Air France Taking F...
 

Air France Taking Financial Hit Because Of Olympics

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The 2024 Summer Olympic Games will be hosted in Paris later this month. On the surface, you’d assume that this is great news for Air France, and that the airline is having a blockbuster summer, given that the airline dominates the Paris market. However, that’s not turning out to be the case.

Continue reading: Air France Taking Financial Hit Because Of Olympics

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34 Replies
(@Jason)
Joined: 12 years ago

Posts: 1335

NOt surprised at all. It was the same for British Airways when Olympics were in London, same for Delta when the olympics were in Atlanta. Not a new story.


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Diamond
(@tim-dunn)
Joined: 5 years ago

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Posts: 7469

The Olympics are usually only good for the Olympic committees because of the massive broadcast rights.

Many cities that host the Olympics spend a fortune on facilities that they never fully use and pay off the debt associated with them.

The only advantage is that AMS is still a good hub and the AF joint venture includes AF/DL/KL and VS so the pain is spread around.

Since DL is usually the first airline to report its 2nd quarter financials and give 3rd quarter guidance, we will hear their commentary on the summer and specifically Paris on July 11.


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(@Icarus)
Joined: 10 years ago

Posts: 2564

Transit passengers are unaffected. Yield management was changed as it was expected that more would stopover in Paris.

Given the geography and accessibility many can also stay in the U.K., Benelux or other parts of France and visit Paris for a day or two. Many neighbouring Olympic teams are also using trains. I believe Team GB is using Eurostar. Air France is also carrying a large number of Olympic teams.


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(@Rylan)
Joined: 10 years ago

Posts: 41

Interesting that Delta President Glen Hauenstein already commented on this during the analyst Q&A portion of the Q1 2024 earnings call back in April. He indicated that the Olympics are generally “not good for airline revenues and this year looks like it’s no exception. There are some “challenges for Paris” and “it’s actually going to be a bit of a headwind for us”.


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(@Fordamist LeDearn)
Joined: 3 years ago

Posts: 64

and, CDG is an airport I'd fly to IST to connect ... to avoid. Every prior experience has found the staff go way-out-of-their-way to be rude to Americans. "Now, go back to the end of the line." "Why?" "Because I told you to. Now GO!" And Paris was much the same.


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Diamond
(@digital_notmad)
Joined: 5 years ago

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Posts: 595

Ha, rough go of it for AF lately!


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(@lavanderialarry)
Joined: 3 years ago

Posts: 91

The Olympics are a gargantuan waste of money, fueling an organization (the IOC) that thinks there's nothing wrong with staging them in any country, including those that have dubious human rights records, so long as they get paid. Having recently been in Paris and seen so much of the set up, all of which obstructs many beautiful views (Place de la Concorde, The Pont Alexandre, The Invalides) might make for good TV but is an enormous burden to locals, and to those wishing to visit the city during the Olympic run.


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(@Manny S)
Joined: 8 years ago

Posts: 6

AF had also raised their fares obnoxiously, thinking people would bend over backward to go to Paris for the Olympics. I guess that was not the case. Now the fares are back to a more reasonable level, but people don't want to go now with all the commotion in France.


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(@FlyerDon)
Joined: 5 years ago

Posts: 409

So should the US airlines already be evaluating their plans for Los Angeles in 2028 or is it too early?


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Diamond
(@tim-dunn)
Joined: 5 years ago

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Posts: 7469

LA is one of the few cities that has made money on the Olympics because they have done it so many times and don't need to add many buildings.

Airlines do know what works and doesn't during special events.

Delta's LA 28 painted A350 is in flight test in France and should be delivered in the next couple weeks.


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Diamond
(@jordan-2)
Joined: 5 years ago

Member
Posts: 314

Well AF should stop complaining and get the word out that CDG and ORY are quietish during the Olympics, to encourage transit passengers. The airports are not going to be any busier than peak holidays.

Honestly, this is the time for savvy "posts" on what people can do with AF during this time. Take advantage of what I'm sure will be some stunning upgrade opportunities. 🙂


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(@iamhere)
Joined: 10 years ago

Posts: 1889

I think there is another reason. Athletes and teams have their partners already so if the Olympics were somewhere else, AF would presumably be a partner for the French team. Usually teams have a partner from their home country, I guess.


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(@Dim Tunn)
Joined: 11 years ago

Posts: 3

In the famous line from Steve Martin to John Candy in Planes, Trains & Automobiles…”and when you tell a story, Have a Point” 🙂


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(@jallan)
Joined: 5 years ago

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Posts: 297

One good thing about the LA Olympics in 2028 - other than a few temporary facilities such as for beach volleyball, the region (plus using some facilities in Oklahoma) already has pretty much everything needed for an Olympics. Even the Olympic and media villages will just use existing housing at UCLA and USC.


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(@A guy who figures every out)
Joined: 2 years ago

Posts: 2

Wrong


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(@That guy who knows)
Joined: 2 years ago

Posts: 2

Incorrect


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(@Momma Dunn)
Joined: 8 years ago

Posts: 253

Let us pray. Lord, please keep that Delta LA 2028 A350 in your thoughts. Shield it from unprofitability, mileage devaluations, and all the rest of the devil US3 airlines. Bless my sons all-knowing knowledge of every airline business management choice on the planet. Give his fingers strength to be the first to comment on other travel blogs. In your name, Amen.


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(@Tiger.)
Joined: 7 years ago

Posts: 128

Qatar Airways saw an increase in passengers as well as revenue due to the FIFA 2022 which was held in Qatar. They even made a profit that year.


