While exact details remain to be seen, it sounds like American Airlines is planning some significant layoffs for both management and support staff, including some stationed at airports.
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American reportedly planning thousands of layoffs
The always knowledge JonNYC reports that American is planning layoffs for management and support staff. The exact details remain to be seen, but it seems that some layoffs have already started.
To state the obvious, I feel bad for anyone losing their job. The airline industry is one of passion, and it’s probably not a great time to be looking for a job at another airline.
Is this logical, or is American being short sighted?
It’s obviously a strange time for American. The carrier is greatly lagging both Delta and United financially. American spent years pursuing a failed strategy of trying to cut costs and focus less on corporate travel, and that has all backfired. It’s hard to cost cut your way into better margins when you have American’s labor costs and debt.
Now the airline is going in the other direction, and wants to be “premium,” all of a sudden. The challenge is, even if American can come up with a vision, Delta and United are also both going full steam ahead with their strategies, so there’s a lot of catching up to do.
Now, does laying off employees once again focus on the wrong thing, emphasizing cutting costs over increasing revenue? I wouldn’t necessarily assume so:
- There’s no denying that there has been huge bloat post-coronavirus in terms of the workforces at airlines, where the airlines proportionally have more employees compared to passengers
- Just having a lot of people doesn’t necessarily mean that more will get done, especially if you’re American 😉
- Really American would just be following United’s lead here (once again), as United’s management headcount is down 4% compared to the previous year, and it plans another 4% reduction over the next year, thanks partly to AI-driven processes being expanded; however, that largely didn’t come in the form of layoffs, but instead, natural attrition
So yeah, while I feel bad for those losing their jobs, it’s not necessarily an unreasonable direction to take. That being said, American’s biggest issue continues to be its lack of a strategy. I’m happy to see American making some improvements, but I’m not sure this piecemeal approach to becoming more premium will really project to employees what the vision is that they should get behind, and that’s a key part to improving.
Personally, I can think of one area where American could save $15.6 million per year, and it could have a significant positive impact on American’s bottom line. 😉
Bottom line
American Airlines is reportedly planning layoffs for management and support staff positions, as the airline looks to become more efficient post-pandemic. While I think American should primarily be focused on revenue over costs, there’s no denying that AI will make some jobs a bit redundant, and similarly, we’ve seen a reduction in headcount at United.
What do you make of American’s planned layoffs?
In a way, AA's situation is like the current CEO of British Airways *saying* he wants to restore the airline to its former self . . . after a decade of Willie Walsh and Alex Cruz. One doubts both the candor of the statement and the likelihood of it occurring. There was a time that I hoped AA would turn things around. But, the determination with which alienation was pursued led me to no longer care and to take another path. And, I'm happy.
"Every aircraft ready to fly at the start of every day" was a nice slogan . . . that we've all forgotten. AA's independent board members have long been remiss in their duty to the company and shareholders. Just don't make waves. Just get along. And, you'll be appointed to yet another board. That's the way the system works.
About time… that’s all I’ll say.
As a flight attendant we have 3 managers to report to.
1. Crew Manager
2. Attendance Manager
3. Performance Manger
Respectfully get rid of Attendance and Performance managers, there is no reason why we can’t report to one person
Cut the fat off the bacon we need to make money
I should have pursued the fleet management roll 2 years ago more aggressively. I would have further delayed delivery of the 787-P and a321xlr in order to deliver a luxury product beyond ‘swanky’ . Now you’re committed to this decent product but 10+ yrs.
Hopefully that includes much of the c-suite. In all seriousness, mass layoffs will exert pressure on morale which is already under pressure, and stronger morale and buy in is crucial to staging a turnaround. Good luck AA. You'll need it.
They could fairly easily achieve a lower head count through attrition rather than the morale damage that always accompanies layoffs.
If they really wanted to cut some underperforming areas then replacing the Board of Directors and all upper management would be a step in the right direction.
I didn't think the airlines had management bloat from COVID. They aggressively laid off white collar / headquarters employees during COVID.
Did they go on a white collar hiring spree afterward? Wouldn't have thought since biz travel is still below pre COVID.
Bloat.......AND a degradation of service. Oh how about them A330's
Employees / seat mile is a good yardstick. AA has been lopsided for quite a while.
Wanna make the front-line employees happier? Get rid of the bloat in middle management. Hopefully with RIF and attrition, AA can get back in a more balanced position.
Look, they have tough decisions. If they have to cut some corporate positions, that is one thing. Engineering should not be cut. How are they going to improve efficiency without good tech?
Airport employees should not be cut. How are they going to improve customer service?
Looks like they are going to keep those that are useless and get ride of those that are needed
Proving once again that the c-suite should be cut. Alas, as always in corporate world they they are the ones doing the cutting and continue to rake it in hand over fist as they ever fail upwards.
The cuts should start from the top. Get rid of all the US Airways/America West/Northwest scum that ruined the AA brand starting with Robert Isom down.
767-223, Vasu Raja, creator of the disastrous campaign that decimated its sales staff and drove corporate travel to competitors, was with AA before the merger.
Scott Kirby, who turned UA around, was with America West.
"Scott Kirby, who turned UA around"
((Laughs, in Oscar Munoz))
Getting rid of Isom would do more for American than any middle management layoff ever could
Am I the only only one who feels like the AA C-suite is making one change a m9nth and seeing what happens? It’s like watching snails drag race.