-MAD.
@Ben--I really wish you would stop talking about an AA/AS merger. To me, it's like saying "Beetlejuice" 3 times--bad things then happen. 🙂
Beyond that, I think getting into the JVs is something AS needs to do in order to be competitive with DL and reduce its risk. So, it's a good thing IMO, as long as it does NOT lead to a merger.
Speaking of DL, I read somewhere that AS is looking to put lie-flat seats and premium economy on 737 MAX-10s when they get them. It is being postulated that those aircraft will be deployed to the NYC market (EWR and JFK) from SEA. If that happens, it could potentially make AS and SEA more competitive as a premium TPAC hub. DL tried lie-flats between JFK and SEA but it didn't work. I suspect that's because they were charging too much for the service. If AS can make it work, that could be a competitive advantage against DL.
AS had to join this venture to fill the seats of its wide body fleet (B787 & A330) just inherited from HA. To entice PAX, another article on this webpage states HA has adopted Premium Economy which was sorely lacking from the A330. Empty seats are expensive, especially on a wide body!!
AA sees this as a pincer move against UA and DL in TPAC service. It was AA who leased several slots to AS for LHR service to validate those B787 for TATL service.
Just two years are left in the current administration and mid terms are looking shaky for the Republicans. Any merger talks need to happen in the next 12 months or the window will be shut for another 4 to 8 years. The Next Three (AS, B6, WN) are setting up their dance cards for possible partners in the immediate future. My Tarrot cards see white knights and starking houses in their future.
@ExitRow - I don't think AS HAD to join this JV to fill its wide bodies because they are only flying in/out of Seattle and Hawaii -- anyone in those areas and the West Coast already has familiarity with Alaska. And any company based in the Pacific NW has a corporate deal with Alaska.
@Kelly -- despite Ben's phrasing, the JVs aren't OneWorld JVs. Yes the membership is similar, but an airline doesn't need to be a member of OW to join. Virgin was part of Delta-AFKLM's TATL JV three years before it joined Skyteam
