Thai Airways has been looking for a new CEO for nearly two years. The previous CEO retired in September 2016 at the age of 60, and since then they've had a VP as acting CEO, while the airline tries to find a qualified replacement. After quite a search the airline has found a new CEO,…
Continue reading: Thai Airways Hires Former Entertainment Industry Exec As CEO
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I don't believe profitability is a priority for Thai Airways, so it doesn't really matter who's running the show.
It can be expected that even more so-called celebrities will be holding out their hands for free tickets/upgrades/all manner of privileges, now that one of their own is the boss.
Thai is beyond turnaround and can't be saved unless the next govt decides to continue to foot the bill in perpetuity; already their golden share is virtually worthless.
Shambolic, directionless airline, a shadow of its former self.
Making Thai great again?
The entire world seems to be taking leave of its senses. It started in the US, an entertainment clown as the CEO.
Thai has never had a clear customer-focused CEO but rather it is the culture of hospitality that attracts people. Their aircraft and their general (maintenance) management are the disaster for this well-intentioned airline.
Alas, with a Government of Generals, this is not a priority as tourism will exist long after a non-profitable airline disappears ...
Unrelated but good fares on QF9 and also can be even better is terminate in Perth / go return instead of one way
Then he would be Thai's Tony Fernandes ?Tony worked at Warner Music before establish AAsia
I flew on a Thai Airways 777-300 last week from KUL-BKK wonderful flight, and great on board service.
Sigh. I like how another poster called TG well-intentioned. Incredibly inconsistent and probably won't get any less so with this move. Still, being based in HKG I fly them often and do really enjoy their A350 (787 less so), the Thai hospitality and little details like an orchid waiting at my seat just make me smile. Lucky mentioned the lack of good fares from Australia - Europe, which I have no experience of, but they have EXCELLENT fares from Asia - Australia, especially at peak periods like Chinese New Year. The last few years I've visited home at CNY for less than AU$2,000 (under HKD12,000) business class, while CX, QF, SQ etc etc have been well over AU$5,000 (HKD30,000 and up).
I don't agree with your comments re fares between Australia and Europe. THAI routinely have some of the best fares in the market on the kangaroo route.