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Bon Appétit by Air France x Joel Robuchon

Bon Appétit by Air France x Joel Robuchon

  1. Anonymous

    To highlight the fact that when you travel with Air France, you get treated to the best travel experience, Air France has teamed up with renowned chef Joel Robuchon to deliver exclusive culinary meals.
    For once, you won’t need to book a flight with Air France to experience a premium dining experience.

    Link to the film: [MEDIA=youtube]U839jXIeUuY[/MEDIA]

    Download the film: [URL][/URL]
    Download the screenshots: [URL][/URL]

    All the best.

    Air France gastronomy lands on Earth

    Culinary creations dreamed by Joel Robuchon are now available on foodora.
    Only in Montreal, Canada. From the 9th to the 15th of December 2016.

    To coincide with the grand opening of his new restaurant in Montreal, award-winning French chef, Joel Robuchon, teams up with Air France for exclusive culinary creations.
    During one week, gourmet aficionados will be able to order exclusive meals created by Joel Robuchon and prepared in his new L’Atelier de Joel Robuchon restaurant. The three-course meal will be delivered directly to their homes via a partnership with delivery app foodora.
    Air France already offers a selection of gourmet meals created by Michelin-starred chefs on its long-distance flights.
    The partnership with Joel Robuchon doesn’t stop there, as from January to March 2017, passengers of Air France long-haul flights will be treated to a fine dining experience and served the « La Première » menu created by the renowned chef.


    Advertiser: Air France
    Brand Managers: Adeline Challon Kemoun, Caroline Fontaine, Mélanie Guillain, Catherine Masson
    Ad Agency: BETC Paris
    Agency Managers: Bertille Toledano, Tiphaine du Plessis, Anyce Nedir, Jade Sartorius, Romain Degelcke
    Executive Creative Directors: Ivan Beczkowski, Jasmine Loignon
    Creative Directors: David Soussan, Marie-Eve Schoettl, Margot Helfter
    Art Director: Charles-Antoine De-Sousa
    Copywriter: Souleman Diallo
    Strategic Planning: Celine Mazza
    Traffic: Yannick Gimonet
    TV Producers: Sandy Semelin, Myrthille Gibot
    Production Company: BOX
    Air Date: December 5th 2016
    Media Plan: Event, PR, Digital, Social Media

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