Choice Privileges is a loyalty program that I don’t talk about all that much, given that the brand doesn’t have that many aspirational properties. That being said, Choice Privileges has a big global footprint, and in some parts of the world, the program has some of the more compelling properties.
In this post, I’d like to take a look at Choice Privileges’ status match program, which is one of the more readily available ones out there. While not quite as generous as the Best Western Rewards status match, Choice Privileges also has stronger elite perks.
In this post:
Choice Privileges status match basics
Choice Privileges offers a status match program, whereby the program will match your comparable status with another program, with no requirement to actually stay (so it’s a true status match, and not a status challenge). As you’d expect, there are some terms to be aware of:
- Choice Privileges status matches are once in a lifetime
- Choice Privileges will generally match as high as Platinum status; however, if you’ve had a paid stay at a Cambria property in the past 12 months, you can be eligible for a Diamond status match
- Choice Privileges will only status match members in the United States, Canada, and Europe
- Choice Privileges status matches are valid through the end of the year if you match between January and June, while they’re valid through the end of the following year if you match between July and December
So if you want to get as much value out of a Choice Privileges status match as possible, there’s merit to matching in July or later, so that status is valid for 18 months.
How to request a Choice Privileges status match
How do you request a Choice Privileges status match? You’ll want to send an email to one of the following addresses:
- For members in the United States and Canada, email [email protected]
- For members in Europe, email [email protected]
In the email, you’ll need to provide your name, Choice Privileges number, and at least one of the following:
- A copy or photo of your elite membership card with another hotel loyalty program, showing the expiration date
- A copy or screenshot of your current account statement with another hotel loyalty program
As you can tell, there’s no need to actually prove how you earned that status, so hotel elite status earned through credit cards could even be matched. Note that it can take up to 30 business days for a status match to be processed, so if you have any upcoming stays planned, you’ll want to request a match well in advance.
Choice Privileges elite perks & benefits
Choice Privileges has three elite tiers — Gold, Platinum, and Diamond. So, what are the standard requirements to earn this status, and what kind of perks should you expect?
- Gold status ordinarily requires 10 qualifying nights per calendar year, and offers 10% bonus points, room upgrades subject to availability, a welcome gift of bonus points or a drink and snack, early check-in and late check-out subject to availability, and reserved parking
- Platinum status ordinarily requires 20 qualifying nights per calendar year, and incrementally offers 25% bonus points
- Diamond status ordinarily requires 40 qualifying nights per calendar year, and incrementally offers 50% bonus points, and complimentary breakfast (however, as mentioned above, Diamond is only available if you’ve had a Cambria stay)
So while I wouldn’t say that Choice Privileges elite status is the most exciting thing in the world, the perks are actually reasonably decent. It’s too bad Diamond status matches aren’t possible, but then again, given the straightforward status match, this is still a good opportunity.
Note that there are some restrictions when it comes to the upgrade benefit:
- Elite upgrades are offered at hotels under the Cambria and Ascend Hotel Collection brands worldwide, and under the Radisson, Radisson Blu, Radisson RED, Radisson Collection, Radisson Individuals, and Park Plaza brands, in North America, Canada, Latin America, and the Caribbean
- Upgrades are determined by each hotel at check-in, are subject to availability and only apply to the member’s personal room
- Upgraded room types may include suites, recently renovated rooms, rooms on a higher/lower floor, and/or rooms with favored views
- Participation may vary and hotels are not required to upgrade Members’ rooms to any specific type
Bottom line
Choice Privileges has one of the more readily available hotel status matches out there. On a one-time basis, status can be matched up to Platinum (or Diamond if they’ve stayed at a Cambria), and status is valid either through the end of the same year, or the following year. If you have any Choice Privileges stays planned, there could be merit to taking advantage of this offer.
What do you make of Choice Privileges’ status match promotion?
Diamond doesn't really give you breakfast. I asked at multiple Radissons when I had it and I only convinced a Radisson Blu to give it to me one time. In 100% of cases they just blankly stared at me when ai asked about free breakfast.
Ironic, considering Radisson is the one sole brand at which the breakfast benefit is supposed to apply. [Straight from the website: "available exclusively at participating Radisson upscale brands (Radisson, Radisson RED, Radisson Blu, Radisson Collection, Radisson Individuals, Park Plaza)."] So if a Diamond is staying at a Cambria or Ascend hotel, no breakfast benefit for them!
Choice is also the odd one out for not giving points for food and beverage spend... so you're not...
Ironic, considering Radisson is the one sole brand at which the breakfast benefit is supposed to apply. [Straight from the website: "available exclusively at participating Radisson upscale brands (Radisson, Radisson RED, Radisson Blu, Radisson Collection, Radisson Individuals, Park Plaza)."] So if a Diamond is staying at a Cambria or Ascend hotel, no breakfast benefit for them!
Choice is also the odd one out for not giving points for food and beverage spend... so you're not incentivized to have breakfast at the hotel restaurant at all, other than for the sake of convenience.
I thought the Northern Europe footprint of Choice (Nordic Choice) is spinners off to become ‘Strawberry’ and no longer has anything to do with Choice?
Choice Privileges does offer a Diamond Elite Status Jump: https://www.choicehotels.com/cambria/benefits#status
You can match to Diamond status but there's an extra requirement of a stay at a Cambria hotel within the last 12 months.
Terms:
The Diamond Elite Status Jump is available to US, Canadian and European Choice Privileges members only who have completed a qualifying stay at a Cambria® hotel. To qualify for Diamond Elite Status Jump, you: (1) must be a Choice Privileges member (there is no cost to join); and (2) send an email to [email protected](for United States and Canadian members) or [email protected](for European Members) with the following information with the following information: (a) your Choice...
Terms:
The Diamond Elite Status Jump is available to US, Canadian and European Choice Privileges members only who have completed a qualifying stay at a Cambria® hotel. To qualify for Diamond Elite Status Jump, you: (1) must be a Choice Privileges member (there is no cost to join); and (2) send an email to [email protected](for United States and Canadian members) or [email protected](for European Members) with the following information with the following information: (a) your Choice Privileges number, (b) either a copy/photo of your membership card (showing expiration date) or a copy/screenshot of your current account statement, showing your elite status with another major hotel loyalty program, and (c) a copy/screenshot of your Cambria folio/receipt for a stay completed within the last 12 months. The Diamond Elite status is valid for the current year only if the Cambria qualifying stay and/or your request is between January – June, but is valid for the current and following year if the Cambria qualifying stay and your request is between July – December. After that time, you must qualify for elite level status each calendar year.
@ Ryan -- Great catch, thank you! I went ahead and updated the post to reflect that.