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(@Icarus)
Joined: 10 years ago

Posts: 2564

Well AF won’t really be flying the French team unless they are from Martinique Guadeloupe or Reunion. I suspect a majority of African countries will use AF.


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(@Icarus)
Joined: 10 years ago

Posts: 2564

They didn’t raise the fares per se. Airlines use multiple booking classes and all the lower ones are gone hence only higher fares maybe available.


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(@Icarus)
Joined: 4 years ago

Posts: 5

Most of us ( and I’m not French ) don’t like Americans as many live up to their reputation of being loud and obnoxious. There are on the other hand, many who are not and who may speak French and other languages and don’t attempt to take 3 or 4 oversize cabin bags and argue when they are told to check them in and start filming employees because they are American and believe US law applies everywhere.


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(@Icarus)
Joined: 10 years ago

Posts: 2564

Transits are not affected. They don’t care about the Olympics so will travel irrespective of whether they are taking place or not.


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(@Icarus)
Joined: 10 years ago

Posts: 2564

Which Olympics have taken place in countries with dubious human rights records ? Apart for Russia 1980 and China 2008. I recall LA had a large arts festival alongside the sports in 84 and they are planning the same in 2028. So it’s not just sport and a huge amount of other events. The atmosphere in London in 2012 was great.


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(@Leigh)
Joined: 5 years ago

Posts: 522

It's July 2nd, people have already booked their August holidays. I think that's why AF is able to now advise their weak financial performance during the Olympic period.

Maybe they could have done something like that earlier, perhaps via forward thinking network pricing strategy (as opposed to just Paris promos)...but their hands have been so full, and things fall through the cracks.

It'll be curious what happens in Los Angeles in 2028. It was my long-time home until last month, and everyone with the means are talking about leaving the city due to the expected traffic nightmare. I am thinking that people will just change their work and driving habits, and you'll see a period of remote working again.

Brisbane 2032 will be a polar opposite of Paris and LA. Aussie have an out of this world passion for sports and will attend the events in droves, intense national pride, and the locals will want to volunteer and showcase their city (it was my most frequently visited work destination, and I know people on the various related committees), etc...so I'm confident that Brisbane is going to host a stunning Olympics.

But, first, Paris 2024!


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Diamond
(@reddargon)
Joined: 5 years ago

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Posts: 121

It’s not really that much of a burden to locals. For one, the Olympics is held during a time when Parisians typically flee the city, so anyone that isn’t interested will be gone anyway. A few Metro stops are closed, which is mildly inconvenient, but beyond that the construction isn’t impacting day to day life much here. I can see how it may affect tourists more but my friends who visited recently thought it was cool to see some of the preparations.

Source: I live in Paris.


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(@Leigh)
Joined: 5 years ago

Posts: 522

Icarus had a great response.

And let's also not forget the wonderful and meaningful benefit of the associated Paralympic games for the global community of mobility impaired, their families, and the promotion of greater understanding and appreciation for the challenges and successes.


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(@Leigh)
Joined: 5 years ago

Posts: 522

Whom?


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(@Corrado Soprano)
Joined: 2 years ago

Posts: 3

Surprising Delta didn't lend Air France their premium revenue management strategies.


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(@Leigh)
Joined: 5 years ago

Posts: 522

@Jalian is correct. Every major required large facility already exists. UCLA/USC are perfectly placed in the city to host athletes in student dorms. Even if they use facilities outside of the LA core for smaller athletic events, there are still many many universities that can offer the same athlete housing.

And though traffic is a nightmare everywhere in the greater Los Angeles area, no matter what day or time, it's really the core area west of downtown (DTLA, as we say, or I used to say until I recently moved) that is critical. For athletes and VIP's, they will just block the required lanes for their transport and safety/security, it's normal in LA.

LAX is the big question until shown that the billions of dollars in investment have really offered a fix. Plus the rapidly expanding metro system. Plus plus plus the other challenges the city faces...but t there's enough money in the city to solve or just cover-up those problems...


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(@ImmortalSynn)
Joined: 7 years ago

Posts: 940

"LA is one of the few cities that has made money on the Olympics because they have done it so many times and don't need to add many buildings. "

No more so than three of the last few cities (London, Tokyo, Paris) have. They're all on their third, as will L.A. be in 2028.


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 Tom
(@Tom)
Joined: 9 years ago

Posts: 202

I think the point there is Qatar is a non-destination for tourists and so hosting an event there is free marketing. The Olympics is great for cities with low tourist volumes but I imagine for major global cities where hotels are already full of tourists in summer it just cannibalises existing revenue to an extent and replaces one set of visitors with another.


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(@Eskimo)
Joined: 9 years ago

Posts: 6222

Why just a village in USC or UCLA when you have an entire town in Skid Row. All with permanent housing too.


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(@Eskimo)
Joined: 9 years ago

Posts: 6222

Tim Dunn, parlez-vous francais?


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(@Icarus)
Joined: 10 years ago

Posts: 2564

In 1984 there was doom and gloom for months leading up to the games and yet everything in LA worked like clockwork and that was before the significant expansion of the rail network.

I was able to get to exposition park very easily and recall walking back to downtown LA via figueroa.

By 2028 new metro rail lines will have opened making it even easier to get around. The west side and downtown are very well connected. Admittedly SoFi stadium ( which is beautiful) and the new Intuit dome are very inaccessible unless by car.


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