JetBlue "Blue First" First Class Rolling Out Fleetwide Starting In Late 2026

Interesting, as Air Canada has just added 321xlr planes with only 14 lay flat seats. ( No Premium Economy) and very few premium seats with extra seat pitch. JetBlue has got a lot to brag about.

This should have been done a decade ago. There are so many people that don't consider JetBlue becuase they do not have an F cabin. Personally, I don't wan't to fly 700-1,100 miles in Y and then change terminals at JFK to take a Mint flight to CA or Europe. This will be an awesome change!

Seems like this is a long overdue move for B6 if they really want to go head to head with legacy carriers.

Also, you said "JetBlue isn’t able to command a revenue premium for offering a far superior economy experience to most competitors" – I beg to differ. Isn't this part of the whole reason why people pay more to fly a full service carrier over a (U)LCC? I'm by no means an expert in the US or aviation market as a whole, but I'm pretty certain some people (including myself) would be willing to pay a slight extra for some more legroom, without having to splurge for F. Did a quick search on a few routes ex-JFK and B6 seems to be priced more or less on par with legacy carriers, so loyalty aside (big if, I know) B6 would seem like an obvious choice based on the superior hard and soft product.

It will be interesting to see how Blue First and Mint will be packaged - in the sense of flying LHR-JFK-MCO. Right now if you book Mint on LHR-JFK with a connecting flight to MCO, the last leg you get a "regular" seat and have to pay for an extra legroom seat or better seat assignment. That does not feel premium - especially when you are booking a premium "longhaul" cabin. So in the future if JFK-MCO has Blue First - will it be included when booking LHR-JFK-MCO? That will be the interesting point.

Is the thumbnail photo on the article link a photo of the future B6 seats? They look very similar to the design of the new UA premium economy seats.

If you read the article, they're the same seat as AA's domestic F seats.

"Most competitors" refers to the legacy carriers, not ULCCs. "More or less on par with legacy carriers" is not cutting it for them

B6 being priced more or less on par with legacy carriers is direct evidence for the fact that JetBlue is not able to command a revenue premium for offering a far superior economy experience to most competitors.

I assume it’ll be similar to how DL/AA/UA sell domestic first connecting to international business.

Woohoo! Unlike Southwest, which has talked a big game about adding recliners, jetBlue is actually getting it done! More of this, please!

I got tbh, given the choice I would mostly fly B6. Problem is they rarely go where I need to go to or from where I need to go. Also no convenient global alliance membership. Flights with them always preferable to the US legacy carriers. I tried their economy product a few times. Light years better than the rest.

Once they reconfigure all of the planes they will be in a better position to be sold. United may then pull the trigger. Get the planes in shape then sell the airline. No one wants it now,

The vast majority of travelers choose the lowest price and they don't care/know about legroom. Then they complain about the legroom after the flight.

There’s light at the end of the tunnel:

- price of fuel near what it was prior to Trump’s war
- Blue First (Mini-Mint) brings in premium revenue
- New lounges on the horizon
- Spirit out of the picture and out of its hair
- Withdrawal from EWR to re-assign assets
- Fortification of FLL (can we use the “hub” word)
- UA code share strengthens FF program
- All that’s missing is an airline alliance; Star would be the best and become the "shadow airline" for big brother UA

Ms Joanna is smiling!!