Accor is one of the world’s largest hotel groups, and uses Accor Live Limitless (ALL) as its loyalty program. Well, Accor subsidiary Ennismore has just officially launched a ”Dis-loyalty” membership, encouraging people to ”be Dis-loyal,” and saying that this ”beats boring.”
Continue reading: Accor’s Ennismore Launches Dis-Loyalty Membership
Share your questions, experiences, and thoughts below.
I checked the Terms and conditions...
The coffee a day thing has just one restriction, you need to drink it in the restaurant. This is actually a coffee subscription at an amazing deal. I can't think of any other place in Paris that I can get a barista coffee for under 5 euros and they are offering it for 12 a month? That's insane.
The oldest millennials are in their 40s. It would be very odd to not have people in the prime of their working career in charge of an ad campaign? Maybe time to update the jokes, Ben?
Eskimo, most Accor properties are located outside North America and if you know, nobody is asking you for tips there. And also my experience with Accor has shown in most cases they will always include accurate pricing during booking. For example if you book a property in Dubai, Marriott will never include the 15 AED tourism fee, but Accor includes it
Don't like the idea of the program at all. My first thought was, you're promoting a loyalty program while dissing the concept of loyalty? Not clever - obnoxious.